Marketing insights and data analysis specialist with a strong foundation in advertising and digital communication. Since 2023, focused on transforming marketing and social data into actionable business insights. Experienced in applying AI to enhance marketing analytics and strategic decision-making. Combines a deep understanding of consumer behavior with analytical and storytelling skills to drive data-informed strategies.…

Magdalena Warrier

Marketing insights and data analysis specialist with a strong foundation in advertising and digital communication. Since 2023, focused on transforming marketing and social data into actionable business insights. Experienced in applying AI to enhance marketing analytics and strategic decision-making. Combines a deep understanding of consumer behavior with analytical and storytelling skills to drive data-informed strategies.…

Available to hire

Marketing insights and data analysis specialist with a strong foundation in advertising and digital communication. Since 2023, focused on transforming marketing and social data into actionable business insights. Experienced in applying AI to enhance marketing analytics and
strategic decision-making. Combines a deep understanding of consumer behavior with analytical and storytelling skills to drive data-informed strategies.

See more

Skills

Experience Level

Language

Polish
Fluent
English
Fluent
French
Advanced

Work Experience

Consultant at Capgemini
February 1, 2023 - July 1, 2025
Transformed marketing and social data into actionable business insights; applied AI to enhance marketing analytics and strategic decision-making; collaborated with cross-functional teams to deliver data-driven marketing strategies.
Social Media & Content Manager at Communication Unlimited Sp z o.o.
July 1, 2020 - January 31, 2023
Translated marketing and strategy briefs into analytical projects for Unilever People Data Centre; performed quantitative and qualitative data analysis, social listening, and storytelling with data using AI and big data tools; delivered insights supporting marketing and product decisions; developed and executed social media strategies and managed content across Facebook, YouTube, Instagram, TikTok.
Community Manager at People Data Centre (for Groupe Renault)
May 1, 2018 - June 30, 2020
Coordinated social media and influencer marketing campaigns for Groupe Renault brands, including chatbot and video content projects; collaborated with Google and Facebook teams and developed customer journey strategies.
Digital Marketing Specialist at Various
January 1, 2017 - December 31, 2018
Supported digital marketing initiatives across multiple clients with a focus on analytics, content, and performance marketing.
Project and Content Manager at Various
January 1, 2013 - December 31, 2017
Managed projects and content development across multiple campaigns, coordinating cross-functional teams.
Content Writer at Various
January 1, 2011 - December 31, 2013
Produced written content for marketing and PR purposes, supporting campaigns and brand storytelling.
Marketing and PR Intern at Various
January 1, 2010 - December 31, 2010
Gained exposure to marketing and PR activities, assisting in campaigns and events.
Marketing Assistant at Various
January 1, 2009 - December 31, 2010
Supported marketing activities and coordination of campaigns.

Education

Master of Science, Engineer in Management and Marketing at Wrocław University of Science and Technology
January 1, 2005 - January 1, 2010

Qualifications

Microsoft Certified: Power BI Data Analyst Associate
January 11, 2030 - March 27, 2026
Microsoft Certified: Azure AI Fundamentals
January 11, 2030 - March 27, 2026
SQL for Data Science (UC Davis)
January 11, 2030 - March 27, 2026
Core & Advanced Designer – Dataiku
January 11, 2030 - March 27, 2026
Cambridge C1 Advanced
January 11, 2030 - March 27, 2026

Industry Experience

Consumer Goods, Media & Entertainment, Professional Services, Retail

Skills

Experience Level