I'm a marketing and sales professional with hands-on experience in go-to-market systems, data-driven prospecting, and digital campaign execution. I design automation workflows, manage customer databases, and produce reporting that informs strategic decisions. I'm adaptable and quick to learn, with exposure across tech-driven GTM roles, branding, and market research. My projects have strengthened my skills in branding, advertising, and customer engagement, and I enjoy turning insights into actionable campaigns.

Malaika Zaheer

I'm a marketing and sales professional with hands-on experience in go-to-market systems, data-driven prospecting, and digital campaign execution. I design automation workflows, manage customer databases, and produce reporting that informs strategic decisions. I'm adaptable and quick to learn, with exposure across tech-driven GTM roles, branding, and market research. My projects have strengthened my skills in branding, advertising, and customer engagement, and I enjoy turning insights into actionable campaigns.

Available to hire

I’m a marketing and sales professional with hands-on experience in go-to-market systems, data-driven prospecting, and digital campaign execution. I design automation workflows, manage customer databases, and produce reporting that informs strategic decisions. I’m adaptable and quick to learn, with exposure across tech-driven GTM roles, branding, and market research. My projects have strengthened my skills in branding, advertising, and customer engagement, and I enjoy turning insights into actionable campaigns.

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Language

English
Fluent

Work Experience

GTM Engineer at Outlyst
February 1, 2025 - August 31, 2025
Built and launched go-to-market automation workflows using Clay, SmartLead, Make.com, API triggers, and Webhooks to support sales and marketing strategies. Led data management by maintaining campaign records, developing master databases, and preparing key reports using Python and Google Sheets. Automated lead data reporting using Webhooks and APIs. Analyzed campaign performance metrics to support decision-making and identify new opportunities. Developed prospect engagement workflows, enabling systematic outreach and client acquisition.
Digital Marketing Intern at Insiders Pvt Ltd.
July 1, 2024 - August 1, 2024
Ran and monitored social media campaigns using Meta Business Suite. Explored Facebook and Instagram Ads setup and insights. Assisted in email marketing content creation and delivery.
Intern – Account Services at Askari Bank
July 17, 2023 - August 31, 2023
Rotated through remittance, loans, and account opening desks. Learned KYC, clearing processes, and internal financial workflows. Built adaptability and understanding of financial service operations.

Education

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Qualifications

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Industry Experience

Financial Services, Software & Internet, Professional Services