"Her work was exceptional, requiring no revisions, and I would be thrilled to work with her again in the future!” “The best part is her proactiveness and adherence to schedule - never had to follow up for the work, and she has provided valuable inputs over time” What can I solve? Low Engagement Rates Difficulty in Content Creation Ineffective Audience Targeting Managing Time with Business Responsibilities Understanding your Target Audience Keeping Up with Social Media Trends and Algorithms Maximizing your ROI Why work with me? Increased Brand Awareness Improved Customer Engagement Enhanced Audience Insights Cost-effective Marketing Time-saving Stay Ahead of Competitors The services I offer:  Content Creation  Social media strategy  Scheduling and posting  Social media audit  Hashtag research  Monthly analytics  Influencer marketing – UAE  Graphic design  Copy-writing Let's collaborate to elevate your brand's online presence and achieve your digital marketing goals. Contact me today to discuss how I can tailor my expertise to meet your specific needs!

merlinsiby

"Her work was exceptional, requiring no revisions, and I would be thrilled to work with her again in the future!” “The best part is her proactiveness and adherence to schedule - never had to follow up for the work, and she has provided valuable inputs over time” What can I solve? Low Engagement Rates Difficulty in Content Creation Ineffective Audience Targeting Managing Time with Business Responsibilities Understanding your Target Audience Keeping Up with Social Media Trends and Algorithms Maximizing your ROI Why work with me? Increased Brand Awareness Improved Customer Engagement Enhanced Audience Insights Cost-effective Marketing Time-saving Stay Ahead of Competitors The services I offer:  Content Creation  Social media strategy  Scheduling and posting  Social media audit  Hashtag research  Monthly analytics  Influencer marketing – UAE  Graphic design  Copy-writing Let's collaborate to elevate your brand's online presence and achieve your digital marketing goals. Contact me today to discuss how I can tailor my expertise to meet your specific needs!

Available to hire

"Her work was exceptional, requiring no revisions, and I would be thrilled to work with her again in the future!”

“The best part is her proactiveness and adherence to schedule - never had to follow up for the work, and she has provided valuable inputs over time”

What can I solve?
Low Engagement Rates
Difficulty in Content Creation
Ineffective Audience Targeting
Managing Time with Business Responsibilities
Understanding your Target Audience
Keeping Up with Social Media Trends and Algorithms
Maximizing your ROI

Why work with me?
Increased Brand Awareness
Improved Customer Engagement
Enhanced Audience Insights
Cost-effective Marketing
Time-saving
Stay Ahead of Competitors

The services I offer:
 Content Creation
 Social media strategy
 Scheduling and posting
 Social media audit
 Hashtag research
 Monthly analytics
 Influencer marketing – UAE
 Graphic design
 Copy-writing

Let’s collaborate to elevate your brand’s online presence and achieve your digital marketing goals. Contact me today to discuss how I can tailor my expertise to meet your specific needs!

See more

Language

English
Fluent
Hindi
Fluent
Malayalam
Fluent

Work Experience

Social Media Manager at Ycona Luxury Resort
May 1, 2024 - Present
1. Spearheaded digital marketing campaigns across social, paid, and email, achieving a 250K+ reach and 4,000+ clicks with a CPC of $0.09 2. Directed 15+ storytelling campaigns and managed content calendars, boosting Instagram engagement by 42% and contributing to consistent direct bookings 3. Built analytics dashboards (Google Analytics, Meta Ads) to track performance and optimize ad spend, improving ROI by over 35%
Social Media Manager at Ottica Roma
March 1, 2024 - September 30, 2024
1. Developed content plans and managed video/photo shoots to align with brand identity 2. Boosted revenue by 48% through strategic promotion of high-margin product lines 3. Managed influencer and PR collaborations to strengthen brand visibility
Social Media Content Strategist at SOUP Agency
August 1, 2024 - September 30, 2024
1. Created brand narratives for major B2B events like AgraME, Global Aerospace Summit and GITEX. 2. Handled content strategy and real-time planning across LinkedIn and X (Twitter) 3. Developed multi-platform marketing playbooks with cross-team coordination
Marketing Specialist at Lighthouse Solutions
April 1, 2020 - April 30, 2024
Built content calendars and executed digital campaigns across sustainability and health sectors Increased engagement by 20% MoM through paid social and email marketing Generated monthly reports to inform strategy and optimize ad spend

Education

Master of Commerce at University of Mumbai
July 22, 2021 - October 5, 2025

Qualifications

Foundations of Digital Marketing and E-commerce
April 3, 2024 - May 23, 2024
Advertising with Meta
August 21, 2025 - October 31, 2024

Industry Experience

Media & Entertainment, Travel & Hospitality, Real Estate & Construction, Energy & Utilities, Retail