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Digital marketing and web professional with 15+ years’ experience delivering growth-focused, multi-channel strategies. Adept at building and optimising websites/eCommerce platforms, improving UX and conversion, and driving measurable results through SEO, SEM, paid digital advertising, and analytics. Reliable and professional with a strong problem-solving mindset, fast learning, and clear communication. Trusted to develop branding and digital ecosystems from the ground up, manage campaigns, and translate customer journeys and data into effective marketing execution.…Digital marketing and web professional with 15+ years’ experience delivering growth-focused, multi-channel strategies. Adept at building and optimising websites/eCommerce platforms, improving UX and conversion, and driving measurable results through SEO, SEM, paid digital advertising, and analytics. Reliable and professional with a strong problem-solving mindset, fast learning, and clear communication. Trusted to develop branding and digital ecosystems from the ground up, manage campaigns, and translate customer journeys and data into effective marketing execution.

Matthew Gerber

Digital Marketer, Marketing Analyst, SEO Expert, +6

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Digital marketing and web professional with 15+ years’ experience delivering growth-focused, multi-channel strategies. Adept at building and optimising websites/eCommerce platforms, improving UX and conversion, and driving measurable results through SEO, SEM, paid digital advertising, and analytics. Reliable and professional with a strong problem-solving mindset, fast learning, and clear communication. Trusted to develop branding and digital ecosystems from the ground up, manage campaigns, and translate customer journeys and data into effective marketing execution.…Digital marketing and web professional with 15+ years’ experience delivering growth-focused, multi-channel strategies. Adept at building and optimising websites/eCommerce platforms, improving UX and conversion, and driving measurable results through SEO, SEM, paid digital advertising, and analytics. Reliable and professional with a strong problem-solving mindset, fast learning, and clear communication. Trusted to develop branding and digital ecosystems from the ground up, manage campaigns, and translate customer journeys and data into effective marketing execution.

Available to hire

Digital marketing and web professional with 15+ years’ experience delivering growth-focused, multi-channel strategies. Adept at building and optimising websites/eCommerce platforms, improving UX and conversion, and driving measurable results through SEO, SEM, paid digital advertising, and analytics.

Reliable and professional with a strong problem-solving mindset, fast learning, and clear communication. Trusted to develop branding and digital ecosystems from the ground up, manage campaigns, and translate customer journeys and data into effective marketing execution.

Skills

Experience Level

Expert

Expert

Expert

Expert

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Expert

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Expert

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Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Work Experience

Founder & Lead Designer at 29Designs.com.au (29DESIGN .COM.AU)

December 1, 2023 - Present

Designed and launched websites for Australian and international businesses (e.g., FITNFIRM GYM, AS Steel, Ceremonia, Brutal Resonance, Royal Finance Services, Run Into Recovery). Developed and executed SEO campaigns to improve search visibility, lead generation, and overall digital marketing effectiveness. Created branding and identity designs and managed digital advertising campaigns to drive leads and growth.

Founder & Lead Designer at 29Dsign.com.au

December 1, 2023 - Present

Designed and launched websites for Australian and international businesses, including fitness, steel, ceremony/branding, finance services, and recovery-related brands. Developed and executed SEO campaigns to improve search visibility, lead generation, and overall digital marketing effectiveness. Created branding and identity designs. Managed digital advertising campaigns driving leads and growth.

Founder & Lead Designer at 29Design.com.au

December 1, 2023 - Present

Designed and launched websites for Australian and international businesses (FITN FIRMGYM, AAS STEEL, CEREMONY, BRUTAL RESONANCE, ROYAL FINANCE SERVICES, RUNNING TO RECOVERY). Developed and executed SEO campaigns improving search visibility, lead generation, and overall digital marketing effectiveness. Created branding and identity design work and managed digital advertising campaigns to drive leads and growth.

Digital Marketing Manager at AquaTerro (Aquate rro)

March 1, 2021 - December 1, 2023

Created a tailored suite of marketing strategies to reach new audiences and increase brand awareness. Developed a digital environment from the ground up, including a network of websites and web apps. Built an eCommerce platform from scratch, launching new revenue streams. Delivered comprehensive multi-channel digital strategies and managed suppliers and internal/company communications supporting marketing execution.

