Over the past 10 years, I’ve helped CPG and retail brands connect with their audiences through impactful design across print, digital, and social channels. I’ve worked as both an in-house designer and freelancer, creating packaging, campaigns, digital ads, email marketing, and product launch materials that balance creative vision with strategic goals. I’m seeking opportunities as a Senior Designer, Lead Designer, or Art Director, focusing on roles that combine print and digital design, particularly in packaging and brand development. I also enjoy incorporating motion graphics and digital storytelling to enhance brand experiences. I thrive in fast-paced, collaborative environments and take pride in creating design solutions that make a tangible impact.

Michelle M. Taylor

Over the past 10 years, I’ve helped CPG and retail brands connect with their audiences through impactful design across print, digital, and social channels. I’ve worked as both an in-house designer and freelancer, creating packaging, campaigns, digital ads, email marketing, and product launch materials that balance creative vision with strategic goals. I’m seeking opportunities as a Senior Designer, Lead Designer, or Art Director, focusing on roles that combine print and digital design, particularly in packaging and brand development. I also enjoy incorporating motion graphics and digital storytelling to enhance brand experiences. I thrive in fast-paced, collaborative environments and take pride in creating design solutions that make a tangible impact.

Available to hire

Over the past 10 years, I’ve helped CPG and retail brands connect with their audiences through impactful design across print, digital, and social channels. I’ve worked as both an in-house designer and freelancer, creating packaging, campaigns, digital ads, email marketing, and product launch materials that balance creative vision with strategic goals.

I’m seeking opportunities as a Senior Designer, Lead Designer, or Art Director, focusing on roles that combine print and digital design, particularly in packaging and brand development. I also enjoy incorporating motion graphics and digital storytelling to enhance brand experiences. I thrive in fast-paced, collaborative environments and take pride in creating design solutions that make a tangible impact.

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Language

English
Fluent

Work Experience

Senior Graphic Designer at Outward Hound
April 1, 2024 - September 1, 2025
Created visually engaging product detail pages for digital retailers like Amazon, Chewy, and Petco, collaborating with copywriters to optimize layout and emphasize key messaging for maximum consumer impact.
Senior Designer at Stem Ciders
April 1, 2022 - August 1, 2023
Managed visual identities, brand guidelines, and content for 3 wholesale brands and 5 retail brands. Designed and executed marketing assets for digital campaigns, email, and POS materials, boosting brand visibility. Researched industry trends to inform design decisions, contributing to increased online engagement and retail sales. Enhanced productivity by designing 250+ evergreen assets, optimizing team workflows.
Freelance Designer at Independent / Freelance
January 1, 2020 - December 1, 2021
Partnered with 25+ brands to deliver innovative marketing strategies and compelling design solutions including logo development and brand refresh initiatives, and both print and digital marketing collateral. Created engaging assets for email, web, and social campaigns, leading to measurable client success.
Graphic Designer at Funwerks
January 1, 2015 - December 1, 2019
Directed social media campaigns, doubling Instagram followers and improving overall digital engagement. Designed marketing materials and lead packaging redesigns, resulting in a 35% sales increase in Colorado. Conceptualized and executed email marketing campaigns, enhancing audience retention. Refined and relaunched the merchandising program, driving a 564% increase in online sales and an 84% increase in in-store sales.

Education

Bachelor of Arts in Graphic Design at Flagler College, US
January 1, 2008 - January 1, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Consumer Goods, Professional Services, Education, Gaming, Manufacturing, Wholesale & Distribution