Hi, I’m Henry Macintosh, a London-based founder and content creator specializing in food storytelling, brand building and social media growth. I run Saint Rosalia, a small-batch olive oil brand, and Pasta Postcards, a pasta-focused account celebrating Italian cuisine. I handle everything from content strategy and production to partnerships and analytics, building a practical, end-to-end understanding of what drives real engagement over vanity metrics. I’m seeking a Social Media Manager role where I can bring hands-on, cross-functional experience to a larger team, helping brands tell compelling stories, grow communities and convert engagement into measurable results.

Henry Macintosh

Hi, I’m Henry Macintosh, a London-based founder and content creator specializing in food storytelling, brand building and social media growth. I run Saint Rosalia, a small-batch olive oil brand, and Pasta Postcards, a pasta-focused account celebrating Italian cuisine. I handle everything from content strategy and production to partnerships and analytics, building a practical, end-to-end understanding of what drives real engagement over vanity metrics. I’m seeking a Social Media Manager role where I can bring hands-on, cross-functional experience to a larger team, helping brands tell compelling stories, grow communities and convert engagement into measurable results.

Available to hire

Hi, I’m Henry Macintosh, a London-based founder and content creator specializing in food storytelling, brand building and social media growth. I run Saint Rosalia, a small-batch olive oil brand, and Pasta Postcards, a pasta-focused account celebrating Italian cuisine. I handle everything from content strategy and production to partnerships and analytics, building a practical, end-to-end understanding of what drives real engagement over vanity metrics.

I’m seeking a Social Media Manager role where I can bring hands-on, cross-functional experience to a larger team, helping brands tell compelling stories, grow communities and convert engagement into measurable results.

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Work Experience

Content Creator & Social Media Manager at Pasta Postcards
June 1, 2025 - Present
Pasta Postcards is a pasta-focused Instagram, TikTok and YouTube account dedicated to Italian cuisine and culture, built from scratch. Lead a long-form content series recreating 350+ documented pasta shapes to drive consistent audience growth and establish a distinctive identity in the food creator space. Conceive, shoot and edit content across platforms with a recognisable Italian storytelling style (Reels/short-form video in CapCut and Adobe Premiere Pro), focusing on hooks and retention. Secured a paid partner with National Geographic UK to promote Stanley Tucci: Searching for Italy. Manage all aspects of the creator business: content planning, community engagement, outreach and partnership negotiations.
Founder at Saint Rosalia
September 1, 2020 - Present
Founder of Saint Rosalia, a small-batch extra virgin olive oil brand sourcing directly from independent producers across the Mediterranean. I run every part of the business solo—from supplier relationships and Shopify e-commerce to content strategy, social media, recipe publishing, and brand partnerships. This hands-on ownership has given me a broad, practical skillset across branding, content creation and analytics.

Education

Bachelor of Arts in History at University of Southampton
October 1, 2010 - October 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Consumer Goods, Professional Services