Digital Marketing Manager at Aequaterro

March 1, 2021 - December 1, 2023

Created a tailored suite of marketing strategies to reach new audiences and increase brand awareness. Developed a digital ecosystem from the ground up, including a network of websites and web apps, plus end-to-end eCommerce and revenue stream development. Built comprehensive multi-channel digital strategies and managed suppliers and internal communications to support execution.

Digital Marketing Manager at Aquate rro

March 1, 2021 - December 1, 2023

Created a suite of marketing strategies to reach new audiences and increase brand awareness. Developed a digital environment from the ground up including a network of websites and web apps, built an eCommerce platform from scratch, and introduced new revenue streams. Managed suppliers and company communications to support broader marketing execution.

Digital Marketing Specialist at Berreta? (Australia)

March 1, 2020 - Present

Reviewed and implemented digital marketing and provided recommendations. Developed and executed digital marketing strategies, built websites and micro-sites tailored for user experience, and led various marketing initiatives. Worked across SEO, Google Analytics, SEM, paid digital advertising, and social media strategy, with strong focus on web content development, copywriting, and conversion-oriented thinking.

Digital Marketing Specialist at Better Roll Digital (Bettas Australia)

March 1, 2020 - Present

Reviewed and improved digital marketing performance and provided recommendations. Developed and executed digital marketing strategies, including website and micro-site development tailored to user experience. Undertook and supported various marketing initiatives across SEO/SEM, paid digital advertising, social media strategy, web design, web content development, and copywriting. Applied critical thinking and problem solving to improve digital effectiveness.

Digital Marketing Specialist at Bertta Australia

March 1, 2020 - Present

Reviewed and developed digital marketing and provided recommendations. Built and executed digital marketing strategies, developed websites and micro-sites tailored for user experience, and led various marketing initiatives. Delivered multi-channel marketing and supported SEO and analytics-informed optimization.

Digital Marketing Manager at APN Property Group

April 1, 2019 - March 1, 2020

Innovated the digital architecture by improving website load speed by 500%. Nurtured programs and deployed behavioural analytics to support marketing performance and insights. Managed internal marketing staff and improved organisational marketing execution.

Digital Marketing Manager at PNP Property Group

April 1, 2019 - March 1, 2020

Innovated the digital architecture by developing a website with improved loading speed by 500%. Nurtured programs and deployed behavioural analytics. Managed internal marketing staff and introduced optimisation via analytics and improved digital infrastructure.

Digital Marketing Executive at Cell Care

March 1, 2017 - April 1, 2019

Managed all digital marketing analysis and reporting. Generated 600+ leads per month on Facebook under $10 per lead. Focused on user journeys and marketing automation to improve performance.

E-Commerce / Digital Marketing (role not fully specified) at Fitness / Flash / Fitness (Secure Pay predecessor?)

January 1, 2015 - March 1, 2017

Developed and deployed a series of online stores, brochures, and corporate websites. Created multi-channel digital marketing strategies for various brands. Managed a team of a graphic designer, social media specialist, and associate to deliver marketing outputs.

E-commerce / Digital Marketing Specialist at Flu... Fitness (name unclear in resume)

January 1, 2015 - March 1, 2017

Developed and deployed a series of online stores, brochures, and corporate websites. Created multi-channel digital marketing strategies for multiple brands. Managed a team of a graphic designer, social media specialist, and associate.

E-commerce Support at Secure Pay

January 1, 2015 - March 1, 2017

Developed and deployed online stores, brochures and corporate websites. Created multi-channel digital marketing strategies for multiple brands and managed a team including a graphic designer, social media specialist, and associate.

Digital Marketing at Secure Pay

January 1, 2011 - January 1, 2014

Specialised in eCommerce software and payment gateways. Set up online stores for hundreds of clients. Conducted training seminars and masterclass workshops to support client adoption and platform usage.

Digital Marketing E-commerce / Specialist at Secure Pay

January 1, 2011 - January 1, 2014

Specialised in eCommerce software and payment gateways. Set up online stores and managed integrations/enablement for hundreds of clients. Conducted training seminars and masterclass-style workshops.

Digital Marketing / Web & Marketing (E-commerce Support) at Secure Pay

January 1, 2011 - January 1, 2014

Specialised in eCommerce software and payment gateways. Set up online services for hundreds of clients. Conducted training seminars and masterclass workshops for clients and teams.