I am a Canadian Graphic, Web, UI & Motion Graphics Designer + Developer with Strategic SEO expertise, based in Muskoka, Ontario. With 25 years of experience in the creative industry, I specialize in crafting easy-to-manage websites that clients can update independently—no HTML or CSS required. My work blends technical precision with storytelling, ensuring sites are visually compelling, mobile-friendly, and search-engine-optimized. I live to be creative, treating code like art to unlock infinite web possibilities, from responsive animations to seamless user journeys. My current skills include semantic HTML5, CSS3, JavaScript (with jQuery and support for React), PHP, WordPress, UI/UX design systems for intuitive interactions, and motion graphics for dynamic engagement. This passion drives me to build high-performing sites across all devices. With 15 years in online design, 12 in development, and a 26-year foundation in graphic design, I returned to school in 2011 to refine my skills, which led to freelance work and roles such as Creative Director at a Muskoka agency_Phone details not available. Sign in: https://www.twine.net/signup_). I collaborate closely with clients—from McKinsey to local businesses—to deliver stylish, on-budget websites via clear communication and best practices. Clients value my quick responses, stress-free projects, and results like unified branding and self-editable platforms.

Mathew Laverty

I am a Canadian Graphic, Web, UI & Motion Graphics Designer + Developer with Strategic SEO expertise, based in Muskoka, Ontario. With 25 years of experience in the creative industry, I specialize in crafting easy-to-manage websites that clients can update independently—no HTML or CSS required. My work blends technical precision with storytelling, ensuring sites are visually compelling, mobile-friendly, and search-engine-optimized. I live to be creative, treating code like art to unlock infinite web possibilities, from responsive animations to seamless user journeys. My current skills include semantic HTML5, CSS3, JavaScript (with jQuery and support for React), PHP, WordPress, UI/UX design systems for intuitive interactions, and motion graphics for dynamic engagement. This passion drives me to build high-performing sites across all devices. With 15 years in online design, 12 in development, and a 26-year foundation in graphic design, I returned to school in 2011 to refine my skills, which led to freelance work and roles such as Creative Director at a Muskoka agency_Phone details not available. Sign in: https://www.twine.net/signup_). I collaborate closely with clients—from McKinsey to local businesses—to deliver stylish, on-budget websites via clear communication and best practices. Clients value my quick responses, stress-free projects, and results like unified branding and self-editable platforms.

Available to hire

I am a Canadian Graphic, Web, UI & Motion Graphics Designer + Developer with Strategic SEO expertise, based in Muskoka, Ontario. With 25 years of experience in the creative industry, I specialize in crafting easy-to-manage websites that clients can update independently—no HTML or CSS required. My work blends technical precision with storytelling, ensuring sites are visually compelling, mobile-friendly, and search-engine-optimized.

I live to be creative, treating code like art to unlock infinite web possibilities, from responsive animations to seamless user journeys. My current skills include semantic HTML5, CSS3, JavaScript (with jQuery and support for React), PHP, WordPress, UI/UX design systems for intuitive interactions, and motion graphics for dynamic engagement. This passion drives me to build high-performing sites across all devices.

With 15 years in online design, 12 in development, and a 26-year foundation in graphic design, I returned to school in 2011 to refine my skills, which led to freelance work and roles such as Creative Director at a Muskoka agency_Phone details not available. Sign in: https://www.twine.net/signup_). I collaborate closely with clients—from McKinsey to local businesses—to deliver stylish, on-budget websites via clear communication and best practices. Clients value my quick responses, stress-free projects, and results like unified branding and self-editable platforms.

