I’m Manoj Kumar Sethi, a Digital Media Specialist with 15 years of experience helping startups and established brands grow through smart growth strategies, SEO, content planning, and social media management. I’ve led cross-functional teams across India, the US, the UK, and Australia, delivering measurable results in web traffic, lead generation, and online reputation. I thrive on building data-driven campaigns and mentoring teammates to achieve ambitious goals while aligning with client objectives. I enjoy translating business goals into creative and technical solutions, with a focus on performance marketing, product marketing, and scalable content strategies. My work spans growth strategy, content strategy, website auditing, and brand building across B2B and B2C segments, always aiming to drive sustainable outcomes for diverse sectors.…

Manoj Kumar Sethi

I’m Manoj Kumar Sethi, a Digital Media Specialist with 15 years of experience helping startups and established brands grow through smart growth strategies, SEO, content planning, and social media management. I’ve led cross-functional teams across India, the US, the UK, and Australia, delivering measurable results in web traffic, lead generation, and online reputation. I thrive on building data-driven campaigns and mentoring teammates to achieve ambitious goals while aligning with client objectives. I enjoy translating business goals into creative and technical solutions, with a focus on performance marketing, product marketing, and scalable content strategies. My work spans growth strategy, content strategy, website auditing, and brand building across B2B and B2C segments, always aiming to drive sustainable outcomes for diverse sectors.…

Available to hire

I’m Manoj Kumar Sethi, a Digital Media Specialist with 15 years of experience helping startups and established brands grow through smart growth strategies, SEO, content planning, and social media management. I’ve led cross-functional teams across India, the US, the UK, and Australia, delivering measurable results in web traffic, lead generation, and online reputation. I thrive on building data-driven campaigns and mentoring teammates to achieve ambitious goals while aligning with client objectives.

I enjoy translating business goals into creative and technical solutions, with a focus on performance marketing, product marketing, and scalable content strategies. My work spans growth strategy, content strategy, website auditing, and brand building across B2B and B2C segments, always aiming to drive sustainable outcomes for diverse sectors.

