Luz Elena Gonzalez Arcila

Translate complex technical information into clear, engaging, learner-centred content. Design and develop learning materials including video-based learning, e-learning modules, learning paths, quick-reference guides, and blended programmes. Partner with product experts, developers, presales, and enablement leaders to ensure technical accuracy and alignment with product updates. Apply agile instructional design frameworks (SAM, iterative prototyping) and adult learning principles, and ensure content reflects current product functionality and technical standards. Designed and delivered 20+ courses on complex technical products.

Design learning solutions to improve employee performance across the organisation, developing high-quality training programmes for audit, tax, and advisory professionals. Manage multiple ongoing blended learning projects and evaluate e-learning results in the LMS (Cornerstone) to maximise retention and performance. Produce content in Articulate Storyline 360 and Rise 360, supporting technical and professional learning needs. Designed and delivered 60+ courses for audit, tax, and advisory professionals.

Analyse, develop, and deliver high-quality training materials. Evaluate and apply best-fit instructional design methods including ADDIE, SAM, and ASSURE. Collaborate within a team to produce digital learning products aligned with learning outcomes. Work with SMEs to define learning objectives, specify design requirements, and drive an efficient development process. Produce content in Articulate Storyline, Review 360°, and Camtasia.