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Hello! I’m a marketing automation and customer success professional with 13+ years of experience across SaaS product marketing automation, email marketing, CRM, lead scoring, visitor journey optimization, data segmentation, and campaign planning. I’ve led cross-functional teams to acquire, onboard, and grow customers, and I enjoy turning data into personalized campaigns that drive traffic, leads, and revenue. I excel at building multi-channel campaigns across email, SMS, WhatsApp, and live chat, writing compelling content, and analyzing website analytics to optimize engagement. I’m passionate about continuous improvement, staying updated with industry best practices, and collaborating with sales, product, and support to deliver measurable outcomes.…Hello! I’m a marketing automation and customer success professional with 13+ years of experience across SaaS product marketing automation, email marketing, CRM, lead scoring, visitor journey optimization, data segmentation, and campaign planning. I’ve led cross-functional teams to acquire, onboard, and grow customers, and I enjoy turning data into personalized campaigns that drive traffic, leads, and revenue. I excel at building multi-channel campaigns across email, SMS, WhatsApp, and live chat, writing compelling content, and analyzing website analytics to optimize engagement. I’m passionate about continuous improvement, staying updated with industry best practices, and collaborating with sales, product, and support to deliver measurable outcomes.

Manasa Venkatram

Digital Marketer, Marketing Automation Specialist, Marketing Strategist, +5

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Hello! I’m a marketing automation and customer success professional with 13+ years of experience across SaaS product marketing automation, email marketing, CRM, lead scoring, visitor journey optimization, data segmentation, and campaign planning. I’ve led cross-functional teams to acquire, onboard, and grow customers, and I enjoy turning data into personalized campaigns that drive traffic, leads, and revenue. I excel at building multi-channel campaigns across email, SMS, WhatsApp, and live chat, writing compelling content, and analyzing website analytics to optimize engagement. I’m passionate about continuous improvement, staying updated with industry best practices, and collaborating with sales, product, and support to deliver measurable outcomes.…Hello! I’m a marketing automation and customer success professional with 13+ years of experience across SaaS product marketing automation, email marketing, CRM, lead scoring, visitor journey optimization, data segmentation, and campaign planning. I’ve led cross-functional teams to acquire, onboard, and grow customers, and I enjoy turning data into personalized campaigns that drive traffic, leads, and revenue. I excel at building multi-channel campaigns across email, SMS, WhatsApp, and live chat, writing compelling content, and analyzing website analytics to optimize engagement. I’m passionate about continuous improvement, staying updated with industry best practices, and collaborating with sales, product, and support to deliver measurable outcomes.

Available to hire

Hello! I’m a marketing automation and customer success professional with 13+ years of experience across SaaS product marketing automation, email marketing, CRM, lead scoring, visitor journey optimization, data segmentation, and campaign planning. I’ve led cross-functional teams to acquire, onboard, and grow customers, and I enjoy turning data into personalized campaigns that drive traffic, leads, and revenue.

I excel at building multi-channel campaigns across email, SMS, WhatsApp, and live chat, writing compelling content, and analyzing website analytics to optimize engagement. I’m passionate about continuous improvement, staying updated with industry best practices, and collaborating with sales, product, and support to deliver measurable outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Automation Manager at Jigsaw

March 1, 2022 - November 30, 2022

Managing Marketing Automation Softwares and Processes, proactively researching and implementing the latest best practices and strategies aligned with industry standards.

Customer Success Manager at Decisive Analytical Systems Pvt Ltd

December 1, 2010 - March 1, 2021

Understanding software features and client requirements; planning and delivering commercially viable solutions. Creating online campaigns across website, email, social, video, and graphics to drive action; managing traffic, conversions, AB testing and reporting. Content writing for emails, landing pages, newsletters, and product releases. Lead generation via calls and follow-ups; client communications and proposals; coordinating with the implementation team to ensure delivery; maintaining ongoing client relationships and status updates.

Business Process Associate at VegaZeal Marketing Pvt Ltd

May 1, 2010 - November 1, 2010

Collected and maintained databases of businesses; conducted cold calls to secure appointments; tracked client meeting statuses; coordinated with Tech Team to assemble web portal content; weekly status meetings and planning for growth.

IT Trainer at NIIT Ltd

June 1, 2009 - April 1, 2010

Taught Fundamentals of Computers and concepts on HTML, Core Java, and GIMP.