I am a Senior Product Designer and Email Developer with over 20 years of experience specializing in the high-fidelity intersection of UI/UX design and complex email engineering. I bridge the gap between creative vision and technical execution for mission-driven organizations and global enterprise brands. Selected Career Highlights: United States Holocaust Memorial Museum: Served as Lead Product Designer, owning the technical and creative lifecycle of the museum’s email products and architecting a modular design system to standardize global communication. Nike: Part of the core engineering team that redeveloped Nike’s global transactional email suite, supporting 36 languages and 62 dialects within a complex SFMC environment. General Motors: Member of the technical team responsible for the OnStar email rebrand and redevelopment across the global GM product suite. GoDaddy: Facilitated the technical migration of all domain registration emails from a proprietary legacy system to Salesforce Marketing Cloud. In Orbit Labs: Founder of a creative technology studio dedicated to bringing enterprise-grade automation and design systems to high-growth brands. Where I provide the most value: I specialize exclusively in the design and development of email campaigns (promotional, transactional, and automated) and high-conversion landing pages. My focus is on building scalable modular component libraries that allow teams to move faster while maintaining absolute brand integrity. My Professional Focus: To provide the highest level of expertise to my partners, I maintain a strict focus on Email UI/UX Design and Technical Email Development (HTML/CSS/AMPscript). I specialize in the unique constraints of the inbox—mastering cross-client rendering, accessibility, and the logic required to power complex, data-driven dynamic content. Yes: I am your go-to partner for bespoke email design, custom-coded templates, and building scalable systems in Salesforce Marketing Cloud, Emarsys, and Klaviyo. No: To stay focused on my core strengths, I do not take on roles involving marketing strategy, data segmentation, SQL/backend architecture, or journey building. Work Preferences: I am a dedicated remote professional and am only open to remote-first opportunities where I can contribute 25+ years of design-to-code expertise to a forward-thinking team.

Luther Blanton

I am a Senior Product Designer and Email Developer with over 20 years of experience specializing in the high-fidelity intersection of UI/UX design and complex email engineering. I bridge the gap between creative vision and technical execution for mission-driven organizations and global enterprise brands. Selected Career Highlights: United States Holocaust Memorial Museum: Served as Lead Product Designer, owning the technical and creative lifecycle of the museum’s email products and architecting a modular design system to standardize global communication. Nike: Part of the core engineering team that redeveloped Nike’s global transactional email suite, supporting 36 languages and 62 dialects within a complex SFMC environment. General Motors: Member of the technical team responsible for the OnStar email rebrand and redevelopment across the global GM product suite. GoDaddy: Facilitated the technical migration of all domain registration emails from a proprietary legacy system to Salesforce Marketing Cloud. In Orbit Labs: Founder of a creative technology studio dedicated to bringing enterprise-grade automation and design systems to high-growth brands. Where I provide the most value: I specialize exclusively in the design and development of email campaigns (promotional, transactional, and automated) and high-conversion landing pages. My focus is on building scalable modular component libraries that allow teams to move faster while maintaining absolute brand integrity. My Professional Focus: To provide the highest level of expertise to my partners, I maintain a strict focus on Email UI/UX Design and Technical Email Development (HTML/CSS/AMPscript). I specialize in the unique constraints of the inbox—mastering cross-client rendering, accessibility, and the logic required to power complex, data-driven dynamic content. Yes: I am your go-to partner for bespoke email design, custom-coded templates, and building scalable systems in Salesforce Marketing Cloud, Emarsys, and Klaviyo. No: To stay focused on my core strengths, I do not take on roles involving marketing strategy, data segmentation, SQL/backend architecture, or journey building. Work Preferences: I am a dedicated remote professional and am only open to remote-first opportunities where I can contribute 25+ years of design-to-code expertise to a forward-thinking team.

Available to hire

I am a Senior Product Designer and Email Developer with over 20 years of experience specializing in the high-fidelity intersection of UI/UX design and complex email engineering. I bridge the gap between creative vision and technical execution for mission-driven organizations and global enterprise brands.

Selected Career Highlights:

United States Holocaust Memorial Museum: Served as Lead Product Designer, owning the technical and creative lifecycle of the museum’s email products and architecting a modular design system to standardize global communication.

Nike: Part of the core engineering team that redeveloped Nike’s global transactional email suite, supporting 36 languages and 62 dialects within a complex SFMC environment.

General Motors: Member of the technical team responsible for the OnStar email rebrand and redevelopment across the global GM product suite.

GoDaddy: Facilitated the technical migration of all domain registration emails from a proprietary legacy system to Salesforce Marketing Cloud.

