I’ve worked as a Social Lead / Integrated Producer at adam&eveDDB, where I created and delivered social-first content end-to-end across a range of brands. My background sits across both creative and production, so I’m used to taking a brief, shaping it into something that feels right for platform, and seeing it through to final output. Across my experience, I’ve worked on content spanning TVC, digital and social, but I’ve found myself increasingly drawn to the detail and craft of social - particularly short-form content that needs to earn attention quickly, while still feeling considered and on-brand.

Lydia Bauer

I’ve worked as a Social Lead / Integrated Producer at adam&eveDDB, where I created and delivered social-first content end-to-end across a range of brands. My background sits across both creative and production, so I’m used to taking a brief, shaping it into something that feels right for platform, and seeing it through to final output. Across my experience, I’ve worked on content spanning TVC, digital and social, but I’ve found myself increasingly drawn to the detail and craft of social - particularly short-form content that needs to earn attention quickly, while still feeling considered and on-brand.

Available to hire

I’ve worked as a Social Lead / Integrated Producer at adam&eveDDB,
where I created and delivered social-first content end-to-end across a
range of brands. My background sits across both creative and
production, so I’m used to taking a brief, shaping it into something
that feels right for platform, and seeing it through to final output.

Across my experience, I’ve worked on content spanning TVC, digital
and social, but I’ve found myself increasingly drawn to the detail and
craft of social - particularly short-form content that needs to earn
attention quickly, while still feeling considered and on-brand.

See more

Work Experience

Social Lead / Integrated Producer at Adam & Eve DDB
January 1, 2023 - January 1, 2025
Owned end-to-end delivery of always-on social content from initial idea through to final output; produced high-volume content across multiple markets; translated briefs into platform-appropriate content; led on-set direction to ensure output aligns with brand and engages audiences; collaborated with strategy, creative and client teams to maintain a cohesive content narrative across campaigns.
Account Manager / Creative Producer at CHEP Network
January 1, 2021 - January 1, 2023
Led integrated campaigns and content production, coordinating with clients and creative teams; managed timelines, resources and budgets; ensured deliverables aligned with client goals and brand voice; collaborated with strategy and production partners to optimise outputs.
Account Coordinator → Senior Account Executive at Red Havas
January 1, 2018 - January 1, 2021
Delivered social and content production from planning through to publishing; supported content creation across campaigns, including shoot coordination and asset rollout; worked across multiple projects to maintain consistent output and quality; built a strong foundation in brand tone, audience understanding and content planning.

Education

Bachelor of Business / Media and Communications (Public Relations) - Distinction at Queensland University of Technology
January 1, 2013 - January 1, 2016

Qualifications

Certificate III Tourism
January 1, 2010 - January 1, 2011
Certificate III Events
January 1, 2010 - January 1, 2011
Certificate III Hospitality
January 1, 2010 - January 1, 2011

Industry Experience

Media & Entertainment, Professional Services