Available to hire
Multidisciplinary Brand Builder, PR Manager, and Creative Strategist with 5+ years of experience building brands from the ground up, managing global talent, and developing content and strategies that blend creativity, marketing and operational precision. My strength lies in creating cohesive brand ecosystems, from identity and storytelling to daily brand management, PR, creative direction, influencer partnerships, social media and account management.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
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Expert
Expert
Language
Spanish; Castilian
Fluent
English
Advanced
Work Experience
Brand & Talent Representation Manager | PR | Social & Content at Carmen Montero Mundt
January 1, 2024 - January 1, 2025Led talent management, social media strategy, and brand partnerships for global influencer Carmen Mundt. Directed content planning and creation across platforms, coordinating gifting, paid collaborations, and event appearances with luxury brands such as Dior, Tommy Hilfiger, MyTheresa, and Chaumet. Oversaw campaign operations including briefing, styling, travel logistics, and timelines; managed invitations and PR opportunities for Fashion Weeks, Formula 1, Wimbledon, and other events. Developed cross-platform storytelling and content strategies, boosting engagement by over 50% and strengthening the talent's reputation. Led Baltei Studio events, managing influencer partnerships and guest experiences.
Marketing, Brand & Operations Manager | Social & Content · Founding Brand Strategist at Crusset
January 1, 2022 - January 1, 2025Functioned as the brand lead, overseeing marketing and brand creation end-to-end: developing identity, visual language, creative direction, e-commerce platform, UI layout, copywriting, and full social media management. Directed content production, including campaigns photography and reels; tracked metrics to refine strategy; owned 360° brand operations including product curation, packaging development, customer care, inventory, and seasonal launches. Managed international pop-ups in Madrid, New York, and Milan; coordinated influencer collaborations and guest experiences; resolved customer incidents and maintained strong relationships.
Business Development, Brand & Operations Manager | Social & Content · Founding Brand Strategist at Matiz Lifestyle
January 1, 2020 - January 1, 2022Led brand-building for a fast-growing multi-brand e-commerce environment, defining identity, visual direction, and managing an e-commerce platform. Oversaw social media content creation (reels, carousels, stories) and ensured alignment across touchpoints. Served as main liaison with partner brands, negotiating deals and product selection while maintaining brand cohesion. Built a PrestaShop integration to synchronize inventory, and managed stock control, supplier communications, purchase orders, and inbound/outbound product flows. Led end-to-end launch operations for new collections, including production timelines and product descriptions.
Education
BA Honours in Business with Tourism at University of Westminster
September 19, 2018 - May 19, 2021Qualifications
Industry Experience
Media & Entertainment, Retail, Professional Services, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
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Expert
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