Available to hire
Hello, I’m Mara! I’m passionate about building meaningful relationships and helping clients succeed. With 10 years of experience across various industries, I’ve cultivated my skills in sales, marketing, and design.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Work Experience
Senior Client Solutions Manager at LinkedIn
September 1, 2021 - PresentDrive $40M+ in enterprise client investments with a 99% average quota attainment to fuel business growth. Manage a book of clients in the technology industry and gain a deep understanding of their business goals to develop best-in-class partnerships. Craft compelling data and insights that tell a story proving LinkedIn's value, demonstrating ROI, and unlocking new opportunities. Prioritize sales activities that grow clients' advertising investment through pitches, renewals, and upsells. Optimize clients' overall brand marketing strategy and campaign tactics to meet business goals. Demonstrate problem-solving and project management skills across cross-functional teams such as Marketing, Product, and Insights to build valuable partnerships for clients. Scale knowledge and best practices across teams to inspire action and shorten time to value.
Senior Client Solutions Manager at Bustle Digital Group
September 1, 2019 - August 1, 2021Developed 120+ trusted brand partnerships to drive $8M in revenue. Identified sales strategy for integrated marketing campaigns, enabling beauty, fashion, lifestyle, and consumer packaged goods advertisers to connect with readers. Capitalized on a portfolio of sites including Bustle, Elite Daily, The Zoe Report, Nylon, and W to reach the most relevant audiences for partners. Project-managed across internal cross-functional teams including Video, Editorial, Social Media, Talent, and Experiential to identify creative marketing solutions for 180+ brands. Analyzed data via comScore, Quantcast, Shareablee, and Google Analytics to inform proposals.
Sales & Business Development Coordinator at FabFitFun
November 1, 2018 - September 1, 2019Led sales packaging consisting of experiential activations, social promotion, print, product sampling, and influencer marketing to build brand awareness. Recognized knowledge gap and built standardized, company-wide marketing materials rooted in research to tell our founder's story and the value of the member base. Built and managed processes for Sales, Account Management, and Events teams to sell brand sponsorships which led to $730K in revenue in one quarter.
Sales Marketing & Account Associate at Beautycon Media
August 1, 2016 - December 1, 2018Led close-to-end relationships for 50+ clients including Target, Converse, and L’Oréal by generating contracts, onboarding, and serving as the point of contact for high-quality customer service. Organized film screening for Warner Bros. film Crazy Rich Asians for 150+ attendees with a one-week turnaround time, which multiplied their investment 6x. Managed one Sales Coordinator to prioritize conflicting needs and see projects through to completion.
Education
B.A. in Communication, Business Minor at University of California, San Diego
September 1, 2011 - July 1, 2015Qualifications
Industry Experience
Media & Entertainment
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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