Creative professional specializing in high-end product and fashion photo retouching. With a background in industrial design, I bring a strong understanding of materiality, lighting, color accuracy, and visual consistency. Experienced in high-volume post-production workflows, brand guideline adherence, and collaborative work with photographers and creative teams.

Marcela Méndez Zavala

Creative professional specializing in high-end product and fashion photo retouching. With a background in industrial design, I bring a strong understanding of materiality, lighting, color accuracy, and visual consistency. Experienced in high-volume post-production workflows, brand guideline adherence, and collaborative work with photographers and creative teams.

Available to hire

Creative professional specializing in high-end product and fashion photo retouching.
With a background in industrial design, I bring a strong understanding of materiality, lighting, color accuracy, and visual consistency. Experienced in high-volume post-production workflows, brand guideline adherence, and collaborative work with photographers and creative teams.

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Language

Spanish; Castilian
Fluent
English
Fluent
German
Intermediate

Work Experience

Creative Director at Narcisa Pichardo
January 1, 2024 - December 31, 2024
Developed a capsule collection of handbags and footwear using reclaimed leather and recycled plastics; led creative direction, material research, color coordination, and design of visual assets to communicate sustainability and craftsmanship.
Product Photographer at Korhushisha
January 1, 2023 - January 1, 2024
Directed full-scale product campaigns including eCommerce, still life, and lifestyle photography.
Brand Photographer at Sotto Ristorante
January 1, 2022 - December 31, 2022
Created visual narratives through strategic food and product photography; emphasized composition and atmosphere; designed branded visuals to strengthen community engagement and convey the restaurant's identity through digital storytelling.
Freelance Photographer / Visual Content Creator at Freelance
January 1, 2024 - December 31, 2025
Delivered high-end product, food, and lifestyle imagery for local brands; responsible for creative concepting, set styling, lighting setups, and advanced retouching workflow.

Education

Bachelor's Degree in Industrial Design at Tecnológico de Monterrey
January 1, 2020 - January 1, 2024
Bachelor's Degree in Industrial Design at Tecnológico de Monterrey
January 1, 2020 - January 1, 2024
High School Diploma at Gymnasium Georg-Lingen (Lingen, Germany)
January 11, 2030 - April 9, 2026

Qualifications

Certificate in Advertising Photography
January 1, 2023 - January 1, 2023
Year-long Exchange
January 1, 2018 - January 1, 2019
Certificate in Advertising Photography
January 1, 2023 - January 1, 2023
Bachelor's Degree in Industrial Design
January 1, 2020 - January 1, 2024
Year-long Exchange
January 1, 2018 - January 1, 2019
Advertising Photography Certification
January 1, 2023 - December 31, 2023
Advertising Photography Certification
January 1, 2023 - December 31, 2023

Industry Experience

Media & Entertainment, Professional Services, Retail, Consumer Goods, Education

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