Social Media Manager at Freelance

Managing social media for photographers, media brands, coaches, and creative brands; content planning, strategy creation, and monthly content calendars; short-form video creation & editing (Reels, TikTok); Instagram, TikTok, Facebook & Pinterest management; community engagement & growth strategies; analytics reporting and performance tracking; hashtag research and trend analysis; website design & refresh on Squarespace & Wix; basic SEO optimization (keywords, metadata, structure); website copywriting and layout optimization; landing page design for campaigns and funnels; email campaign creation & automation setup; newsletter design & copywriting; audience segmentation and list organization; performance analytics (open rate, CTR, conversions); platforms: Active Campaign, Klaviyo, Flowdesk; welcome sequences, nurture campaigns & promotional flows.