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Digital marketing and social media specialist with 6+ years’ experience across social media strategy, content, paid advertising, SEO/GEO, email marketing, CRM and events. Now running my own full-service freelance business, supporting allied health, SaaS, hospitality and education clients with bespoke marketing shaped around each client’s voice, audience and goals. I take a listen-first approach and deliver fully remote work with proven systems for scheduling, reporting and client communication across time zones. I manage long-term retainers, run performance-led campaigns, and build brand-consistent content pipelines—backed by dashboards for transparent, actionable reporting.…Digital marketing and social media specialist with 6+ years’ experience across social media strategy, content, paid advertising, SEO/GEO, email marketing, CRM and events. Now running my own full-service freelance business, supporting allied health, SaaS, hospitality and education clients with bespoke marketing shaped around each client’s voice, audience and goals. I take a listen-first approach and deliver fully remote work with proven systems for scheduling, reporting and client communication across time zones. I manage long-term retainers, run performance-led campaigns, and build brand-consistent content pipelines—backed by dashboards for transparent, actionable reporting.

Maggie Faull

Digital Marketer, Social Media Manager, PPC Manager, +2

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Digital marketing and social media specialist with 6+ years’ experience across social media strategy, content, paid advertising, SEO/GEO, email marketing, CRM and events. Now running my own full-service freelance business, supporting allied health, SaaS, hospitality and education clients with bespoke marketing shaped around each client’s voice, audience and goals. I take a listen-first approach and deliver fully remote work with proven systems for scheduling, reporting and client communication across time zones. I manage long-term retainers, run performance-led campaigns, and build brand-consistent content pipelines—backed by dashboards for transparent, actionable reporting.…Digital marketing and social media specialist with 6+ years’ experience across social media strategy, content, paid advertising, SEO/GEO, email marketing, CRM and events. Now running my own full-service freelance business, supporting allied health, SaaS, hospitality and education clients with bespoke marketing shaped around each client’s voice, audience and goals. I take a listen-first approach and deliver fully remote work with proven systems for scheduling, reporting and client communication across time zones. I manage long-term retainers, run performance-led campaigns, and build brand-consistent content pipelines—backed by dashboards for transparent, actionable reporting.

Available to hire

Digital marketing and social media specialist with 6+ years’ experience across social media strategy, content, paid advertising, SEO/GEO, email marketing, CRM and events. Now running my own full-service freelance business, supporting allied health, SaaS, hospitality and education clients with bespoke marketing shaped around each client’s voice, audience and goals.

I take a listen-first approach and deliver fully remote work with proven systems for scheduling, reporting and client communication across time zones. I manage long-term retainers, run performance-led campaigns, and build brand-consistent content pipelines—backed by dashboards for transparent, actionable reporting.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Appifany App Development (Contract Digital Marketing & Social Media) at Appifany App Development (Digital Agency)

November 1, 2025 - February 28, 2026

Retained as a contractor to continue managing social strategy, publishing and Meta Ads across the agency’s client accounts, building on prior social growth delivered in a previous role. Supported founders’ new venture (Rentsy) while producing EDM templates, weekly member emails and cross-platform content calendars via Metricool.

Digital Marketing & Social Media Specialist (Freelance) at Sports Tech & Akuna Tech (SaaS / Allied Health Tech)

November 1, 2025 - Present

Led end-to-end marketing across two software brands: social media strategy, content creation, reel and caption copywriting, website copy, EDMs, and integrated campaign planning across Facebook, Instagram and LinkedIn. Co-developed a six-month product marketing roadmap with founders, restructuring priorities around a paused ad budget and focusing on foundation-member acquisition content to keep pipeline growth on track without paid spend. Managed Google Ads, achieving an average cost per lead of $17.51 (68% below $55 benchmark), up to 10.9% click-through rate, and an estimated $56,700 booking value generated (7x+ return, Jan–Jul 2026). Relaunched Meta lead-generation campaigns in June 2026 capturing 14 qualified leads in two weeks with average spend $29.66 per lead, generating an estimated $1,820 booking value with low ad spend. Produced performance dashboards connecting Google Ads and Meta data for transparent client reporting; grew organic social presence and built brand presence fr

Marketing Coordinator, Appifany App Development at Appifany App Development

August 1, 2025 - November 30, 2025

Managed digital marketing and social media strategy across 4–5 client accounts at any one time, supported by two full-time Meta Ads accounts running multiple concurrent campaigns. Covered content creation, strategy planning, client approvals and scheduling via Metricool. Grew clients’ social accounts from 200 to 2,000+ followers in four months (10x growth) through consistent content output and platform strategy.

Marketing Coordinator / Social Media & Paid Ads (Contract) at The Imperial Hotel (Luxury Hospitality)

February 1, 2025 - November 30, 2025

Created and scheduled all Instagram and Facebook content via Meta Business Suite; managed paid ads and post-performance reporting for a 200-room luxury hotel. Designed an on-brand visual cohesive feed in Canva aligned with campaigns and seasonal messaging; delivered fully remotely while maintaining consistent brand quality and working closely with owners and management. Continued freelance support after transitioning out of full-time position.

Social Media Manager & Marketing Operator (Freelance) at Mourn French Lodge (Boutique Hospitality)

February 1, 2025 - Present

Took over full social media management (Instagram, Facebook, LinkedIn) in May 2026. Increased engagement by 67% within the first two months. Made Instagram the primary reach channel, driving impressions up 184% and interactions up 125% using a data-led content strategy aligned to top-performing content pillars (group stays and corporate retreats) and peak posting windows. Owned end-to-end marketing program including campaign strategy, copywriting, design, and promotion of stays, events and seasonal offers, ensuring consistent brand quality across digital touchpoints within flexible retainer scope.

Founder & Digital Marketing Specialist (All About The Socials) at All About The Socials

February 1, 2025 - Present

Founded and operates a full-service digital marketing freelance business delivering social media strategy and management, content creation, paid advertising, SEO/GEO, email marketing, CRM management and website content. Currently manages five long-term package-based retainer clients across allied health, SaaS, hospitality and education. Operates fully remotely with scheduling, reporting and client communication systems across time zones; uses a listen-first approach and tailors strategies to each client’s voice, audience and goals.

Marketing & Event Executive at The Imperial Hotel (formerly Palazzo Versace)

August 1, 2024 - August 31, 2025

Ran day-to-day marketing operations for a luxury hotel: influencer and brand collaborations, digital and print asset design, daily website updates (Amadeus) and Meta posts/ads. Collaborated cross-functionally on campaign delivery and menu development aligning marketing with brand and guest experience. Owned social media-related tasks as the only person in the department; redesigned and continued helping maintain the hotel’s social media presence.

Programme Support Officer at National Health Service (NHS), UK

May 1, 2023 - January 31, 2024

Provided operational support across multiple healthcare projects including database management, budget tracking, invoicing, and coordination of meetings and conferences.

Weddings, Events & Social Media Manager at Cobble Sco, UK

June 1, 2016 - January 31, 2023

Spearheaded the venue’s transformation into a thriving weddings and events business, managing client liaison, vendor coordination, budgets, branding and all social media. Organized and hosted a successful two-day food, drink and music festival; delivered bespoke weddings and corporate events end-to-end.

Event Management & Social Media / Marketing Support at BA Event Management, Cardiff Metropolitan University

January 1, 2016 - January 1, 2019

Completed marketing and event management support activities while studying, including roles linked to A-level and school activities (details not fully specified in the resume).