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I am a marketing professional with over three years of experience in social media management, content strategy, and digital marketing across agency and freelance environments. My background is unique in that I combine formal education in both Marketing and Fashion Design, allowing me to approach content with a strong understanding of branding, aesthetics, consumer behavior, and visual storytelling. Throughout my career, I have developed content strategies, managed social media calendars, analyzed performance metrics, and created campaigns that drive engagement and brand growth. Having studied fashion and worked in marketing, I understand how to communicate a brand's identity in a way that is both visually compelling and strategically effective. I am passionate about fashion, trends, and digital content, and I would be excited to bring both my creative and marketing expertise to help grow your brand's online presence.…I am a marketing professional with over three years of experience in social media management, content strategy, and digital marketing across agency and freelance environments. My background is unique in that I combine formal education in both Marketing and Fashion Design, allowing me to approach content with a strong understanding of branding, aesthetics, consumer behavior, and visual storytelling. Throughout my career, I have developed content strategies, managed social media calendars, analyzed performance metrics, and created campaigns that drive engagement and brand growth. Having studied fashion and worked in marketing, I understand how to communicate a brand's identity in a way that is both visually compelling and strategically effective. I am passionate about fashion, trends, and digital content, and I would be excited to bring both my creative and marketing expertise to help grow your brand's online presence.

Megha Shah

Marketing Strategist, Social Media Manager, Content Strategist, +2

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I am a marketing professional with over three years of experience in social media management, content strategy, and digital marketing across agency and freelance environments. My background is unique in that I combine formal education in both Marketing and Fashion Design, allowing me to approach content with a strong understanding of branding, aesthetics, consumer behavior, and visual storytelling. Throughout my career, I have developed content strategies, managed social media calendars, analyzed performance metrics, and created campaigns that drive engagement and brand growth. Having studied fashion and worked in marketing, I understand how to communicate a brand's identity in a way that is both visually compelling and strategically effective. I am passionate about fashion, trends, and digital content, and I would be excited to bring both my creative and marketing expertise to help grow your brand's online presence.…I am a marketing professional with over three years of experience in social media management, content strategy, and digital marketing across agency and freelance environments. My background is unique in that I combine formal education in both Marketing and Fashion Design, allowing me to approach content with a strong understanding of branding, aesthetics, consumer behavior, and visual storytelling. Throughout my career, I have developed content strategies, managed social media calendars, analyzed performance metrics, and created campaigns that drive engagement and brand growth. Having studied fashion and worked in marketing, I understand how to communicate a brand's identity in a way that is both visually compelling and strategically effective. I am passionate about fashion, trends, and digital content, and I would be excited to bring both my creative and marketing expertise to help grow your brand's online presence.

Available to hire

I am a marketing professional with over three years of experience in social media management, content strategy, and digital marketing across agency and freelance environments. My background is unique in that I combine formal education in both Marketing and Fashion Design, allowing me to approach content with a strong understanding of branding, aesthetics, consumer behavior, and visual storytelling.

Throughout my career, I have developed content strategies, managed social media calendars, analyzed performance metrics, and created campaigns that drive engagement and brand growth. Having studied fashion and worked in marketing, I understand how to communicate a brand’s identity in a way that is both visually compelling and strategically effective.

I am passionate about fashion, trends, and digital content, and I would be excited to bring both my creative and marketing expertise to help grow your brand’s online presence.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Business Development Executive at Digipro Media And Marketing Agency

May 1, 2025 - July 1, 2025

Secured new clients by understanding their business needs and developing tailored marketing proposals. Assisted in planning campaign strategies, created pitch decks, and supported content direction to improve brand visibility. Monitored and analyzed campaign performance using Google Analytics, improving ROI by 18% through data-driven optimizations. Developed structured workflows and content templates to improve efficiency in recurring campaigns.

Freelance Social Media & Content Strategist at BC, Canada

May 1, 2023 - April 1, 2025

Directed content strategy, social calendars, and audience engagement tactics across multiple industries, increasing platform engagement by 30%. Optimized social posts and email campaigns through A/B testing and targeted messaging based on platform insights. Assessed content and traffic performance using Google Analytics and SEO tools, resulting in a 22% boost in organic reach.

Junior Account Executive at White Rivers Media Marketing Agency, India

February 1, 2023 - May 1, 2023

Developed comprehensive social media strategies and maintained detailed posting calendars for multiple brands, ensuring consistent and engaging content delivery across platforms. Led content creation and curation, collaborating with graphic designers to produce visually compelling digital assets aligned with brand guidelines. Managed online reputation and crisis response, monitoring brand mentions and promptly addressing feedback to maintain a positive online presence. Implemented data-driven campaigns, leveraging analytics to evaluate post and campaign performance, contributing to a 4.5%+ engagement rate. Executed end-to-end campaign planning for initiatives like the Iwoman Women’s Day campaign, including influencer collaborations, targeted ads, and cross-functional coordination to meet deadlines and exceed client expectations.

Marketing Executive at Dev Impex, India

March 1, 2021 - January 1, 2023

Led end-to-end brand marketing initiatives across digital and physical platforms, creating impactful content and managing social media to enhance visibility and audience engagement. Directed integrated campaigns for flagship exhibitions (AUTOMATION 2022, IMTEX 2023), leveraging market insights, creative design, and client collaboration to drive lead generation and brand growth.