Michaela Giles
I’m Michaela Giles, a strategic and versatile producer and content creator with 5+ years of experience managing end-to-end content production.
About
I’m Michaela Giles, a strategic and versatile producer and content creator with 5+ years of experience managing end-to-end content production. Based in Budapest, I work across international teams to craft visually compelling stories for luxury brands, editorial features, and lifestyle campaigns.
I collaborate closely with editorial, sales, and digital teams to define visual needs, maintain brand integrity, and deliver high-quality assets on time and within budget. My strengths include photography direction, social media strategy, licensing, and coordinating cross-functional teams, freelancers, and on-site shoots to produce engaging content across multiple platforms.
- 12 years' experience
- Joined December 2025
Skills· 15
Languages
- EnglishFluent
- TagalogFluent
Industry experience
- Media & Entertainment
- Professional Services
- Retail
- Travel & Hospitality
- Other
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Work experience· 4 roles
Lead end-to-end content production for wellness, lifestyle, and luxury brands. Create and direct shoots, pre- and post-production, and multi-platform distribution. Manage licensing and rights, build and oversee a network of freelance creatives, and coordinate with editorial, sales, and digital teams to ensure brand standards and timely delivery for campaigns and features. Liaise with events to plan imagery and assets for sponsorships, and curate on-brand visuals for publication and online channels.
Led photo editing for editorial features, art-directed shoots, and image licensing. Built visual strategies, sourced imagery, managed rights, and collaborated with editorial, sales, and digital teams to deliver consistent brand visuals across print and digital platforms.
Managed client accounts and project delivery, coordinating with sales and production teams to meet client objectives. Negotiated terms and ensured timely delivery of marketing assets and campaigns for luxury brands in the APAC region.
Education
Certifications and awards
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