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I am a content-driven marketing professional with 4+ years of experience executing and shaping multi-channel content strategies that strengthen brand positioning and audience engagement. I translate insights into structured content systems that align creative execution with broader marketing and business goals.\n\nI have led end-to-end content production, coordinated workflows, and developed brand assets across social, web, and internal channels. I bring a balance of strategic thinking and hands-on execution, focusing on building a consistent, scalable brand presence through data-informed creativity and organized delivery. I have strong written and communication skills in English and Tagalog.…I am a content-driven marketing professional with 4+ years of experience executing and shaping multi-channel content strategies that strengthen brand positioning and audience engagement. I translate insights into structured content systems that align creative execution with broader marketing and business goals.\n\nI have led end-to-end content production, coordinated workflows, and developed brand assets across social, web, and internal channels. I bring a balance of strategic thinking and hands-on execution, focusing on building a consistent, scalable brand presence through data-informed creativity and organized delivery. I have strong written and communication skills in English and Tagalog.

Maria Diana Ysabelle Santiago

Social Media Manager, Brand Strategist, Marketing Strategist, +2

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I am a content-driven marketing professional with 4+ years of experience executing and shaping multi-channel content strategies that strengthen brand positioning and audience engagement. I translate insights into structured content systems that align creative execution with broader marketing and business goals.\n\nI have led end-to-end content production, coordinated workflows, and developed brand assets across social, web, and internal channels. I bring a balance of strategic thinking and hands-on execution, focusing on building a consistent, scalable brand presence through data-informed creativity and organized delivery. I have strong written and communication skills in English and Tagalog.…I am a content-driven marketing professional with 4+ years of experience executing and shaping multi-channel content strategies that strengthen brand positioning and audience engagement. I translate insights into structured content systems that align creative execution with broader marketing and business goals.\n\nI have led end-to-end content production, coordinated workflows, and developed brand assets across social, web, and internal channels. I bring a balance of strategic thinking and hands-on execution, focusing on building a consistent, scalable brand presence through data-informed creativity and organized delivery. I have strong written and communication skills in English and Tagalog.

Available to hire

I am a content-driven marketing professional with 4+ years of experience executing and shaping multi-channel content strategies that strengthen brand positioning and audience engagement. I translate insights into structured content systems that align creative execution with broader marketing and business goals.\n\nI have led end-to-end content production, coordinated workflows, and developed brand assets across social, web, and internal channels. I bring a balance of strategic thinking and hands-on execution, focusing on building a consistent, scalable brand presence through data-informed creativity and organized delivery. I have strong written and communication skills in English and Tagalog.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Tagalog

Advanced

Work Experience

Content Producer at Eggs Unlimited

January 1, 2026 - Present

Content Production: Develop multi-format content including social media graphics, short-form reels, long-form videos, and branded visual assets aligned with marketing campaigns and brand identity; Brand Asset Development: Produce physical and digital key brand materials; Content Strategy Support: Conduct trend research and translate insights into relevant, platform-optimized content ideas; Marketing Collateral Creation: Design infographics and visual assets to support blog content and educational materials.

Social Media Manager at Wholesome Rabbit

October 1, 2022 - January 1, 2026

Content Creation & Scheduling: Create, edit, schedule, and post engaging content in photo and video form across TikTok, Instagram, and Facebook; Community Engagement: Build and nurture the pet community by engaging with them; Strategy Development: Develop and execute a comprehensive social media strategy to maximize reach and engagement; Campaign Planning: Plan and manage the content calendar and social media campaigns; Performance Optimization: Monitor weekly insights to optimize performance; Brand management: Maintain a consistent on-brand presence across channels.

Content Team Lead / Marketing Content Manager at Quizlet Inc.

August 1, 2021 - August 1, 2022

Team Leadership & Project Management: Manage and mentor a global team of 90–100 Expert Content Contributors; Project Management: Lead projects and oversee full content strategy, execution, and cross-functional collaboration; Strategic Planning & Execution: Align timelines and priorities with strategic goals; Cross-Functional Coordination: Act as the liaison between internal teams to ensure alignment on content initiatives; Performance Optimization & Reporting: Monitor KPIs and report on performance to guide leadership decisions.