I'm a Creative Strategist and Design Manager with a background in Product Design and a Master’s in Design Management & Strategic Innovation from Istituto Marangoni. I merge brand strategy, communication, and creativity to craft future-oriented solutions for design, luxury, and lifestyle brands. I’m curious about emerging technologies, including AI, and I enjoy collaborating across disciplines to turn insights into coherent narratives and tangible outcomes. I thrive in teams where design, business, and culture intersect and I’m always looking for opportunities to strengthen processes with innovative tools.

Maria Serralde

I'm a Creative Strategist and Design Manager with a background in Product Design and a Master’s in Design Management & Strategic Innovation from Istituto Marangoni. I merge brand strategy, communication, and creativity to craft future-oriented solutions for design, luxury, and lifestyle brands. I’m curious about emerging technologies, including AI, and I enjoy collaborating across disciplines to turn insights into coherent narratives and tangible outcomes. I thrive in teams where design, business, and culture intersect and I’m always looking for opportunities to strengthen processes with innovative tools.

Available to hire

I’m a Creative Strategist and Design Manager with a background in Product Design and a Master’s in Design Management & Strategic Innovation from Istituto Marangoni. I merge brand strategy, communication, and creativity to craft future-oriented solutions for design, luxury, and lifestyle brands. I’m curious about emerging technologies, including AI, and I enjoy collaborating across disciplines to turn insights into coherent narratives and tangible outcomes. I thrive in teams where design, business, and culture intersect and I’m always looking for opportunities to strengthen processes with innovative tools.

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Language

Spanish; Castilian
Fluent
English
Fluent
Italian
Advanced

Work Experience

Brand & Communication Strategist at Studio Rotella
September 1, 2025 - Present
Supported the development of brand strategies, communication concepts, and visual storytelling for luxury, design, and architecture clients. Conducted cultural and market research, created content for brand materials, and collaborated with cross-functional teams to ensure consistency across outputs.
PR & Communication / Press Office Internship at GENNY / Swinger International
January 1, 2026 - Present
Supported the Press Office and Communications team in brand visibility and positioning across media and digital channels. Monitored press coverage and social performance; contributed to reports, presentations, and editorial materials. Coordinated organization and distribution of samples for press requests, editorials, and key brand moments (including Milan Fashion Week).

Education

Master Design Management & Strategic Innovation at Istituto Marangoni Milano
September 1, 2024 - November 30, 2025
Bachelor Product & Industrial Design at Centro Diseño Cine y Television
January 1, 2019 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail