Available to hire
Hi, I’m Maria Omelchenko. I have over 7 years of experience in graphic design and social media content creation. I believe in deep collaboration, accuracy, and quality to make sure my work has a targeted reach and drives revenue outcomes. I’m passionate about creating vibrant, effective graphics and engaging social media content that really connect with the audience.
Currently based in London, I enjoy working independently or with teams to produce a wide range of creative materials—from menus and posters to digital graphics and videos. I’m always keen to take on new challenges and keep learning to deliver the best results for my clients and partners.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Russian
Fluent
Romanian, Moldavian, Moldovan
Advanced
Work Experience
Graphic Designer & Social Media Content Creator at Mercato Metropolitano
May 1, 2023 - June 5, 2024Created graphic designs for all communication materials including menus, event posters, advertising banners, and work reports. Developed engaging digital graphics and edited photos/videos for social media to highlight market events and products. Worked with external partners, event organisers, and PR companies to create promotional campaigns and coordinated efforts with internal departments. Managed email newsletters and website content. Contributed to growing the company through design of a new market branch and social media promotion with influencers.
Graphic Designer & Social Media Content Creator at Mercato Metropolitano
May 1, 2023 - June 17, 2024Responsible for creating graphic designs for all communication materials including menus, event posters, advertising pages, and outdoor banners. Managed social media content creation by developing vibrant digital graphics and capturing/editing photos and videos that highlight events and market offerings. Analyzed content performance and competitor activities to ensure effective viewership and engagement. Maintained communications with external partners, event organisers, PR companies, and internal departments. Created and managed email newsletters and contributed to marketing efforts including designing materials for a new market branch and promoting the market through social media collaborations with influencers.
Social Media Manager | Content Creator at iProfit
February 1, 2022 - August 31, 2023Developed social media content plans and strategies across platforms like Instagram, Facebook, and LinkedIn. Conducted competitor and market analysis to tailor content to target audiences. Created digital graphics aligned with brand styles and produced vibrant photos and videos. Led company rebranding by designing a new logo and brand book. Designed advertising creatives for clients to improve brand presence.
Social Media Manager | Content Creator at IPROFIT
February 1, 2022 - August 31, 2023Developed comprehensive content plans and strategies for social media platforms including Instagram, Facebook, and LinkedIn. Conducted competitor and market analyses to curate relevant and engaging content. Created digital graphics aligned with brand style, shot and edited photographs and videos. Led a rebranding initiative, including logo and brand book design. Delivered advertising creatives for clients enhancing their brand presence and campaign effectiveness.
Graphic Designer at Kharkiv Center of Culture and Arts
March 1, 2019 - March 31, 2022Collaborated with a team of designers to maintain cohesive branding. Designed promotional materials for exhibitions, concerts, festivals, and master classes, including posters, certificates, leaflets, banners, and social media graphics. Focused on producing high-quality materials to engage local residents, international visitors, and younger generations in cultural activities.
Graphic Designer at Kharkiv Center of Culture and Arts
March 1, 2019 - March 31, 2022Collaborated with a team of designers to maintain brand identity while designing promotional materials for events such as exhibitions, concerts, master classes, and festivals. Created posters, certificates, leaflets, banners, and social media graphics aimed at popularizing cultural activities and engaging diverse audiences including local residents and international visitors.
Freelance Graphic Designer & Content Creator at Self-employed
January 1, 2018 - June 5, 2024Provided freelance graphic design, social media management, animation video creation, corporate identity development, and brand advertising layouts for various companies in the UK and Europe. Delivered high-quality work with positive client feedback and provided recommendations upon request.
Education
Master’s degree at Kharkiv National University of Radio Electronics
January 1, 2023 - December 31, 2023Theater Directing at Kharkiv Higher College of Arts
January 1, 2019 - December 31, 2019Courses at Graphic Design; Illustration; Brand and product design; Management of the commercial and personal social media accounts; Copywriting
January 1, 2023 - December 31, 2023Master’s degree at Kharkiv National University of Radio Electronics
January 1, 2023 - December 31, 2023Theater Directing Diploma at Kharkiv Higher College of Arts
January 1, 2019 - December 31, 2019Master’s degree at Kharkiv National University of Radio Electronics
January 1, 2023 - December 31, 2023Theater Directing at Kharkiv Higher College of Arts
January 1, 2019 - December 31, 2019Qualifications
Graphic design course
January 1, 2023 - December 31, 2023Illustration course
January 1, 2023 - December 31, 2023Brand and product design course
January 1, 2023 - December 31, 2023Social media accounts management course
January 1, 2023 - December 31, 2023Copywriting course
January 1, 2023 - December 31, 2023Graphic design; Illustration; Brand and product design; Management of the commercial and personal social media accounts; Copywriting
January 1, 2023 - December 31, 2023Industry Experience
Media & Entertainment, Retail, Professional Services, Non-Profit Organization, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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