I am a digital marketing professional with a focus on social media strategy, content creation, and analytics. I help brands grow online presence and achieve business objectives through data-driven campaigns, compelling visuals, and thoughtful audience engagement. I have worked as a freelancer since 2021, completing multiple internships in marketing and recruitment, gaining hands-on experience in social media management, SEO, and website optimization. I am passionate about turning insights into action and delivering measurable results.

Minakshi Sarmah

I am a digital marketing professional with a focus on social media strategy, content creation, and analytics. I help brands grow online presence and achieve business objectives through data-driven campaigns, compelling visuals, and thoughtful audience engagement. I have worked as a freelancer since 2021, completing multiple internships in marketing and recruitment, gaining hands-on experience in social media management, SEO, and website optimization. I am passionate about turning insights into action and delivering measurable results.

Available to hire

I am a digital marketing professional with a focus on social media strategy, content creation, and analytics. I help brands grow online presence and achieve business objectives through data-driven campaigns, compelling visuals, and thoughtful audience engagement.
I have worked as a freelancer since 2021, completing multiple internships in marketing and recruitment, gaining hands-on experience in social media management, SEO, and website optimization. I am passionate about turning insights into action and delivering measurable results.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Hindi
Fluent
Assamese
Advanced

Work Experience

Freelancer - Social Media Expert
December 1, 2021 - November 7, 2025
Independent freelancer providing social media post creation, social media marketing and management, Canva Pro graphic design, and WordPress website design. Responsibilities include developing and managing social media strategy, optimizing platform profiles, creating social media calendars, content creation and scheduling, and monthly performance reporting with insights and recommendations.
Digital Marketing Intern at UPAY
April 1, 2021 - April 1, 2021
Developed and implemented social media strategy after competitive research; set up and optimized company pages; created social media calendars; produced content across platforms such as Facebook and Instagram and assisted in monthly performance reports.
SEO Intern at Samagra Foundation
April 1, 2021 - April 1, 2021
Assisted in keyword research using SEMrush and Google Keyword Planner; on-page SEO optimization; contributed to monthly website performance reports; participated in training sessions to learn SEO tools and platforms.
Social Media Intern at Wi Tech India
October 1, 2020 - October 1, 2020
Administered company’s Facebook account, ensured up-to-date content; liaised with writers and designers for informative content; engaged with users and comments; assisted in monthly social media performance reports with insights.
Consultant at Florence Fennel Informatica Pvt Ltd
October 11, 2011 - October 11, 2011
Screened candidates from various sources per client requirements; conducted prelim telephonic/walk-in interviews and short-listed candidates; scheduled final interviews; followed up with clients and candidates; invoicing.
Executive - Recruitment at Global InnovSource Solutions Pvt. Ltd.
December 1, 2010 - December 1, 2010
Screened candidates; conducted prelim interviews; shortlisted; scheduled final interviews; client and candidate follow-up; invoice generation; client liaison; joining formalities and F&F settlement; attendance maintenance; issuing letters and payroll tasks.
Executive - Sourcing & Recruitment at Lobo Staffing Solutions Pvt. Ltd.
November 1, 2008 - November 1, 2008
Screened candidates, conducted prelim interviews, scheduled final interviews; client follow-ups; joining formalities; issued offer letters and appointment letters; payroll and attendance; client liaison.
HR - Executive at Mentor, Training & Recruitment Consultant
July 1, 2007 - July 1, 2007
Analyzed client requirements, candidate profiling, preliminary interviews, short-listing; scheduled final interviews; follow-ups with clients and candidates; invoice generation; MIS preparation.

Education

MBA/ PGDBM at Master School of Management, Meerut (UP) under AICTE
January 11, 2030 - November 7, 2025
B.Sc. at Gauhati University
January 11, 2030 - November 7, 2025
10+2 (Science) at Handique Girls College, Guwahati
January 11, 2030 - November 7, 2025
10th at Ulubari H.S. School, Guwahati
January 11, 2030 - November 7, 2025

Qualifications

Master Program in Digital Marketing
December 19, 2020
Digital Deepak Internship Program in Digital Marketing
January 11, 2030 - November 7, 2025
Master Program in Digital Marketing
January 11, 2030 - November 7, 2025

Industry Experience

Software & Internet, Media & Entertainment, Education, Non-Profit Organization, Professional Services
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