Melis sa O hls son
I’m a strategic marketing leader with 15+ years of experience across global agencies, brands, start-ups, and consultancies, where I translate complex business objectives into clear, high-performing campaigns.
About
I’m a strategic marketing leader with 15+ years of experience across global agencies, brands, start-ups, and consultancies, where I translate complex business objectives into clear, high-performing campaigns. My background spans brand strategy, data-driven decision-making, budget and ROI optimization, and end-to-end execution across digital, social media, PR, content, and event marketing.
I’ve led and coached multidisciplinary teams, managed multi-country quarterly marketing plans, and partnered closely with sales and stakeholders to generate qualified leads and drive conversions. I’m also known for building strong client relationships, improving processes, and delivering measurable results through tools and platforms such as HubSpot, Google Analytics/GA4, SEO research and optimization (e.g., Ahrefs/SEMrush), and modern marketing workflows including email and social advertising.
- 12 years' experience
- Joined February 2025
Skills· 24
Languages
- EnglishFluent
- AfrikaansAdvanced
- XhosaAdvanced
- FrenchBeginner
Industry experience
- Professional Services
- Consumer Goods
- Financial Services
- Media & Entertainment
- Non-Profit Organization
- Retail
- Software & Internet
- Travel & Hospitality
- Education
More experts in Cape Town, South Africa
- Brand Strategists for hire in Cape Town, South Africa
- Content Strategists for hire in Cape Town, South Africa
- Creative Directors for hire in Cape Town, South Africa
- Digital Marketers for hire in Cape Town, South Africa
- Fractional CMOs for hire in Cape Town, South Africa
- Fractional CTOs for hire in Cape Town, South Africa
- Influencer Marketing Managers for hire in Cape Town, South Africa
- Marketing Consultants for hire in Cape Town, South Africa
- Marketing Strategists for hire in Cape Town, South Africa
- PPC Managers for hire in Cape Town, South Africa
Work experience· 20 roles
Led client services strategy and account management across a diverse portfolio of brands, acting as the primary senior point of contact for key clients. Onboarding, retention and growth; translated business objectives into influencer, social and digital campaigns; managed cross-functional teams to ensure seamless execution, budget alignment, and on-time delivery; maintained high service standards. Drove long-term partnerships through strategic planning, performance reporting, and proactive relationship management. AI prompting for podcast topics.
Led strategic planning and execution of integrated marketing campaigns for global clients including Marriott International, Turkish Airlines, Pep, Dunlop, and Shiseidō. Managed multi-discipline teams across digital, social, print, and broadcast channels. Conducted performance reviews and reporting, providing actionable insights to optimize campaign effectiveness and ROI. Freed up global quarterly marketing strategies across 5 international locations.
Led strategic planning and execution of integrated marketing campaigns for global clients; led cross-disciplinary teams across digital, social media, print, and broadcast; conducted performance reviews; developed pitches; secured new business; strengthened client retention.
Education· 5
Certifications and awards· 7
Hire Melis sa O hls son today
Post a job and invite Melis, or contact them directly. No hidden commission.