Available to hire
I help B2B startups and high-growth SaaS companies build powerful brands, create compelling marketing strategies, and design experiences that convert prospects into loyal customers.
I understand the unique challenges facing B2B and SaaS companies. From product-market fit to scaling challenges, I’ve been there. My approach combines deep industry expertise with cutting-edge design and marketing strategies to help you break through the noise and achieve sustainable growth.
I don’t just create beautiful designs: I create results that matter to your bottom line.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Intermediate
Work Experience
Marketing Strategist and Creative Director at MannPower Design
August 1, 2024 - November 10, 2025Delivered brand strategy, product marketing, and design for diverse tech and health clients, developing integrated campaigns, messaging, and creative assets to accelerate adoption.
Vice President, Marketing & Creative at Fluent
August 1, 2024 - August 1, 2024First marketing hire. Led growth marketing for PE-backed health data intelligence company, designing bottom-up and top-down go-to-market programs; achieved 2x revenue growth with high-value blogs, case studies, and event content; leveraged generative AI to save costs; created 3x YoY social growth; managed 30+ webinars and 20+ conferences; launched hosted C-suite event with 63% MQL to SQL conversion; cultivated partner channels; partnered with Sales on messaging; developed KPIs and dashboards; built high-performing marketing team; managed budget.
Co-Founder, Senior Marketing Strategist and Digital Designer at SculptaHealth
October 1, 2015 - October 1, 2015Boosted web visits, return visits, and clicks for radiology benefits client; orchestrated thought leadership events; created paid media, SEM, and SEO strategies that increased client site ranking; drove leads and visibility.
Senior Director of Multi-channel Marketing at Within3
December 1, 2013 - December 1, 2013Joined as first marketing hire for health tech startup; created full-funnel campaigns and content; contributed nearly 60% of annual sales; positioned company as a leader with a 30% awareness boost.
Co-Founder and Marketing Director, Demand Generation at Logarithmic Impact
November 1, 2011 - November 1, 2011Spearheaded performance marketing with market research, campaign execution, analytics, and conversion testing; expanded client revenue from $23M to $112M within 6 months; initiated clinician engagement strategy; optimized email and landing pages with A/B tests.
Director, Multi-channel Marketing & Creative Director at PDI, Inc.
February 1, 2005 - February 1, 2005Marketing strategy, communications, and branding for B2B Pharma services company; Delivered $60.3M in new business with video, email, branding, and content strategy; recruited, led, and scaled team to six; produced video series for Sky News; developed internal communications, PR, and investor outreach; relaunched brand identity and sales enablement content; launched medical device & diagnostics product with messaging and branding.
Education
Bachelor of Arts (BA) at Indiana University - Bloomington
August 31, 1988 - May 1, 1992Major: Fine Arts Studio/Graphic Design & Marketing; Minors: Biology, Spanish
Qualifications
Advanced PowerPoint
January 11, 2030 - November 10, 2025CALC/Canterbury JavaScript
January 11, 2030 - November 10, 2025Figma Essential Training
January 11, 2030 - November 10, 2025LinkedIn Generative AI for Digital Marketers
January 11, 2030 - November 10, 2025Industry Experience
Healthcare, Life Sciences, Software & Internet, Professional Services, Media & Entertainment
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