I'm a proactive and achievement-oriented marketer with over 5 years of experience in marketing and leadership roles, focusing on social media strategies, lead generation, campaign management, and content creation. I combine a forward-thinking, data-informed approach with creative solutions tailored to today's digital landscape. I'm currently pursuing an MSc in Digital Marketing & AI to stay ahead of emerging trends, tools, and best practices. I have practical experience collaborating with international teams across the United States and Europe, which has strengthened my ability to work across cultures and time zones with clarity and professionalism. As a clear communicator and leader, I prioritize organization, accountability, and impact, building strong working relationships and coordinating cross-functional efforts to ensure initiatives are well executed from concept to completion.

María Kamila De La Parra Garay

I'm a proactive and achievement-oriented marketer with over 5 years of experience in marketing and leadership roles, focusing on social media strategies, lead generation, campaign management, and content creation. I combine a forward-thinking, data-informed approach with creative solutions tailored to today's digital landscape. I'm currently pursuing an MSc in Digital Marketing & AI to stay ahead of emerging trends, tools, and best practices. I have practical experience collaborating with international teams across the United States and Europe, which has strengthened my ability to work across cultures and time zones with clarity and professionalism. As a clear communicator and leader, I prioritize organization, accountability, and impact, building strong working relationships and coordinating cross-functional efforts to ensure initiatives are well executed from concept to completion.

Available to hire

I’m a proactive and achievement-oriented marketer with over 5 years of experience in marketing and leadership roles, focusing on social media strategies, lead generation, campaign management, and content creation. I combine a forward-thinking, data-informed approach with creative solutions tailored to today’s digital landscape. I’m currently pursuing an MSc in Digital Marketing & AI to stay ahead of emerging trends, tools, and best practices.

I have practical experience collaborating with international teams across the United States and Europe, which has strengthened my ability to work across cultures and time zones with clarity and professionalism. As a clear communicator and leader, I prioritize organization, accountability, and impact, building strong working relationships and coordinating cross-functional efforts to ensure initiatives are well executed from concept to completion.

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Language

English
Advanced
French
Intermediate
Spanish; Castilian
Fluent

Work Experience

Social media & Lead Generation Specialist at CITYFUEL LLC
September 1, 2025 - Present
Plan, create, and publish engaging content across key platforms (Instagram, Facebook, LinkedIn) aligned to audience behavior and brand voice. Design ad campaigns for product launches and promotions; coordinate partnerships with U.S.-based influencers; manage creator outreach and ensure brand-aligned content. Leverage user-generated content for social proof; monitor engagement, reach, and conversions; oversee paid campaigns across Facebook, Instagram, LinkedIn, and Google. Build landing pages and lead capture forms, implement lead nurture flows in a CRM, qualify leads, and ensure timely handoff to sales. Analyze performance data to optimize results and maximize ROI.
Marketing Specialist at EWL GROUP
February 1, 2024 - July 1, 2025
Lead LATAM marketing and lead-generation campaigns; manage channel growth, social media analysis, campaigns, and content creation. Utilize YouScan, HubSpot, and Mautic for lead automation and performance analysis. Develop campaigns to generate leads and drive engagement; provide cross-functional marketing support; identify growth opportunities to enhance brand presence; analyze data to optimize strategies; oversee projects from concept to completion.
Digital Marketing Analyst I at FactorTek LLC
January 1, 2023 - January 31, 2024
Capture new customers by optimizing strategies; write and distribute press releases to increase brand visibility; collaborate with influencers to promote services; implement email marketing campaigns; propose PR strategies for current customers; boost brand awareness among target demographics; rebrand social media presence; respond to inquiries via email and phone; organize logistics for marketing and proposal strategy meetings; create daily social media posts; coordinate with design and media teams to develop high-quality assets; establish relationships with stakeholders and media outlets; create presentations, trend reports, assets, and product data sheets; combine online and offline marketing to generate leads; conduct market research to identify opportunities.
Community Manager at Clinica Aurora Del Mar
January 1, 2020 - December 31, 2022
Capture new customers through optimized business strategies; create content across multiple social channels; launch a web portal to enhance omnichannel activities; communicate effectively with owners, residents, and on-site staff; generate leads for sales via cold calls and referrals; run social media campaigns across networks; implement AI-based content (e.g., Midjourney, Synthesia) to diversify content; manage community relations and engagement.
Community Manager at Clinica Aurora Del Mar – Cartagena, Colombia
January 1, 2020 - December 31, 2022
Captured new customers through optimized strategies; created content across multiple social channels; launched a web portal for omnichannel engagement; communicated effectively with owners, residents, and on-site staff; generated leads via cold calls and referrals; ran multi-network social campaigns; implemented AI-based content (Midjourney and Synthesia) to diversify materials.

Education

MSc in Digital Marketing & AI at SKEMA Business School
January 1, 2026 - January 24, 2026
Bachelor in International Marketing & Logistics Management at Universidad La Sabana
January 1, 2019 - December 31, 2023
Minor in Omnichannel Marketing at Universidad La Sabana
January 1, 2022 - December 31, 2022
MSc in Digital Marketing & AI at Skema Business School - Valbonne, Alpes-Maritimes
January 1, 2026 - January 24, 2026
Bachelor in International Marketing & Logistics Management at Universidad La Sabana - Chía, Cundinamarca
January 1, 2019 - January 1, 2023
Minor in Omnichannel Marketing at Universidad La Sabana – Chía, Cundinamarca
January 1, 2022 - January 1, 2022
Bachelor’s Degree in International Marketing & Logistics Management at Universidad La Sabana, Chía, Cundinamarca
January 1, 2019 - January 1, 2023
MSc in Digital Marketing & AI at Skema Business School - Valbonne, Alpes-Maritimes
January 1, 2026 - February 5, 2026
Minor, Omnichannel Marketing at Universidad La Sabana – Chía, Cundinamarca
January 1, 2022 - February 5, 2026

Qualifications

HubSpot Coursework: Inbound Marketing
January 1, 2022 - December 31, 2022
Management and Luxury Companies Course
January 1, 2022 - December 31, 2022
Distribution and Logistics for Omnichannel Activities
January 1, 2022 - December 31, 2022
French B2 Course
January 1, 2016 - December 31, 2016
HubSpot Coursework: Inbound Marketing
January 1, 2022 - January 1, 2022
University-level Coursework: Management and luxury companies’ course
January 1, 2022 - January 1, 2022
University-level Coursework: Distribution and logistics for omnichannel activities
January 1, 2022 - January 1, 2022
French B2 course
January 1, 2016 - January 1, 2016
Inbound Marketing (HubSpot Coursework)
January 1, 2022 - February 5, 2026
Management and luxury companies’ course
January 1, 2022 - February 5, 2026
Distribution and logistics for omnichannel activities
January 1, 2022 - February 5, 2026
French B2 course
January 1, 2016 - February 5, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Education