Google Ads: 4.93x ROAS
Malaika Abdul Quddoos
Published
0
Managed and optimized Google Ads campaigns for Medsitis, focusing on conversion-driven performance. Improved ROI by refining targeting, adjusting bid strategies (Manual CPC & Enhanced CPC), and optimizing ad creatives. Increased conversion rate while reducing cost per conversion through data-driven decisions, campaign structuring, and continuous A/B testing. Delivered measurable growth in sales and campaign efficiency.