I’m a freelance digital marketing and brand specialist who helps businesses simplify their marketing and get better results from the work they’re already doing. Clients usually come to me when they need someone who can step in, get up to speed quickly, and bring both strategic clarity and practical support. I can help shape the bigger picture (brand positioning, messaging, digital strategy) and I’m equally happy rolling up my sleeves with the day-to-day (content, websites, SEO, campaigns, customer journey improvements). I love helping clients turn scattered ideas into a clear plan — and then making sure that plan is delivered in a way that feels manageable, creative and commercially effective. I’m collaborative, adaptable and easy to work with, and I care about doing work that genuinely makes a difference.

I’m a freelance digital marketing and brand specialist who helps businesses simplify their marketing and get better results from the work they’re already doing. Clients usually come to me when they need someone who can step in, get up to speed quickly, and bring both strategic clarity and practical support. I can help shape the bigger picture (brand positioning, messaging, digital strategy) and I’m equally happy rolling up my sleeves with the day-to-day (content, websites, SEO, campaigns, customer journey improvements). I love helping clients turn scattered ideas into a clear plan — and then making sure that plan is delivered in a way that feels manageable, creative and commercially effective. I’m collaborative, adaptable and easy to work with, and I care about doing work that genuinely makes a difference.

Available to hire

I’m a freelance digital marketing and brand specialist who helps businesses simplify their marketing and get better results from the work they’re already doing.

Clients usually come to me when they need someone who can step in, get up to speed quickly, and bring both strategic clarity and practical support. I can help shape the bigger picture (brand positioning, messaging, digital strategy) and I’m equally happy rolling up my sleeves with the day-to-day (content, websites, SEO, campaigns, customer journey improvements).

I love helping clients turn scattered ideas into a clear plan — and then making sure that plan is delivered in a way that feels manageable, creative and commercially effective.

I’m collaborative, adaptable and easy to work with, and I care about doing work that genuinely makes a difference.

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Work Experience

Freelance Marketer at Halcyon Days
October 1, 2003 - Present
For 30 years, I've helped leading Irish and international brands craft compelling digital presences that drive customer engagement and revenue growth. I'm a hands-on brand strategist and content creator who doesn't just advise - I write the copy, build the websites, develop the campaigns, and execute the day-to-day digital marketing that moves the needle.

Education

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Qualifications

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Industry Experience

Healthcare, Professional Services, Retail, Travel & Hospitality, Other