Digital Marketing Manager at Freelance

Finding and engaging with online audiences, niche communities, and groups likely to be interested in gardening products and services; monitoring social channels, engaging in conversations, and responding to comments to build a positive brand presence and foster loyalty; identifying potential collaborations with relevant influencers or complementary businesses; creating and posting daily content (images, short-form video, stories) across Facebook and Instagram; developing a monthly content calendar aligned with seasonal themes, holidays, and product launches; ensuring all visuals and copy adhere to brand guidelines; planning and running paid ad campaigns based on a pre-determined calendar of seasonal events; monitoring ad budgets daily and adjusting bids and placements to optimize performance and ROI; collaborating with the team to brainstorm new ideas to grow overall digital presence and market share; providing monthly reports detailing key metrics (traffic, engagement, conversion rate

Marketing Officer at Grumpy Joe

Developing and overseeing marketing campaigns to promote products and services; increasing brand awareness and recognition; setting plans and goals and drawing sales and marketing policies with senior management; developing plans for promotions, advertising, events, and sales offers in coordination with senior management to raise market share; participating in negotiations with agents and distributors; planning and executing PR campaigns to enhance brand image and reputation; building relationships with key media outlets, bloggers, and influencers; creating compelling content for press releases, social media, and other marketing materials; monitoring media coverage and tracking the effectiveness of campaigns; collaborating with cross-functional teams to ensure brand consistency across all channels; managing budgets and timelines for marketing projects; staying up-to-date with industry best practices and trends; collaborating with influencers/ambassadors of various brands to develop inn

Freelance Social Media Manager at Synthesis Group Co.

Created copy for various social media platforms; produced content consistent with the company’s brand image; stayed up-to-date with current social media trends; developed strategies to increase engagement on social channels; managed multiple social media accounts with accuracy and speed; collaborated with co-owners to create and curate content.

Marketing Officer, Digital Marketing Manager, & Business Development Assistant at Estrella Do Norte Inc. (Havaianas NO LU)

Developed and implemented effective retail marketing strategies and campaigns to drive sales and increase brand visibility; conducted market research and competitive analysis to identify opportunities and trends in the retail industry; collaborated with cross-functional teams including sales, product development, and operations; managed Red Dot website, social media accounts, and other digital platforms; created marketing materials including product displays, signage, and promotional items; increased digital presence of Red Dot, Collective Stores; coordinated and executed in-store events, product launches, and promotional activities to drive customer engagement and increase foot traffic; monitored and analyzed the effectiveness of marketing campaigns and initiatives, making data-driven recommendations for improvements; stayed current with industry best practices and trends in retail marketing to maintain competitiveness; collaborated with influencers/brand ambassadors; proposed experie

Social Media Marketing Officer at Dream Web Works (Technodream LLC)

Actively participated in social media activities including blogging, community development, social bookmarking, commenting, and more; maintained strong connections with the broader social media landscape and participated in relevant networks; ensured content was arranged with accessible links for consumers on social platforms; developed social media strategies to increase visibility, membership, and cross-brand traffic; managed multiple social media accounts with accuracy and speed; collaborated with co-owners to create and curate content; developed and delivered training programs; onboarded and mentored new hires.

Product Brand Manager at La Hera

Supervised advertising, product design, and other marketing activities to maintain branding consistency; ensured branding is consistent across advertising and campaigns; searched for potential influencers; managed and handled social media accounts; offered the influencer program to potential clients; analyzed the success of marketing campaigns.

Embro embroidery Manager / Freelance Embroidery Designer at Beehive Embroidery & Beyond

Supervised and coordinated activities of workers operating embroidery machines to apply embroidery designs to fabric; set up embroidery machines and selected thread and fabric for each job; sewed logos, initials, and patterns into fabric; performed regular machine maintenance and troubleshooting; balanced multiple projects without sacrificing efficiency; developed marketing and brand awareness through social media; created and managed the company Facebook page; converted artwork into embroidered designs; developed and delivered training programs; onboarded and mentored new hires; coached team members and provided feedback.

Freelance Digital Marketing Manager at Freelance

Finding and engaging with online audiences, niche communities, and groups most likely to be interested in gardening products and services. Monitoring social channels, engaging in conversations, and responding to comments and messages to build a positive brand presence and foster loyalty. Creating and posting daily content (images, short-form video, stories, etc.) across key platforms, primarily Facebook and Instagram. Developing a monthly content calendar aligned with seasonal themes, holidays, and product launches to ensure timely and relevant posts. Ensuring all visual assets and copy adhere to brand guidelines and voice. Planning and running paid ad campaigns based on a pre-determined calendar of seasonal events. Monitoring ad budgets daily and adjusting bids/placements to ensure optimal performance and ROI. Collaborating with the team to brainstorm new ideas, promotions, and creative ways to grow digital presence and market share. Providing monthly reports detailing key metrics (tr

Marketing Officer at Grumpy Joe

Developing and overseeing marketing campaigns to promote products and services. Increasing brand awareness and enhancing brand recognition. Setting plans and goals and drawing sales and marketing policies that achieve the company's strategic objectives, in cooperation with senior management. Developing plans for promotion, advertising, and advertisements, events and sales offers in coordination with senior management to raise market share. Participating in negotiations with agents and distributors. Planning and executing PR campaigns to enhance brand image and reputation. Building relationships with key media outlets, bloggers, and influencers. Creating compelling content for press releases, social media, and other marketing materials. Monitoring media coverage and tracking effectiveness of campaigns. Collaborating with cross-functional teams to ensure brand consistency across channels. Managing budgets and timelines for marketing projects. Staying up-to-date with industry trends and b

Social Media Manager at Synthesis Group Co.

Developed and oversaw marketing campaigns to promote products and services; built brand awareness and recognition. Set plans and goals, and drafted sales and marketing policies to achieve strategic objectives. Coordinated promotions, ad campaigns, and events with senior management; collaborated with cross-functional teams to maximize reach.

Marketing Officer, Digital Marketing Manager & Business Development Assistant at Estrela Do Norte Inc. (Havianas NO LU)

Developed and implemented retail marketing strategies, conducted market research and competitor analysis, managed social media, and supported business development initiatives. Coordinated with cross-functional teams to execute marketing programs and product launches.

Social Media Marketing Officer at Dream Web Works (Tech Nodream LLC.)

Managed social media accounts, created content, increased online presence and engagement, and supported marketing initiatives.

Product Brand Manager at La Hera

Supervised advertising, product design, and other marketing activities to maintain brand consistency; searched for potential influencers; managed social media accounts; created and curated content; increased digital presence.