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Language

English
Fluent

Work Experience

Digital Growth Head at The Digi Firm
January 13, 2025 - Present
Generating growth across digital media platform, Conducting Client Review and business growth proposals, Managing client requirement and Projects delivery
Techno Commercial Manager - Ai, Digital Marketing at Nuage Edtech Pvt. Ltd.
October 30, 2024 - January 10, 2025
Drove digital marketing strategy across In-house AI driven Chatbot, Avatars growth Setup Google Analytic tracking code with the help of Google Tag Manager Leading digital marketing team of 5 from Content writer, SEO, UI/UX designer, presales Oversaw vendor subscription and monthly technology budgeting Managed HR processes from onboarding to exit
Product Manager at Network 18
December 31, 2022 - October 30, 2024
Successfully launched CNBCTV18 Mini News, Poll, Quiz, short video category modules Managed a portfolio of 200+ enterprise clients ( IT, Banking, Automobile, Big Data sectors to meet CNBCTV18 revenue Handled end-to-end Tata Motors campaign, achieving revenue of ₹3.2 Cr https://ms.cnbctv18.com/trucking-into-the-future/ Increased Ads impressions from 65K to 120K monthly across English CNBCTV18 Initiated & launched Live Blog dedicated section across English CNBCTV18, to identify the Live Blog performance Integrated Photo Gallery widget across Hindi Portal, resulted 12K new visits
Product Manager at Republic TV
January 3, 2022 - November 30, 2022
Launched a Reporting API driven All-in-one Analytic dashboard, target to reduce 80% of manual reporting process Facilitated stakeholder meetings to identify key changes while ensuring the user journey remained seamless Increased 10K new subscribers monthly by collaborating with Clevertap, segmenting user listing Enhanced Video page with responsive player feature across web, mobile and amp Collaborated with DevOps team in optimizing VMs space, saving 6 Lakh monthly
Assistant Product Manager at Greynium
July 1, 2016 - November 30, 2022
Generated 2M+ monthly organic visits from Helo platform by implementing Product growth strategy Acquired 11 Lakh subscribers from Helo, Koo platform by collaborating with Business partners, Analytics and Development team Coordinated Tech team, releasing new language web portal and guided newly setup team focused into digital growth Led Fact-Check department, resolving received false content strikes Provided end-to-end setup of Video, Podcast team across Web & Social Media Assisted in setup and promotion of Edtech portal focused into K12 Category and generated 50K subscribers within 6 months Provided digital marketing strategies cross promoting Josh App
Senior Product Manager - Digital Media at Greynium
February 28, 2014 - July 1, 2016
Increased Oneindia News listed channel user engagement across web, social from 1.2 to 1.8 pages/visits with Category listing strategy Coordinated Google+ team in launching Google+ Tag event, focused in brand ranking across SERP Coordinated in-house app store portal similar to Google Play Store Launched Video driven web product focused into Viral stories across world. Achieved Monthly 2 Million PVs organically Integrated Chatbot across News, Verticals Official Facebook page focused to enhance user engagement and generate new user to web
Product Executive at Greynium
January 21, 2013 - February 21, 2014
Drove Online Reputation Management across Oneindia properties across digital domain web, mobile and amp Initiated and launched Social Quote App, achieved additional 30K traffic Designed and cross promoted Verticals Home page using RHS, resulting 10K clicks monthly, resulting user retention
Digital Product Analyst at Fresco Informatics Pvt. Ltd.
May 1, 2012 - January 18, 2013
Managed B2B Digital Marketing growth by leading a team of 6 using Organic and Paid Launched AI-driven software products focused into Social Listening Analytics, Productivity Enhancer Handled paid campaign with a budget around 2-5 Lakh monthly focused into brand visibility and lead generation
Digital Marketing Growth Consultant at Digital Media Agency
February 1, 2025 - November 5, 2025
Currently engaged as a Digital Marketing consultant, developing and executing the company’s digital marketing strategy for web traffic, social media engagement, performance, and brand building. Leads end-to-end project lifecycle using Agile methodologies across web development, content strategy, social media marketing, and brand building. Manages a team of 5 across development, design, social media, and content writing; prepares and manages budgets and proposals for B2B & B2C clients.
Techno Commercial Manager - Digital Media at Nuage Edtech Pvt. Ltd.
January 31, 2025 - January 31, 2025
Hired and mentored teams across Digital Media Marketing, HR, and Data Science. Strengthened AI influencer marketing by mentoring content teams, driving 2K+ new followers monthly. Automated HRM system, reducing 60% manual efforts. Managed financial spend on AI tools subscriptions and technical infrastructure.
Product Manager - Digital Media at Network 18 Media Pvt. Ltd.
October 31, 2024 - October 31, 2024
Delivered 200+ revenue-driven microsites across Banking, SaaS, and Automotive. Led end-to-end Tata Motors Native Player project with revenue of ₹3.2 Cr. Increased ads impressions from 65K to 120K per month for CNBC TV18 English. Initiated and launched Live Blog for CNBC TV18 English portal and integrated a Photo Gallery widget across Hindi portal, resulting in 12K new visits. Collaborated with DevOps to optimize VM space, achieving monthly cost savings.
Product Manager - Digital Media at Republic TV
November 30, 2022 - November 30, 2022
Launched a Reporting API-driven All-in-One Analytics dashboard to reduce 80% of manual reporting processes. Optimized General News category into states, improving user visits per page by 15%. Increased 10K new subscribers monthly through CleverTap-driven segmentation. Enhanced video pages with responsive players and collaborated with DevOps to save monthly infrastructure costs.
Assistant Product Manager - Digital Media at Greynium Information Technologies Pvt. Ltd.
December 31, 2021 - December 31, 2021
Drove content strategy across newly launched social app Helo, driving high-velocity organic PVs. Collaborated with technology teams to develop and scale video-driven portals focusing on viral stories. Managed campaigns for Lakme Fashion, Car Expo, Samsung, Redmi, Good Knight, and Ek Tha Tiger. Assisted Edtech cross-promotion for DailyLearn and mentored cross-functional teams. Coordinated with Dev and content teams to release Josh App and enhance CMS for smoother publication.
Product Executive - Digital Media at Greynium Information Technologies Pvt. Ltd.
February 28, 2014 - February 28, 2014
Brand cross-promotion strategy across multilingual portals using banner performance. Collaborated with mobile team to improve app performance. Increased content CTR by integrating chatbot across multilingual Facebook pages and boosted traffic; cross-promoted e-commerce campaigns across web, mobile, and social platforms; contributed to traffic growth of 100,000+ visits.
Digital Analyst at Greynium Information Technologies Pvt. Ltd.
January 31, 2013 - January 31, 2013
Led B2B digital marketing growth with a team of 6 using organic and paid strategies. Launched AI-driven software products for Social Listening Analytics and Productivity Enhancement. Managed paid campaigns with monthly budgets in the 2–5 Lakh range.
SEO Analyst at Info Marshall
April 30, 2012 - April 30, 2012
Managed SEO activities for multiple clients across the US, UK, Australia, and India. Trained 5 new SEO candidates on link-building, data analysis, and report management. Executed On-page and Off-page optimization to improve rankings and traffic.
Internet Specialist at Auro Information Technologies Pvt. Ltd.
July 31, 2011 - July 31, 2011
Trained 50 new hires on lead generation and presales coordination. Represented the company in offline marketing activities. Led a team of 25 link builders and supported online promotional campaigns.

Education

Master of Computer Applications at Indira Gandhi National Open University
July 2, 2007 - December 31, 2010
Artificial Intelligence, Software Programming, Web Technologies
Master of Computer Applications at Indira Gandhi National Open University (IGNOU), New Delhi
July 1, 2007 - December 1, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Financial Services, Healthcare, Media & Entertainment, Real Estate & Construction, Software & Internet, Travel & Hospitality, Professional Services, Retail
    paper Sapience - Productivity Enhance

    Worked as Digital Product Analyst with a team of 5 , driving Web development, Social Media Marketing, Performance marketing, B2B marketing and brand building activities for creating Brand visibility across digital platforms.

    Handled and managed Google Ads campaign with a budget of 10 Lakhs monthly, generating 5-15 leads monthly

    paper Shout Analytics - Predictive Analytic Software Product

    Performed organic and paid digital marketing across web development, social media marketing and growth, lead generation with a monthly budget of 5 Lakh, resulting 15 leads monthly.
    Drove one-to-one product development life cycle with a team of size 10 cross functional team.
    Performed UAT and identified limitation and enhance features integration with the NLP based model product.

    Initiated proposal for social platform integration during beta phase and released to B2B clients