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I'm Maria, a marketing and strategy professional focused on brand building, sustainability, and storytelling across North America and Brazil. In my current role at O’LAND STATIONS, I lead marketing and partnerships to deliver water reuse solutions at thousands of events, driving measurable impact and sponsor collaboration. I also cofounded Isla Creative Hub, where I helped brands connect with audiences through branding, website and e-commerce initiatives, delivering measurable growth. I thrive on turning strategic goals into actionable plans and building cross-functional teams to achieve ambitious sustainability and revenue targets. Previously, I led brand repositioning and revenue-aligned plans for clients in Brazil, and I’ve guided multiple startups from concept to market with a focus on storytelling, performance tracking, and partnerships. My work combines creative branding with practical execution to drive meaningful, measurable results.…I'm Maria, a marketing and strategy professional focused on brand building, sustainability, and storytelling across North America and Brazil. In my current role at O’LAND STATIONS, I lead marketing and partnerships to deliver water reuse solutions at thousands of events, driving measurable impact and sponsor collaboration. I also cofounded Isla Creative Hub, where I helped brands connect with audiences through branding, website and e-commerce initiatives, delivering measurable growth. I thrive on turning strategic goals into actionable plans and building cross-functional teams to achieve ambitious sustainability and revenue targets. Previously, I led brand repositioning and revenue-aligned plans for clients in Brazil, and I’ve guided multiple startups from concept to market with a focus on storytelling, performance tracking, and partnerships. My work combines creative branding with practical execution to drive meaningful, measurable results.

Maria Munarini

Brand Strategist, Marketing Strategist, Social Media Manager, +6

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I'm Maria, a marketing and strategy professional focused on brand building, sustainability, and storytelling across North America and Brazil. In my current role at O’LAND STATIONS, I lead marketing and partnerships to deliver water reuse solutions at thousands of events, driving measurable impact and sponsor collaboration. I also cofounded Isla Creative Hub, where I helped brands connect with audiences through branding, website and e-commerce initiatives, delivering measurable growth. I thrive on turning strategic goals into actionable plans and building cross-functional teams to achieve ambitious sustainability and revenue targets. Previously, I led brand repositioning and revenue-aligned plans for clients in Brazil, and I’ve guided multiple startups from concept to market with a focus on storytelling, performance tracking, and partnerships. My work combines creative branding with practical execution to drive meaningful, measurable results.…I'm Maria, a marketing and strategy professional focused on brand building, sustainability, and storytelling across North America and Brazil. In my current role at O’LAND STATIONS, I lead marketing and partnerships to deliver water reuse solutions at thousands of events, driving measurable impact and sponsor collaboration. I also cofounded Isla Creative Hub, where I helped brands connect with audiences through branding, website and e-commerce initiatives, delivering measurable growth. I thrive on turning strategic goals into actionable plans and building cross-functional teams to achieve ambitious sustainability and revenue targets. Previously, I led brand repositioning and revenue-aligned plans for clients in Brazil, and I’ve guided multiple startups from concept to market with a focus on storytelling, performance tracking, and partnerships. My work combines creative branding with practical execution to drive meaningful, measurable results.

Available to hire

I’m Maria, a marketing and strategy professional focused on brand building, sustainability, and storytelling across North America and Brazil. In my current role at O’LAND STATIONS, I lead marketing and partnerships to deliver water reuse solutions at thousands of events, driving measurable impact and sponsor collaboration. I also cofounded Isla Creative Hub, where I helped brands connect with audiences through branding, website and e-commerce initiatives, delivering measurable growth. I thrive on turning strategic goals into actionable plans and building cross-functional teams to achieve ambitious sustainability and revenue targets.

Previously, I led brand repositioning and revenue-aligned plans for clients in Brazil, and I’ve guided multiple startups from concept to market with a focus on storytelling, performance tracking, and partnerships. My work combines creative branding with practical execution to drive meaningful, measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Work Experience

Marketing Director at O’LAND STATIONS

January 1, 2021 - Present

Supported implementation and delivery of water reuse solutions across thousands of events in Canada and the United States. Contributed to over 1,000 impact reports, supporting the reduction of more than 4 million single-use plastic bottles. Led stakeholder engagement with sponsors, NGOs, venues, and event organisers, aligning competing priorities around shared impact goals. Worked closely with CEO, COO, and Product teams to translate strategy into delivery, including a sponsor-funded programme model. Supported partnerships with brands such as YETI, Brita, and Bank of Canada. Contributed to grant applications, award submissions, and certification processes (UN Global Compact and B Corp – in progress).

Marketing & Strategy Consultant at Paula Blu

June 1, 2025 - November 1, 2025

Led brand repositioning and implementation aligned with revenue delivery targets. Developed structured plans covering website, social media, launches, partnerships, and performance tracking.

Marketing Coordinator at Sal Garopaba

October 1, 2020 - October 1, 2021

Delivered e-commerce and marketing initiatives, doubling revenue within one year. Created and coordinated the '1% for the Ocean' initiative supporting ocean conservation. Doubled revenue in one year by managing e-commerce platforms and third-party ad campaigns. Boosted Instagram followers by 100% through strategic content and engagement. Directed collaborations with major brands like Corona to enhance brand awareness. Executed photo shoots and film productions for high-quality marketing assets. Developed compelling, relevant storytelling-based content that resonate with the brand key audiences.

Co-Founder at ISLA Creative Hub

July 1, 2020 - May 1, 2021

Co-founded and launched a creative agency focused on branding and storytelling. Built and coordinated a multidisciplinary creative team (models, art directors, photographs, filmmakers, brands).

Marketing Director (previously Marketing Coordinator / Social Media Manager) at O’LAND STATIONS

January 1, 2021 - Present

Supported implementation and delivery of water reuse solutions across thousands of events in Canada and the United States. Contributed to over 1,000 impact reports, supporting the reduction of more than 4 million single-use plastic bottles. Led stakeholder engagement with sponsors, NGOs, venues, and event organizers, aligning competing priorities around shared impact goals. Collaborated with CEO, COO, and Product teams to translate strategy into delivery, including a sponsor-funded programme model. Supported partnerships with brands such as YETI, Brita, and Bank of Canada. Contributed to grant applications, award submissions, and certification processes (UN Global Compact and B Corp – in progress).