I’m Mariia Rudkovska, a Graphic & Brand Designer focusing on identity systems, motion, and scalable visual language. I own the full creative process from concept development to final delivery, collaborating with marketing teams to craft concepts that perform in paid campaigns, with many ideas approved and launched. I build cohesive visual systems across formats—from digital to large outdoor placements—while keeping clarity and consistency. I’ve streamlined production with AI-assisted workflows, and I enjoy translating complex services into clear visuals for partner engagement and brand positioning, always prioritizing information clarity and design efficiency.

Mariia Rudkovska

I’m Mariia Rudkovska, a Graphic & Brand Designer focusing on identity systems, motion, and scalable visual language. I own the full creative process from concept development to final delivery, collaborating with marketing teams to craft concepts that perform in paid campaigns, with many ideas approved and launched. I build cohesive visual systems across formats—from digital to large outdoor placements—while keeping clarity and consistency. I’ve streamlined production with AI-assisted workflows, and I enjoy translating complex services into clear visuals for partner engagement and brand positioning, always prioritizing information clarity and design efficiency.

Available to hire

I’m Mariia Rudkovska, a Graphic & Brand Designer focusing on identity systems, motion, and scalable visual language. I own the full creative process from concept development to final delivery, collaborating with marketing teams to craft concepts that perform in paid campaigns, with many ideas approved and launched.

I build cohesive visual systems across formats—from digital to large outdoor placements—while keeping clarity and consistency. I’ve streamlined production with AI-assisted workflows, and I enjoy translating complex services into clear visuals for partner engagement and brand positioning, always prioritizing information clarity and design efficiency.

