Digital marketer with a background in Performance Marketing & Paid Search, Social Media Marketing, Market Research and Customer Service. Highly skilled in SEM (Search Engine Marketing) and/or PPC Ads, developing multi-channel marketing strategies, managing campaigns, preparing performance reports and extract insights from data for A/B testing and optimisation. Experienced in quickly resolving customer issues and implementing communication strategies that ensure customer satisfaction. Fluent in English with proficiency in German, and equipped with outstanding communication skills that facilitate effortless connections with diverse audiences. Adept at fostering positive relationships and building strategic partnerships to drive business success.

Martha Jean A. Sanchez

Digital marketer with a background in Performance Marketing & Paid Search, Social Media Marketing, Market Research and Customer Service. Highly skilled in SEM (Search Engine Marketing) and/or PPC Ads, developing multi-channel marketing strategies, managing campaigns, preparing performance reports and extract insights from data for A/B testing and optimisation. Experienced in quickly resolving customer issues and implementing communication strategies that ensure customer satisfaction. Fluent in English with proficiency in German, and equipped with outstanding communication skills that facilitate effortless connections with diverse audiences. Adept at fostering positive relationships and building strategic partnerships to drive business success.

Available to hire

Digital marketer with a background in Performance Marketing & Paid Search, Social Media Marketing, Market Research and Customer Service. Highly skilled in SEM (Search Engine Marketing) and/or PPC Ads, developing multi-channel marketing strategies, managing campaigns, preparing performance reports and extract insights from data for A/B testing and optimisation.

Experienced in quickly resolving customer issues and implementing communication strategies that ensure customer satisfaction. Fluent in English with proficiency in German, and equipped with outstanding communication skills that facilitate effortless connections with diverse audiences. Adept at fostering positive relationships and building strategic partnerships to drive business success.

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Language

English
Fluent
German
Intermediate
Tagalog
Fluent

Work Experience

Client Servicing at Meta Pro Centrix GmbH
July 20, 2024 - July 6, 2026
Support creators and businesses in their Meta verified subscription, focusing on account setup and related topics with their verification; advise clients on social media growth strategies; provide data-driven recommendations to improve content effectiveness and overall engagement; guide users on leveraging platform features to enhance visibility and audience interaction; assist with troubleshooting account- and feature-related issues; collaborate with internal teams to resolve complex issues for creators and businesses under their Meta subscription.
Client Servicing at Meta Pro Concentrix GmbH
July 20, 2024 - July 6, 2026
Support creators and businesses in their Meta verified subscription, focusing on account setup, verification, and growth strategies. Advise clients on social media growth, audience development, and platform features to boost visibility and engagement. Provide data-driven recommendations to improve content effectiveness and engagement. Collaborate with internal teams to resolve complex issues for sustained client success.
Advertising Strategist at Majorel GmbH
April 20, 2022 - April 20, 2023
Planned, launched, and optimized paid search campaigns on Microsoft Advertising (Bing Ads), conducted keyword research, created ad copy, refined campaign structures and bidding strategies. Monitored KPIs (CTR, CPC, conversions), delivered data-driven insights, and collaborated with advertisers. Supported onboarding of new advertisers including account setup and billing configuration.
Junior Researcher at Statista
May 1, 2019 - April 1, 2021
Conducted market and data research across key industries, with a focus on the Philippine market. Produced data-driven reports and dossiers, translated complex data into actionable insights, and managed the CMS-based publication workflow. Processed and published large datasets in English, ensuring data integrity.
Underwriting Specialist - General Insurance at Zurich Insurance
June 1, 2014 - April 1, 2016
Entered and maintained data within processing systems. Issued policies (New Business, Renewal Business, Mid Term Adjustments/Endorsements) across Lines of Business (Marine, Property, Engineering, Casualty, etc). Supported SLA targets and tracked performance; coordinated changes with Claims to ensure accurate policy records.
Underwriting Support - Marine Insurance at RSA Insurance
February 1, 2012 - May 1, 2014
Examined and verified customer and broker information and documents. Processed Open Marine Insurance Coverages for New Business and Renewals. Updated, modified, and canceled policies as requested. Coordinated with Claims to ensure accurate claim mapping; consistently met targets.

Education

Digital Marketing Management at Career Foundry
October 1, 2023 - April 1, 2024
Bachelor's Degree in Economics at University of Santo Tomas, Philippines
June 1, 1999 - June 1, 2003
Certificate in Digital Marketing Management at CareerFoundry
October 1, 2023 - April 1, 2024
Bachelor's Degree in Economics at University of Santo Tomas, Philippines
June 1, 1999 - June 1, 2003

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Education