In Orbit Labs: Founder of a creative technology studio dedicated to bringing enterprise-grade automation and design systems to high-growth brands.

Where I provide the most value:

I specialize exclusively in the design and development of email campaigns (promotional, transactional, and automated) and high-conversion landing pages. My focus is on building scalable modular component libraries that allow teams to move faster while maintaining absolute brand integrity.

My Professional Focus:

To provide the highest level of expertise to my partners, I maintain a strict focus on Email UI/UX Design and Technical Email Development (HTML/CSS/AMPscript). I specialize in the unique constraints of the inbox—mastering cross-client rendering, accessibility, and the logic required to power complex, data-driven dynamic content.

Yes: I am your go-to partner for bespoke email design, custom-coded templates, and building scalable systems in Salesforce Marketing Cloud, Emarsys, and Klaviyo.

No: To stay focused on my core strengths, I do not take on roles involving marketing strategy, data segmentation, SQL/backend architecture, or journey building.

Work Preferences:

I am a dedicated remote professional and am only open to remote-first opportunities where I can contribute 25+ years of design-to-code expertise to a forward-thinking team.

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Language

English
Fluent

Work Experience

Founder and Lead Designer at In Orbit Labs
May 1, 2024 - Present
Founded a creative technology studio focused on enterprise-grade email design systems and automation for high-growth brands. Specialized in the design and development of modular email systems and high-performance landing pages in Klaviyo and Leadpages. Leveraged two decades of experience to build scalable digital infrastructures for small-to-mid-sized businesses.
Senior Marketing Email Developer at Shane Co.
August 1, 2022 - Present
Develop high-volume marketing and transactional emails within the Klaviyo platform under tight turnaround times. Designed a new email template system to modernize code with modular components. Currently implementing block-based templates that leverage CRM data for personalized product recommendations.
Lead Digital Product Designer at United States Holocaust Memorial Museum
November 1, 2022 - May 1, 2025
Owned the end-to-end email product lifecycle, serving as both designer and technical owner for all museum campaign initiatives. Designed and developed a comprehensive modular component library used across multiple museum initiatives. Created a centralized component library for all team members to access to build emails. Served as the technical SME for digital team workflows, specifically managing Litmus and Motion Mail integrations.
Lead Digital Designer at American Medical Association
August 1, 2022 - August 1, 2023
Collaborated with the Marketing team to design and develop responsive landing pages within the Salesforce Marketing Cloud platform via Cloud Pages. Developed high-fidelity email campaigns to support organizational digital initiatives.
Marketing Operations Technologist II at GoDaddy
October 1, 2020 - March 1, 2021
Executed the technical migration of email assets from a proprietary legacy system to the Salesforce Marketing Cloud platform. Utilized AMPscript and modular component libraries to build, test, and deploy emails to the production environment.
Email and Web Developer at Cloud Performer
October 1, 2018 - September 1, 2019
Led all UI/UX design projects for internal and client-facing initiatives, establishing the team's UX process and strategies. Managed email and landing page design and development for implementation in Salesforce Marketing Cloud. Created brand identities, style guides, and comprehensive design systems.
Email Developer (Contract) at General Motors
October 1, 2017 - March 1, 2018
Developed email campaigns in Salesforce Marketing Cloud for the global rebrand of the OnStar product suite across all GM brands. Implemented complex AMPscript for audience segmentation across several phases of the customer journey.
Email Developer (Contract) at Nike, Inc.
October 1, 2015 - May 1, 2017
Engineered global transactional email suites (ExactTarget, AMPscript, Data Extensions) for Nike.com, NIKEiD, and Swoosh.com. Managed localization for multiple international locales within an Agile environment using the git-flow methodology.
Freelance Email Developer at Deckers Brands
May 1, 2015 - September 1, 2019
Managed email development for the Deckers portfolio, including UGG, Hoka, Teva, Sanuk, and Koolaburra. Architected campaigns in IBM Silverpop and Oracle Responsys, ensuring brand alignment and rendering consistency.

Education

Concentration in Eastern Religions and Social Anthropology at Indiana University
January 11, 2030 - December 30, 2025
Certification in HTML5 Mobile App Development at Portland Community College
January 11, 2030 - December 30, 2025
Professional Development: UX Fundamentals, Sketch Masterclass, Gulp Workflow at Udemy
January 11, 2030 - December 30, 2025

Qualifications

Concentration in Eastern Religions and Social Anthropology
January 11, 2030 - December 30, 2025
HTML5 Mobile App Development Certification
January 11, 2030 - December 30, 2025
UX Fundamentals, Sketch Masterclass, Gulp Workflow
January 11, 2030 - December 30, 2025

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services, Non-Profit Organization