I’m a design leader specializing in innovative product development, brand experience, and design language architecture. I’ve built and guided cross-functional teams to create compelling user-centered solutions for B2B and B2C clients, delivering tangible results from hospitality branding to furniture and signage systems. Over the past two decades, I’ve led design initiatives at global brands and run my own studio, Abstract Form, helping clients realize ambitious visions—from product concepts and brand identities to end-to-end design strategies and manufacturing partnerships.

Marc van de Loo

I’m a design leader specializing in innovative product development, brand experience, and design language architecture. I’ve built and guided cross-functional teams to create compelling user-centered solutions for B2B and B2C clients, delivering tangible results from hospitality branding to furniture and signage systems. Over the past two decades, I’ve led design initiatives at global brands and run my own studio, Abstract Form, helping clients realize ambitious visions—from product concepts and brand identities to end-to-end design strategies and manufacturing partnerships.

Available to hire

I’m a design leader specializing in innovative product development, brand experience, and design language architecture. I’ve built and guided cross-functional teams to create compelling user-centered solutions for B2B and B2C clients, delivering tangible results from hospitality branding to furniture and signage systems.

Over the past two decades, I’ve led design initiatives at global brands and run my own studio, Abstract Form, helping clients realize ambitious visions—from product concepts and brand identities to end-to-end design strategies and manufacturing partnerships.

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Language

English
Fluent
French
Fluent

Work Experience

Director of Design, President Founder at Abstract Form
January 1, 2015 - Present
Leading design development for furniture and interior layout for B2B and B2C clients. Achieved a local contract worth €450k in 2025 for Hôtel & Spa Papangue, delivering furniture collections for public and private spaces, including hotel brands and signage. Managing the furniture line and strategy.
Director of Design & Innovation at Motorola
January 1, 2008 - December 31, 2011
Directed a product portfolio in the Enterprise Mobile Computing division, renewing the product line and introducing new functionalities and concepts.
Senior Director, Industrial Design and Ergonomics at Pall (Danaher)
January 1, 2012 - December 31, 2014
Managed collaborative innovation initiatives with Marketing and R&D, generating new client value and improved user experiences.
Senior Manager, Whirlpool Brand Studio at Whirlpool
January 1, 2006 - December 31, 2008
Led the Whirlpool Brand Studio design portfolio, expanding the brand language across multiple product categories and improving ergonomic and contextual design.
Industrial Designer at Apple
January 1, 1992 - December 31, 1998
Conceptualized products across imaging devices, printers, monitors, desktops and laptops, enabling cohesive brand language and shared design elements.
Principal and Founder at Marc van de Loo Studio TakTika
January 1, 1998 - December 31, 2006
Created and managed a design studio delivering turnkey product development for high-tech, laboratory, food & beverage, and woodworking industries; led projects for clients including Cisco, HP, Palm, and Good Technology, securing multiple design awards and market launches.
Founder & Design Director at Abstract Form
January 1, 2015 - Present
Servicing B2B and B2C clients with design development services and interior design. Completed a 450k€ local contract in 2025 for the Papangue Hotel & Spa. Delivered the furniture collections for public and private spaces, the brand name and logo for the hotel, restaurant and spa, as well as all hotel signage.
Senior Director, Industrial Design and Usability at PALL (Danaher)
January 1, 2012 - December 31, 2014
Led collaborative innovation initiatives with Marketing and R&D, resulting in increased customer value across projects. Developed a metric system validating UX and contributing to new product development and market launches. Established design architecture to promote customer experience objectives and business product strategies.
Design Director, Innovation Design at Motorola, Enterprise Mobile Computing Division
January 1, 2008 - December 31, 2011
Managed a $2B product portfolio, revamped product pipeline and introduced new features and concepts. Led global design teams to supply innovation and design to multiple device categories, expanding the mobile computing portfolio. Directly contributed to the development of flagship ES 400, resulting in on-time launch and increased orders forecast.
Design Director, Patria Design at (Soletron/Flextronics)
January 1, 2000 - December 31, 2002
Hired, managed and coached a design team of 6 in Singapore and San Jose to deliver high-quality development. Developed new product turnkey projects with client companies such as Cisco, HP, Palm, Good Technology, ensuring repeat business in design development contracts and manufacturing services.
Principal and Founder at Studio TaktiKa
January 1, 1998 - December 31, 2006
Managed a design studio offering product development services for high-tech companies, laboratories, and F&B businesses, delivering new product features, successful product market entries, design competitions and manufacturing contract awards.

Education

Bachelor of Science in Design Product at Art Center College of Design, Pasadena, CA
January 1, 1992 - April 3, 2026
Certificate in Marketing at UC Berkeley Extension, San Francisco, CA
January 1, 1996 - April 3, 2026
Bachelor of Science in Product Design, with honors at Art Center College of Design, Pasadena, CA
January 1, 1992 - April 3, 2026
Marketing Certificate at UC Berkeley Extension, San Francisco, CA
January 1, 1996 - April 3, 2026

Qualifications

Certificate in Marketing
January 1, 1996 - April 3, 2026
SolidWorks Essentials & Advanced Modeling
January 1, 2014 - April 3, 2026
GMP Biomanufacturing Training Course
January 1, 2013 - April 3, 2026
Six Sigma
January 1, 2010 - April 3, 2026
Application of Craftsmanship and Brand Product Design Metrics in R&D
January 1, 2007 - April 3, 2026

Industry Experience

Computers & Electronics, Consumer Goods, Manufacturing, Media & Entertainment, Professional Services, Software & Internet, Travel & Hospitality