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I'm Manuela Ramirez, a Social Media Manager specializing in luxury fashion and high-end lifestyle brands. I craft editorial content, visual storytelling, and digital narratives that reflect craftsmanship, elegance, and expressive style. I excel at building engaged communities on Instagram, TikTok, and emerging channels, translating brand identity into compelling content and campaigns. I collaborate closely with creative teams to ensure brand consistency, drive performance, and bring brand moments to life.…I'm Manuela Ramirez, a Social Media Manager specializing in luxury fashion and high-end lifestyle brands. I craft editorial content, visual storytelling, and digital narratives that reflect craftsmanship, elegance, and expressive style. I excel at building engaged communities on Instagram, TikTok, and emerging channels, translating brand identity into compelling content and campaigns. I collaborate closely with creative teams to ensure brand consistency, drive performance, and bring brand moments to life.

Manuela Ramirez

Social Media Manager, Content Creator, Content Strategist, +2

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I'm Manuela Ramirez, a Social Media Manager specializing in luxury fashion and high-end lifestyle brands. I craft editorial content, visual storytelling, and digital narratives that reflect craftsmanship, elegance, and expressive style. I excel at building engaged communities on Instagram, TikTok, and emerging channels, translating brand identity into compelling content and campaigns. I collaborate closely with creative teams to ensure brand consistency, drive performance, and bring brand moments to life.…I'm Manuela Ramirez, a Social Media Manager specializing in luxury fashion and high-end lifestyle brands. I craft editorial content, visual storytelling, and digital narratives that reflect craftsmanship, elegance, and expressive style. I excel at building engaged communities on Instagram, TikTok, and emerging channels, translating brand identity into compelling content and campaigns. I collaborate closely with creative teams to ensure brand consistency, drive performance, and bring brand moments to life.

Available to hire

I’m Manuela Ramirez, a Social Media Manager specializing in luxury fashion and high-end lifestyle brands. I craft editorial content, visual storytelling, and digital narratives that reflect craftsmanship, elegance, and expressive style.

I excel at building engaged communities on Instagram, TikTok, and emerging channels, translating brand identity into compelling content and campaigns. I collaborate closely with creative teams to ensure brand consistency, drive performance, and bring brand moments to life.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Fluent

French

Advanced

Work Experience

Social Media Manager & Content Creator at Privilee

January 1, 2024 - Present

Developed and executed comprehensive social media strategy for a luxury hospitality platform, curating editorial and aspirational content across 200+ partner venues that reflected brand commitment to elevated experiences. Created and published 50+ editorial assets per month across Instagram and LinkedIn, demonstrating strong visual storytelling, refined aesthetics, and content that translated brand values into compelling digital narratives. Collaborated with creative teams to ensure visual consistency and brand alignment, maintaining sophisticated tone of voice across all digital touchpoints. Monitored and analyzed performance metrics, adjusting strategy to achieve 20% engagement increase and 40% reach growth. Coordinated digital campaigns around key brand moments while engaging daily with community to foster meaningful conversations.

Social Media Manager (Luxury Fashion & Lifestyle) at Folk Agency

January 1, 2023 - January 1, 2023

Managed social media strategy and editorial content for luxury fashion clients in Dubai, developing sophisticated content strategies tailored to high-end audiences. Curated editorial content across Instagram and TikTok, ensuring visual consistency and alignment with each client's brand values, heritage, and aesthetic sensibility. Coordinated digital campaigns around fashion launches and brand events, delivering 15+ campaigns with 100% hitting engagement KPIs and achieving 30% follower growth. Collaborated with influencers and creative teams on brand activations, coordinating stakeholders to deliver polished campaigns on tight timelines.

Social Media Lead at Hubz

January 1, 2024 - January 1, 2026

Led social media strategy and content management for a global platform, growing engaged audience by 65% through editorial planning and data-driven optimization.