Max Hart

Consulted, planned and executed media activity for clients across paid search, social, out-of-home, and programmatic channels. Implemented advanced tracking for campaigns using GA4, GTM, Zapier, and HubSpot, enabling precise attribution and lifecycle analytics. Built real-time reporting dashboards in Looker Studio to monitor performance across markets (APAC and USA). Advised clients on execution and strategy across Google Ads, Meta Ads Manager, DV360, GA4, and GTM. Designed campaign architectures using collaborative tools (Miro) and worked with digital, creative and media teams to ensure plans stayed aligned with objectives. Managed multi-market stakeholder relationships across Australia, Japan, Korea, Singapore, and the USA. Participated in triaging new client briefs and pitching opportunities to secure revenue growth. Led internal billing processes with finance and maintained strong relationships with ad and tech partners (Google, Meta, Bytedance, Pinterest). Facilitated client prese

Consulted, planned and executed media activity for clients across paid search, social, out of home and programmatic; facilitated advanced tracking using GA4, GTM, Zapier and Hubspot; developed real-time reporting dashboards via Looker Studio; coached clients on strategy across Google Ads, Meta Ads Manager, DV360, GA4, GTM; planned campaign architecture and collaborated with internal teams; managed stakeholders across APAC and USA; triaged briefs and pitches; established ad platform billing processes; led relationships with ad and tech providers and delivered presentations.

Provided programmatic and paid social strategy, translating briefs into digital campaigns and delivering results that exceeded KPIs. Acted as primary client contact, aligning digital plans with offline activities and ensuring accurate, proactive responses to briefs. Created bespoke reporting and insights for ongoing and post-campaign analysis. Collaborated with publishers and technology partners to identify new data and execution opportunities, and led internal best-practices for campaign setups, QA, and trafficking. Key achievement: delivered an omnichannel strategy for a major retail client during Black Friday/Boxing Day that exceeded forecast ROAS.