Hi, I’m Maysoon Hilal, a bilingual social media manager and content producer based in the UAE. I specialize in creating platform-native content and short-form videos that connect with audiences and drive growth for fashion, beauty, and lifestyle brands. I love turning ideas into scroll-stopping formats, building communities around content, and collaborating with creative and marketing teams to deliver campaigns that feel natural on each platform. I work in Arabic and English to reach diverse markets.

Maysoon Hilal

Hi, I’m Maysoon Hilal, a bilingual social media manager and content producer based in the UAE. I specialize in creating platform-native content and short-form videos that connect with audiences and drive growth for fashion, beauty, and lifestyle brands. I love turning ideas into scroll-stopping formats, building communities around content, and collaborating with creative and marketing teams to deliver campaigns that feel natural on each platform. I work in Arabic and English to reach diverse markets.

Available to hire

Hi, I’m Maysoon Hilal, a bilingual social media manager and content producer based in the UAE. I specialize in creating platform-native content and short-form videos that connect with audiences and drive growth for fashion, beauty, and lifestyle brands. I love turning ideas into scroll-stopping formats, building communities around content, and collaborating with creative and marketing teams to deliver campaigns that feel natural on each platform. I work in Arabic and English to reach diverse markets.

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Language

Arabic
Fluent
English
Fluent
Turkish
Beginner

Work Experience

Content Marketing Assistant at Al Tayer Group
August 20, 2019 - May 20, 2020
Created branded social media content for Nisnas.com across fashion and beauty categories. Supported campaign content creation for seasonal and promotional launches. Ensured brand tone, visual consistency, and content quality across platforms. Coordinated with influencers and supported content delivery workflow. Assisted in content publishing and platform updates to support e-commerce campaigns.
Social Media Marketing & Content Creation Freelancer at Mikya by Kamal Osman Jamjoom Group
January 1, 2020 - January 1, 2024
Managed day-to-day social media content across Instagram and TikTok. Planned and executed campaign-based content aligned with product launches. Coordinated content shoots with designers and photographers. Led influencer collaborations and content delivery.
Social Media Manager at Lynx Vision Advertising
May 1, 2022 - May 1, 2023
Managed social media accounts for government clients, including Kalimat Foundation and Sheikh Sultan Award. Created bilingual (Arabic & English) content calendars and campaign creatives. Supported product launches and awareness campaigns; optimized content across platforms. Led community management and audience engagement.
Digital Marketing Coordinator at Traflagar Luxury Group
May 1, 2022 - May 1, 2023
Managed branded social media content for key launches and campaigns. Coordinated content production; planned campaigns; maintained brand presence across platforms.
Social Media Manager at Yango Play
April 1, 2024 - Present
Launched and managed the NotYango Play TikTok account from scratch, owning the full production cycle: ideation, scripting, filming, editing, and publishing. Grew followers from 0 to 12.3K in under 8 months through trend-driven, audience-first content. Created viral short-form videos increasing reach, engagement, and watch time. Managed content calendars, posting schedules, and platform optimization. Led social content execution for Khania Akhera (One Last Sin) series campaign in collaboration with the marketing team. Produced campaign assets and creative formats supporting series awareness and audience engagement.

Education

Bachelor of Science in Business Administration (Marketing) at University of Sharjah
January 1, 2014 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Telecommunications