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I am a seasoned UX/UI designer with 10+ years of experience delivering human-centred digital solutions across retail, government, health, and enterprise environments. I have proven expertise in discovery, interaction design, UI design, prototyping, accessibility, and cross-functional delivery within Agile teams. Most recently, I served as a 2IC on design-led transformation initiatives, translating complex insights into scalable solutions with a strong focus on strategic frameworks and AI-driven workflows.…I am a seasoned UX/UI designer with 10+ years of experience delivering human-centred digital solutions across retail, government, health, and enterprise environments. I have proven expertise in discovery, interaction design, UI design, prototyping, accessibility, and cross-functional delivery within Agile teams. Most recently, I served as a 2IC on design-led transformation initiatives, translating complex insights into scalable solutions with a strong focus on strategic frameworks and AI-driven workflows.

Majid Karimzadeh

UX Designer, UI Designer, Web Designer, +2

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I am a seasoned UX/UI designer with 10+ years of experience delivering human-centred digital solutions across retail, government, health, and enterprise environments. I have proven expertise in discovery, interaction design, UI design, prototyping, accessibility, and cross-functional delivery within Agile teams. Most recently, I served as a 2IC on design-led transformation initiatives, translating complex insights into scalable solutions with a strong focus on strategic frameworks and AI-driven workflows.…I am a seasoned UX/UI designer with 10+ years of experience delivering human-centred digital solutions across retail, government, health, and enterprise environments. I have proven expertise in discovery, interaction design, UI design, prototyping, accessibility, and cross-functional delivery within Agile teams. Most recently, I served as a 2IC on design-led transformation initiatives, translating complex insights into scalable solutions with a strong focus on strategic frameworks and AI-driven workflows.

Available to hire

I am a seasoned UX/UI designer with 10+ years of experience delivering human-centred digital solutions across retail, government, health, and enterprise environments.

I have proven expertise in discovery, interaction design, UI design, prototyping, accessibility, and cross-functional delivery within Agile teams. Most recently, I served as a 2IC on design-led transformation initiatives, translating complex insights into scalable solutions with a strong focus on strategic frameworks and AI-driven workflows.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Lead UX Designer at Australian Electoral Commission

April 1, 2025 - Present

Consolidated research into actionable strategies and elegant interfaces, aligning C-level executives and accelerating build-ready delivery by 20%. Designed and refined user flows, interaction patterns, and interface concepts to improve usability, consistency, and delivery readiness. Created high-fidelity designs, prototypes, design artefacts, and specifications to communicate intent and support development-ready delivery across multidisciplinary teams.

Lead Service Designer at Department of Health and Aged Care

January 1, 2023 - April 1, 2025

Led design-led transformation across Medicare and digital identity services, translating complex insights into strategic frameworks and scalable design solutions. Facilitated cross-agency workshops to align stakeholders and delivered co-design artefacts to define outcomes and delivery direction across complex policy and operational environments.

Principal UX/UI Designer at National Library of Australia (NLA)

December 1, 2021 - December 1, 2022

Preserving Cultural Heritage Through Digital Innovation. Led service and interaction design workshops to create journey maps and future-state concepts that informed service modernisation and digital uplift. Transformed wireframes into refined visual designs and high-fidelity prototypes across desktop and mobile platforms, ensuring alignment with visual design frameworks and brand policies.

Senior Interaction Designer at Telstra Group

November 1, 2020 - December 1, 2021

Developed customer journey maps, user flows, and detailed interface concepts to improve onboarding experiences, reduce friction, and strengthen digital adoption across large-scale digital products. Facilitated Agile workshops and co-design sessions, creating prototypes and interaction designs aligned to accessibility and implementation needs.

Senior Design Consultant at Infosys Consulting

July 1, 2019 - November 1, 2020

Optimised enterprise CRM and secure access workflows for large-scale projects, incorporating AI-powered features and aligning UX with digital transformation roadmaps. Developed detailed personas, journey maps, and service blueprints, leading to a 22% increase in user engagement. Used qualitative research methods to align service delivery with user needs and business objectives.

Product Design Lead at Gipps Tech

April 1, 2017 - June 1, 2019

Award-winning digital agency led by ex-Google Manager. Facilitated multi-stakeholder workshops for government and NDIS-funded aged care and dementia care services, designing inclusive and accessible digital experiences tailored to diverse user groups. Directed strategic synthesis initiatives for enterprise and government solutions, including Drupal-based website and content design activities that supported scalable, accessible delivery.

Lead Service Designer at Accenture

June 1, 2016 - April 1, 2017

Led UX/UI and service design work for Bapcor, mapping customer journeys, refining digital interactions, and creating design outputs that supported a more consistent retail and transactional experience across channels. Collaborated with product owners and multidisciplinary teams to deliver responsive, accessible user interfaces. Conducted user research and usability testing, translating insights into practical design improvements. Developed and maintained design systems and reusable components, ensuring consistency across platforms.

Head of Service Design at Tulla Group

June 1, 2012 - June 1, 2016

Led end-to-end service design strategies for NDIS-funded aged care and dementia care projects, improving platform usability and user satisfaction by 31% while reducing churn. Conducted in-depth user research with aged care facility staff, NDIS participants, and families, applying storytelling to inform human-centred design solutions. Managed cross-functional teams and collaborated with developers on Drupal-based digital projects to improve delivery timelines and accessibility.