I am a strategic digital marketer and graphic designer with a strong foundation in advertising and data-driven engagement. I develop, analyze, and optimize digital campaigns across web, social, and email marketing platforms. I am adept at video content creation, UI development, and collaborating with cross-functional teams to drive engagement and brand growth.

MacKenzie Martin

I am a strategic digital marketer and graphic designer with a strong foundation in advertising and data-driven engagement. I develop, analyze, and optimize digital campaigns across web, social, and email marketing platforms. I am adept at video content creation, UI development, and collaborating with cross-functional teams to drive engagement and brand growth.

Available to hire

I am a strategic digital marketer and graphic designer with a strong foundation in advertising and data-driven engagement. I develop, analyze, and optimize digital campaigns across web, social, and email marketing platforms.

I am adept at video content creation, UI development, and collaborating with cross-functional teams to drive engagement and brand growth.

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Language

English
Fluent

Work Experience

Founder & Creative Lead at Kids Table Creative
January 1, 2024 - November 28, 2025
Spearhead branding, digital strategy, and content marketing for clients in various industries. Director of data-backed media campaigns that improve audience engagement, leveraging insights from Google Analytics & Meta Business Suite tools to adapt brand designs. Developer of video and motion graphic assets for promotional content, contributing to an observable 25% increase in engagement for select social media campaigns in 3 months. Management and coordination of web content updates and UI enhancements to improve user experience and navigation.
Freelance Graphic & Digital Designer at Self-Employed
January 1, 2024 - January 1, 2024
Creator of targeted digital campaigns for local businesses, ensuring brand consistency and audience engagement. Optimizing content based on analytics, leading to increased conversion rates, improved company performance, and equity. Development of email marketing templates and social media assets tailored for audience growth and retention.

Education

Advanced Graphic Design Diploma at Mohawk College
January 7, 2021 - April 15, 2023
Advanced Graphic Design at Mohawk College
January 11, 2030 - January 1, 2023
Office Administration at RGD Association
January 11, 2030 - January 1, 2020

Qualifications

Associate Registered Graphic Designer (RGD)
January 11, 2030 - November 28, 2025

Industry Experience

Non-Profit Organization, Professional Services, Retail, Telecommunications, Travel & Hospitality, Other, Media & Entertainment