I specialize in crafting digital experiences through UX/UI design, leading software development by example, and managing entire projects.

Matthew James Rodriguez

I specialize in crafting digital experiences through UX/UI design, leading software development by example, and managing entire projects.

Available to hire

I specialize in crafting digital experiences through UX/UI design, leading software development by example, and managing entire projects.

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Fluent

Work Experience

Senior Web Developer at Chief Holdings
May 1, 2021 - October 30, 2025
Specialized in Shopify Plus, Liquid, and custom-coded solutions delivering features that drive revenue growth; implemented modern web design principles to create visually appealing and responsive websites; increased subscribers by 32% for HolistaPet and 44% for Cheef Botanicals through highly customized subscription flows and churn-reduction tools; developed efficient and robust solutions based on data analysis to optimize site performance and user engagement; collaborated closely with marketing, design, and SEO teams to align web development projects with business objectives.
Web Developer at Upwork
June 1, 2018 - October 30, 2025
Worked independently and collaboratively in a team environment to create full-stack pixel-perfect, interactive, and responsive applications; designed, structured, managed, and coded websites; commonly built full DTC websites for clients using CMS platforms such as WordPress and Shopify; built HuggingFace API integrations and custom LLM infrastructure to achieve personalized AI experiences.
Technical Assistant at Sprouts Farmers Market
January 1, 2020 - January 1, 2020
Provided technical expertise configuring Instacart's app using CSS, JS, and HTML.

Education

at College of the Sequoias, Visalia, CA
July 1, 2016 - December 1, 2018
at Hack Reactor, Los Angeles, CA
January 1, 2019 - May 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Retail, Professional Services, Media & Entertainment, Other

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more