My name is Michael, I have been in the content creation sphere since 2021, graduating from the BFI Film Academy in 2022, and continued to act as a freelance documentary filmmaker for community based projects and events. This has given a great understanding on how emotion is engineered through the lens of cinema and digital media, and how to keep an audience engaged through careful and intentional editing in a way that best serves the story. In 2024 I produced and directed my first short film 'La Belle Dame Sans Merci' that was produced by my film company 'VALULOID', which then premiered in 2025. My experience on that film, taught me the administrative side of filmmaking and content creation, through event and planning co-ordination.…My name is Michael, I have been in the content creation sphere since 2021, graduating from the BFI Film Academy in 2022, and continued to act as a freelance documentary filmmaker for community based projects and events. This has given a great understanding on how emotion is engineered through the lens of cinema and digital media, and how to keep an audience engaged through careful and intentional editing in a way that best serves the story. In 2024 I produced and directed my first short film 'La Belle Dame Sans Merci' that was produced by my film company 'VALULOID', which then premiered in 2025. My experience on that film, taught me the administrative side of filmmaking and content creation, through event and planning co-ordination.WWWW…