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Language

English
Advanced
Ukrainian
Fluent
Spanish; Castilian
Beginner

Work Experience

Freelance Social Media Designer, Presentation Designer at Soloway English School
October 1, 2023 - Present
Refined Instagram visuals, contributing to a 5.5x increase in followers and 8x increase in views (organic growth) within 2 years; developed 15+ paid PDF study guides creating a new revenue stream; implemented a branded digital system (Zoom backgrounds, 150+ stickers, 3 Miro templates) to improve visual consistency and reduce prep time; independently conducted webinars for teachers to reduce design-related questions and improve lesson materials.
Creative Ads Designer (Social Media & Presentation Design) at Laba UA
May 1, 2023 - October 1, 2024
Designed visual ads and social content, produced 50+ animations, and established a cohesive visual system that strengthened the brand across lessons and communications.
Freelance Social Media Designer, Illustrator at Leleka (Marketplace of Ukrainian goods)
August 1, 2022 - September 1, 2023
Formed a visual concept and 50+ social banners; initiated motion content to boost engagement; drafted prepress designs for posters, price tags, phone cases, and stickers.
Freelance Social Media Designer, Print Designer at WWCH (Marketplace of Ukrainian cosmetics)
May 1, 2022 - December 1, 2022
Created visual concepts and 50+ social banners; supported motion content to increase engagement; prepared prepress designs for printed products.
Graphic Designer, Brand Designer, Social Media Designer at FSS Agency
November 1, 2020 - April 1, 2023
Invented the full visual identity and social media system for FSS Agency, strengthening brand recognition and online presence; produced 50+ banners and cohesive assets across multiple channels.
Freelance Social Media Designer, Illustrator at Leleka
August 1, 2022 - September 1, 2023
Originated visual concepts and 50+ banners for social media of the Ukrainian goods brand; initiated motion content that amplified engagement; drafted prepress designs for printed products and created assets that ensured visual consistency across lesson materials.
Freelance Social Media Designer, Print Designer at WWCH
May 1, 2022 - December 1, 2022
Formed visual concepts and 50+ banners for social media of the Ukrainian cosmetics brand; initiated motion content that amplified engagement by ~10×; drafted prepress designs for posters, price tags, phone cases, and stickers.
Freelance Graphic Designer, Creative Ads Designer at Tabster UA
January 1, 2025 - Present
Generated 20+ creative advertising concepts, 80% approved and implemented by the marketing team; designed high-performing visual concepts and ad creatives that ranked in top campaigns for 3+ months; created 2D animations for city billboards; optimized content production with AI tools, reducing visual production time by 30-40%.
Freelance Social Media Designer, Presentation Designer at Solow ay English School
October 1, 2023 - Present
Refined Instagram visuals contributing to 5.5× follower growth and 8× views (organic); developed 15+ paid PDF study guides as a new revenue stream; built a branded digital system (Zoom backgrounds, 150+ stickers, 3 Miro templates) to improve visual consistency and reduce prep time; conducted webinars to reduce design questions and improve materials.
Creative Ads Designer, Social Media & Presentation Design at Laba UA
May 1, 2023 - October 1, 2024
Standardized 50+ ad formats for consistent campaign visuals; produced 25+ posts and 100+ stories for social; created motion content to boost recruitment campaign engagement and support hiring; prepared 100+ presentations and study materials for 17 courses.
Social Media Designer, Illustrator at Leleka
August 1, 2022 - September 1, 2023
Built a cohesive social media visual system increasing brand consistency; produced 15+ promotional animations; sketched hand-drawn illustrations to strengthen brand personality.
Social Media Designer, Print Designer at WWCH
May 1, 2022 - December 1, 2022
Formed visual concepts and 50+ banners for social media; initiated motion content boosting engagement; drafted prepress designs for posters, price tags, phone cases, and stickers.
Freelance Social Media & Graphic Designer, Presentation Designer at Soloway English School
October 1, 2023 - Present
Built and maintained a cohesive visual system across social media, educational materials, and internal tools. Created scalable branded assets (templates, digital materials, visual guidelines) to ensure long-term consistency. Designed paid digital products (PDF study guides) as part of the brand and content ecosystem. Led internal knowledge-sharing sessions to explain visual systems and improve adoption across the team.
Freelance Social Media Designer, Brand Designer, Presentation Designer at Dream on English School
May 1, 2025 - September 1, 2025
Originated full branding cycle from scratch (naming, archetype definition, logo and identity, social media, and merch). Created a comprehensive design system and branded digital system (Zoom backgrounds, illustrated mascot, sticker pack, merch). Produced more than 25 posts for social networks in the general style of the brand.
Graphic Designer, Brand Designer, Social Media Designer at RGB Idea Group
November 1, 2020 - April 1, 2023
Led brand design projects from concept to final delivery, including logo creation, visual identities, guidelines, and printed brand assets. Delivered full-cycle print production for humanitarian and commercial projects, including packaging series and event materials.
Creative Ads Designer, Social Media & Presentation Design at Lab UA
May 1, 2023 - October 1, 2024
Standardised 50+ ad formats and visual templates, improving consistency and speeding up production. Delivered a wide range of brand assets, including social media visuals, motion content, and presentations. Produced motion assets that supported recruitment campaigns and contributed to successful hires. Designed and maintained presentation systems for 17+ educational products.
Social Media & Graphic Designer, Presentation Designer at Soloway English School
October 1, 2023 - Present
Owned the full creative process for digital and motion assets, built cohesive visual systems for social media and internal tools, created scalable branded assets (templates, digital materials, visual guidelines) to ensure long-term consistency. Designed paid digital products (PDF study guides) as part of the brand and content ecosystem. Led internal knowledge-sharing sessions to explain visual systems and improve adoption across the team.
Freelance Brand Designer, Presentation Designer at Dreamon English School
May 1, 2025 - September 1, 2025
Originated full cycle branding from scratch (naming, archetype definition, logo and identity, social media, and merch). Created a comprehensive design system that exists without ongoing intervention. Developed a branded digital system (Zoom backgrounds, illustrated mascot, sticker pack, and merch design: phone screensavers, T-shirts, stickers, phone cases). Produced more than 25 posts for social networks in the brand's style.
Brand Designer, Designer of Printed Products and Packaging at RGB Idea Group
May 1, 2022 - September 1, 2022
Led brand design projects from concept to final delivery, including logo creation, visual identities, guidelines, and printed brand assets. Delivered full-cycle print production for humanitarian and commercial projects, including packaging series and event materials.
Creative Ads Designer, Social Media & Presentation Design at La ba UA
May 1, 2023 - October 1, 2024
Standardised 50+ ad formats and visual templates, improving consistency and speeding up production. Delivered a wide range of brand assets, including social media visuals, motion content, and presentations. Worked closely with marketing and stakeholders to align visuals with campaign goals and brand tone. Produced motion assets for recruitment campaigns and contributed to hiring.

