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Intermediate
Work Experience
Creative Director / Art Director at Sukoon Insurance
February 1, 2024 - June 1, 2024Developed and executed comprehensive marketing campaigns across multiple channels. Oversaw all creative aspects from concept to final production. Managed and mentored creative teams to ensure alignment with brand vision and objectives. Optimized campaign performance through efficient workflow and resource allocation. Collaborated with copywriters to develop compelling messaging. Ensured brand consistency across all marketing materials and touchpoints.
Senior Art Director / Motion Designer at Meld Advertising
March 1, 2021 - April 1, 2023Designed and oversaw integrated digital, social media, print, and video/animation campaigns for Fortune 500 clients in healthcare and insurance (MetLife, Cigna, WW Health Solutions). Developed comprehensive brand identities and visual systems. Created engaging UI/UX designs for websites, landing pages, and mobile applications. Conceptualized and executed social media campaigns, including animations and video production. Designed email campaigns and print collaterals. Ensured adherence to brand guidelines and consistency across all marketing channels.
Art Director / Motion Designer at MYN North America
October 1, 2017 - December 1, 2019Led and managed multidisciplinary teams for digital campaign execution. Oversaw all stages of campaign development from concept to delivery. Produced digital assets including 2D animations, video edits, image retouching, and email templates. Managed in-house and freelance resources to meet project deadlines and budgets. Specialized in social media content creation and optimization.
User Experience Designer / Motion Designer at ERGO
April 1, 2016 - March 1, 2017Developed design concepts and mockups for websites, emails, and print materials. Created engaging video storyboards and explainer animations (motion graphics). Designed online banners and social media graphics adhering to brand guidelines. Conducted indoor and outdoor photoshoots for digital campaigns. Collaborated with clients such as American Express, JP Morgan, and BlackRock.
Graphic / Matte Painting / Animation Designer at OffRoad-Studios
May 1, 2015 - December 1, 2015Designed user interfaces and experiences for mobile games and applications. Created user-centric and responsive website layouts. Developed 2D animations and visual effects. Produced photo manipulations and matte paintings for various media.
Graphic / Website Designer at GulfCyber Tech
November 1, 2012 - February 1, 2015Designed website layouts and user interfaces. Created visual assets for online promotional campaigns. Developed 2D animations for various platforms. Managed post-production processes for broadcast videos.
Education
Bachelor of Arts (BA) at University of Punjab
January 11, 2030 - March 27, 2026Qualifications
1 Year Certificate in Design
January 11, 2030 - March 27, 20266 Months Certificate in Photography
January 11, 2030 - March 27, 20261 Year Certificate in Filmmaking
January 11, 2030 - March 27, 2026AI Fundamentals
January 11, 2030 - March 27, 20261 Year Certificate in Design
January 11, 2030 - March 27, 20266 Months Certificate in Photography
January 11, 2030 - March 27, 20261 Year Certificate in Filmmaking
January 11, 2030 - March 27, 2026AI Fundamentals
January 11, 2030 - March 27, 2026Industry Experience
Media & Entertainment, Professional Services, Software & Internet
Experience Level
Expert
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Intermediate
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