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Language

English
Fluent

Work Experience

Freelance Web Design & Development at Freelance / Self-Employed
January 1, 2011 - Present
Architect pixel-perfect WordPress, Shopify, and Squarespace sites with seamless UX; create graphics, emails, and social content that spark engagement; integrate design systems, forms, and lead-gen features for brands that stand out.
Freelance Graphic Designer at Freelance / Self-Employed
January 1, 2000 - Present
Architect print graphics, brochures, and packaging; design posters, flyers, and business cards that convert inquiries and linger in memory; fuse brand systems with print finishes for collateral that pops.
Creative Director + Graphic Designer + Web Developer at Well Known Marketing & Advertising Agency
October 1, 2023 - May 1, 2024
Led high-stakes creative visions for clients, guiding concepts from brainstorm to delivered campaigns; served as client liaison, aligning ideas with strategic wins; orchestrated end-to-end creative journeys.
Graphic Designer + Content Creator + Web Developer at Well Known Marketing & Advertising Agency
May 1, 2023 - October 1, 2023
Crafted social posts, emails, ads, banners, catalogs, and look books; produced digital assets for Google and social campaigns; established design standards on Squarespace, WordPress, Shopify, and HubSpot with smart site features.
UI Designer/Web Designer & Developer at McKinsey & Company (Global)
January 1, 2018 - January 1, 2020
Dreamed up wireframes and hi-fi prototypes for a game-changing LMS; translated UX research into pixel-perfect specs guiding dev teams to flawless execution; pioneered bold UI concepts for engaging learning experiences.
Senior Multimedia Specialist at Conduent (Contracted to McKinsey & Company)
January 1, 2017 - January 1, 2018
Delivered UX mastery for a major learning platform; mobile-first branded LMS pages with wireframes and interactive hi-fi prototypes; blended form and function for a seamless user experience.
Senior Multimedia Specialist at Xerox (Contracted to Apple)
January 1, 2016 - January 1, 2017
Engineered responsive websites, motion graphics, and an iPhone/Apple Watch customer service emulator using Apple XML framework; contributed to the digital ecosystem with polished visuals and interactions.
Digital Marketing Strategist at gShift
January 1, 2014 - January 1, 2015
Turbocharged SEO via SaaS strategies; led web design, dev, and digital campaigns to improve rankings and drive engagement across channels.
Graphic Designer, Marketing, Creative Services at Grand & Toy
January 1, 2006 - January 1, 2011
Designed marketing collateral and email blasts to hook audiences and boost buzz across channels.
Composition Artist at Flags Unlimited
December 31, 2000 - December 31, 2003
Vectorized logos from low-res sources and produced custom flags and screen-printed artwork with precision for impactful displays.

Education

2 Year Diploma in Web Design & Animation (Honours) at Georgian College, Barrie, Ontario, Canada
September 1, 2011 - May 1, 2014
1 Year Post-Graduate Diploma in Visual Effects for Film & Television at Seneca @York, Seneca College, Toronto, Ontario, Canada
September 1, 2004 - May 1, 2005
3 Year Diploma in Graphic Design with Honours at Georgian College, Barrie, Ontario, Canada
September 1, 2000 - May 1, 2003

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet
    uniE621 Mathew Laverty :: Creative + Marketing Agency
    mathewlaverty.ca is the online studio of Canadian designer and developer Mathew Laverty, a senior creative partner who blends 25+ years of graphic design, web development, UI/UX, motion graphics, and strategic SEO into one streamlined, results-driven offering. Based in Muskoka and working remotely with clients across Canada and beyond, Mathew operates like a compact creative agency—without the overhead, handoffs, or confusion that often come with larger teams. Every engagement is led end-to-end by the same experienced practitioner, from discovery and strategy through design, build, optimization, and ongoing refinement. The website showcases a service model built around clarity, performance, and maintainability. Web design and development projects emphasize fast, modern, responsive builds—typically on WordPress—crafted as custom front-end solutions that are intuitive for non-technical teams to update without touching code. Mathew manages the full lifecycle of each site: information architecture, UX flows, wireframes, high-fidelity UI, front-end implementation, technical setup, and launch support. SEO is integrated from the outset rather than bolted on at the end, with thoughtful page structure, content hierarchy, metadata, and performance tuning designed to help sites rank in Google, local search, and emerging AI-driven search experiences. Beyond the website layer, mathewlaverty.ca positions itself as a holistic creative and marketing partner. Graphic design capabilities cover brand identity systems, logos, and conceptual collateral for both digital and print, ensuring a cohesive visual language across all touchpoints. UI design focuses on intuitive, user-friendly interfaces rooted in design thinking. At the same time, motion graphics combine real-world footage with animation to produce engaging, story-driven video content for campaigns, explainers, and brand storytelling. This integrated approach means clients can align their website, brand assets, and marketing materials under a single, consistent creative direction. The portfolio reinforces this positioning with real-world web and graphic design projects that highlight clear communication, purposeful aesthetics, and measurable outcomes for organizations ranging from local businesses to global firms. Testimonials and case narratives emphasize stress-free collaboration, responsiveness, and on-budget delivery, reflecting Mathew’s reputation as a reliable long-term partner rather than a one-off vendor. In essence, mathewlaverty.ca offers agency-quality strategy, design, development, and SEO—delivered by a single experienced expert accountable for every detail. graphicdesigner branding illustrator webdesigner designer logo