Education

Bachelor's Degree at Kharkiv State Academy of Design and Arts
January 11, 2030 - June 1, 2022
Personal Brand Online Course at New Look School
January 11, 2030 - September 1, 2025
Identity at Skvot Online School
January 11, 2030 - January 1, 2025
SMM Designer at Kukurudza Online School
January 11, 2030 - September 1, 2023
Identity Advanced at Prjctr Institute
January 11, 2030 - April 1, 2023
Typo Logo Graphics at Lemon School
January 11, 2030 - October 1, 2020
Bachelor's Degree at Kharkiv State Academy of Design and Arts
January 11, 2030 - June 1, 2022
Bachelor's Degree at Kharkiv State Academy of Design and Arts
January 11, 2030 - June 1, 2022
Bachelor's Degree in Graphic Design at Kharkiv State Academy of Design and Arts
January 11, 2030 - June 1, 2022
Personal Brand Online Course at New Look School
January 11, 2030 - September 1, 2025
Identity at Skvot Online School
January 11, 2030 - January 1, 2025
Identity Advanced at Prjctr Institute
January 11, 2030 - April 1, 2023
Typo Logo Graphics at Lemon School
January 11, 2030 - October 1, 2020
Bachelor's Degree at Kharkiv State Academy of Design and Arts
January 11, 2030 - June 1, 2022
Course: Personal Brand at New Look School
January 11, 2030 - September 1, 2025
Identity at Skvot Online School
January 11, 2030 - September 1, 2025
Identity Advanced at Prjctr Institute
January 11, 2030 - April 1, 2023
Typo Logo Graphics at Lemon School
January 11, 2030 - October 1, 2020

Qualifications

Personal Brand Online Course
January 11, 2030 - September 1, 2025
Identity (Skvot Online School)
January 11, 2030 - January 1, 2025
SMM Designer (Kukurudza Online School)
January 11, 2030 - September 1, 2023
Identity Advanced (Prjctr Institute)
January 11, 2030 - April 1, 2023
Typo Logo Graphics (Lemon School)
January 11, 2030 - October 1, 2020
Certificate of completion: Personal Brand
January 11, 2030 - September 1, 2025
Identity
January 11, 2030 - January 1, 2025
Figma
January 11, 2030 - January 1, 2025
Identity Advanced
January 11, 2030 - April 1, 2023
SMM Designer
January 11, 2030 - September 1, 2023
Typo Logo Graphics
January 11, 2030 - December 23, 2025
Personal Brand
January 11, 2030 - September 1, 2025
Identity
January 11, 2030 - January 1, 2025
Motion Design
January 11, 2030 - January 1, 2024
SMM Designer Online
January 11, 2030 - September 1, 2023
Identity Advanced
January 11, 2030 - April 1, 2023
Typo Logo Graphics
January 11, 2030 - October 1, 2020
Identity
January 11, 2030 - January 15, 2026
Identity Advanced
January 11, 2030 - January 15, 2026
Personal Brand Online Course
January 11, 2030 - January 15, 2026
Typo Logo Graphics
January 11, 2030 - January 15, 2026
Identity Advanced (Certificate)
January 11, 2030 - April 1, 2023
Identity (Certificate)
January 11, 2030 - September 1, 2025
Personal Brand (Certificate)
January 11, 2030 - September 1, 2025
Typo Logo Graphics (Certificate)
January 11, 2030 - October 1, 2020

Industry Experience

Media & Entertainment, Retail, Education, Professional Services, Software & Internet, Other