Luther Blanton

Available to hire

I am a Senior Product Designer and Email Developer with over 20 years of experience specializing in the high-fidelity intersection of UI/UX design and complex email engineering.

About

I am a Senior Product Designer and Email Developer with over 20 years of experience specializing in the high-fidelity intersection of UI/UX design and complex email engineering. I bridge the gap between creative vision and technical execution for mission-driven organizations and global enterprise brands.

Selected Career Highlights:

United States Holocaust Memorial Museum: Served as Lead Product Designer, owning the technical and creative lifecycle of the museum’s email products and architecting a modular design system to standardize global communication.

Nike: Part of the core engineering team that redeveloped Nike’s global transactional email suite, supporting 36 languages and 62 dialects within a complex SFMC environment.

General Motors: Member of the technical team responsible for the OnStar email rebrand and redevelopment across the global GM product suite.

GoDaddy: Facilitated the technical migration of all domain registration emails from a proprietary legacy system to Salesforce Marketing Cloud.

In Orbit Labs: Founder of a creative technology studio dedicated to bringing enterprise-grade automation and design systems to high-growth brands.

Where I provide the most value:

I specialize exclusively in the design and development of email campaigns (promotional, transactional, and automated) and high-conversion landing pages. My focus is on building scalable modular component libraries that allow teams to move faster while maintaining absolute brand integrity.

My Professional Focus:

To provide the highest level of expertise to my partners, I maintain a strict focus on Email UI/UX Design and Technical Email Development (HTML/CSS/AMPscript). I specialize in the unique constraints of the inbox—mastering cross-client rendering, accessibility, and the logic required to power complex, data-driven dynamic content.

Yes: I am your go-to partner for bespoke email design, custom-coded templates, and building scalable systems in Salesforce Marketing Cloud, Emarsys, and Klaviyo.

No: To stay focused on my core strengths, I do not take on roles involving marketing strategy, data segmentation, SQL/backend architecture, or journey building.

Work Preferences:

I am a dedicated remote professional and am only open to remote-first opportunities where I can contribute 25+ years of design-to-code expertise to a forward-thinking team.

  • 9 years' experience
  • Joined December 2025

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Education
  • Professional Services
  • Non-Profit Organization

Work experience· 9 roles

Founder and Lead Designer · In Orbit LabsMay 2024 – Present · 2 yrs 7 mos

Founded a creative technology studio focused on enterprise-grade email design systems and automation for high-growth brands. Specialized in the design and development of modular email systems and high-performance landing pages in Klaviyo and Leadpages. Leveraged two decades of experience to build scalable digital infrastructures for small-to-mid-sized businesses.

Lead Digital Product Designer · United States Holocaust Memorial MuseumNov 2022 – May 2025 · 2 yrs 7 mos

Owned the end-to-end email product lifecycle, serving as both designer and technical owner for all museum campaign initiatives. Designed and developed a comprehensive modular component library used across multiple museum initiatives. Created a centralized component library for all team members to access to build emails. Served as the technical SME for digital team workflows, specifically managing Litmus and Motion Mail integrations.

Lead Digital Designer · American Medical AssociationAug 2022 – Aug 2023 · 1 yr 1 mo

Collaborated with the Marketing team to design and develop responsive landing pages within the Salesforce Marketing Cloud platform via Cloud Pages. Developed high-fidelity email campaigns to support organizational digital initiatives.

Senior Marketing Email Developer · Shane Co.Aug 2022 – Present · 4 yrs 4 mos
Marketing Operations Technologist II · GoDaddyOct 2020 – Mar 2021 · 6 mos
Email and Web Developer · Cloud PerformerOct 2018 – Sep 2019 · 1 yr
Email Developer (Contract) · General MotorsOct 2017 – Mar 2018 · 6 mos
Email Developer (Contract) · Nike, Inc.Oct 2015 – May 2017 · 1 yr 8 mos

Education

Concentration in Eastern Religions and Social Anthropology · Indiana University2030 – 2025
Certification in HTML5 Mobile App Development · Portland Community College2030 – 2025
Professional Development: UX Fundamentals, Sketch Masterclass, Gulp Workflow · Udemy2030 – 2025

Certifications and awards

Concentration in Eastern Religions and Social Anthropology2030 – 2025
HTML5 Mobile App Development Certification2030 – 2025
UX Fundamentals, Sketch Masterclass, Gulp Workflow2030 – 2025

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