Hello, I’m a skilled Communications Specialist with broad experience in managing, growing and engaging communities in different social media. Possessing a strong knowledge of social media platforms, community engagement strategies, content creation, and customer service, I’m known for fostering positive interactions among community members and efficiently resolving conflicts. Through my professional career, I have made significant contributions to previous roles by increasing user engagement rates and enhancing brand visibility through innovative community initiatives.

Mar Aylin

Hello, I’m a skilled Communications Specialist with broad experience in managing, growing and engaging communities in different social media. Possessing a strong knowledge of social media platforms, community engagement strategies, content creation, and customer service, I’m known for fostering positive interactions among community members and efficiently resolving conflicts. Through my professional career, I have made significant contributions to previous roles by increasing user engagement rates and enhancing brand visibility through innovative community initiatives.

Available to hire

Hello, I’m a skilled Communications Specialist with broad experience in managing, growing and engaging communities in different social media.

Possessing a strong knowledge of social media platforms, community engagement strategies, content creation, and customer service, I’m known for fostering positive interactions among community members and efficiently resolving conflicts. Through my professional career, I have made significant contributions to previous roles by increasing user engagement rates and enhancing brand visibility through innovative community initiatives.

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Experience Level

Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Social Media Community Management / Copywriter at Palm Era Advertising Agency
October 1, 2021 - November 1, 2023
Managed social media campaigns and content, engaged communities, tracked metrics, liaised with influencers and partners to boost reach and brand visibility.
Marketing Assistant at TD Friction Mexico
March 1, 2021 - September 1, 2021
Supported marketing campaigns, created content, coordinated with vendors and partners to execute promotional activities; managed social media updates.
Communications Specialist at Organización Niños y Niñas de Querétaro
January 1, 2017 - July 1, 2018
Led communications strategy, managed media relations, produced newsletters and social content; supported campaigns.
Video Editor / Designer at ENTHI (Tecnológico de Monterrey Querétaro Campus)
August 1, 2018 - May 1, 2019
Edited video content for campaigns; designed graphics and assets; updated website content.
Freelance Project at Freelance / Various clients
February 1, 2025 - September 1, 2025
Developed social media strategies, content creation, copywriting and campaign planning for online clients; built brand consistency across channels.

Education

Communication and Digital Media at Tecnológico de Monterrey
January 4, 2016 - December 10, 2021

Qualifications

Bachelor Degree in Communication and Digital Media
January 1, 2016 - December 31, 2021

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Retail, Telecommunications