I'm a digital marketing professional combining strategy with hands-on execution across social media, content creation, and multi-platform campaigns. I love turning data into actionable insights and collaborating with influencers to boost brand presence. In my roles, I’ve planned content calendars, managed online campaigns (Google Ads, Meta Ads), and produced visual content for Instagram and LinkedIn. I thrive in fast-paced environments and enjoy building cohesive brand narratives across channels.…

Mariana Rodrigues

PRO

I'm a digital marketing professional combining strategy with hands-on execution across social media, content creation, and multi-platform campaigns. I love turning data into actionable insights and collaborating with influencers to boost brand presence. In my roles, I’ve planned content calendars, managed online campaigns (Google Ads, Meta Ads), and produced visual content for Instagram and LinkedIn. I thrive in fast-paced environments and enjoy building cohesive brand narratives across channels.…

Available to hire

I’m a digital marketing professional combining strategy with hands-on execution across social media, content creation, and multi-platform campaigns. I love turning data into actionable insights and collaborating with influencers to boost brand presence.

In my roles, I’ve planned content calendars, managed online campaigns (Google Ads, Meta Ads), and produced visual content for Instagram and LinkedIn. I thrive in fast-paced environments and enjoy building cohesive brand narratives across channels.

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Language

Portuguese
Fluent
English
Advanced

Work Experience

Digital Marketing at Delta Cafés (Mercados Internacionais)
January 1, 2021 - January 1, 2024
Community management and daily monitoring of social media (Instagram, Facebook, YouTube). Implementation of digital campaigns and management. Competitive benchmarking and KPI analysis. Conducted basic keyword research and applied SEO principles to improve visibility of digital content.
Social Media Manager at Freelancer
January 1, 2022 - Present
Development of online communications strategies for multiple platforms. Creation of visual content (photography and video). Management and monitoring of digital campaigns. Recruitment and management of digital influencers. Preparation of performance reports and insights.
Digital & PR Coordinator at Mor Design
January 1, 2024 - January 1, 2025
Monthly content planning and editing for social platforms; implementation of media campaigns; coordination of digital communications; CRM and marketing automation tools support across campaigns on Instagram, TikTok, and LinkedIn.
Marketing & Communications Coordinator at Forbes Global Properties
January 1, 2025 - Present
Monthly planning and editing of content for Instagram and LinkedIn; managed media campaigns (Google Ads, Meta Ads); creation of visual content and coordination of digital communications.
Social Media Manager at Freelancer / Self-Employed
January 1, 2022 - Present
Developed and executed online communications strategies across multiple platforms (Instagram, Facebook, LinkedIn, TikTok). Created visual content (photography and video) and managed end-to-end social campaigns. Monitored performance metrics, optimized campaigns using Google Ads and Meta Ads, and produced insights reports. Recruited and coordinated digital influencers to extend reach and engagement.

Education

Bachelor’s Degree in Communication Sciences – Strategic Communication at Instituto Superior de Ciências Sociais e Políticas, Universidade de Lisboa
January 1, 2019 - January 1, 2021
Postgraduate Degree in Digital Marketing at IPAM Lisboa (Instituto Português de Marketing)
January 1, 2022 - January 1, 2023
Bachelor's Degree in Communication Sciences – Strategic Communication at Instituto Superior de Ciências Sociais e Políticas, Universidade de Lisboa
January 1, 2019 - January 1, 2021
Postgraduate Degree in Digital Marketing at IPAM Lisboa, Instituto Português de Administração de Marketing
January 1, 2022 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Real Estate & Construction, Retail, Education