I am a seasoned media professional with more than 25 years of experience in publishing, advertising and marketing. I excel at leading teams and driving revenue growth through consultative sales and strategic planning. My work spans account management, content creation, and delivering innovative solutions across multimedia platforms. I build long-term client relationships and partnerships with local and national businesses, consistently delivering results through strategic planning and creative approaches. I am passionate about crafting integrated marketing solutions that align with client goals, leveraging data-driven insights and collaborative teamwork to achieve measurable outcomes.…

Michelle Snell

I am a seasoned media professional with more than 25 years of experience in publishing, advertising and marketing. I excel at leading teams and driving revenue growth through consultative sales and strategic planning. My work spans account management, content creation, and delivering innovative solutions across multimedia platforms. I build long-term client relationships and partnerships with local and national businesses, consistently delivering results through strategic planning and creative approaches. I am passionate about crafting integrated marketing solutions that align with client goals, leveraging data-driven insights and collaborative teamwork to achieve measurable outcomes.…

Available to hire

I am a seasoned media professional with more than 25 years of experience in publishing, advertising and marketing. I excel at leading teams and driving revenue growth through consultative sales and strategic planning. My work spans account management, content creation, and delivering innovative solutions across multimedia platforms. I build long-term client relationships and partnerships with local and national businesses, consistently delivering results through strategic planning and creative approaches.

I am passionate about crafting integrated marketing solutions that align with client goals, leveraging data-driven insights and collaborative teamwork to achieve measurable outcomes.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Publisher at Michelle Media, LLC dba NW Kids Magazine
January 20, 2011 - January 20, 2025
Led strategic vision and daily operations for NW Kids Magazine, driving growth through financial management, marketing and sales, community engagement, and partnerships with local businesses. Recruited and mentored cross-functional teams in accounting, production, sales, marketing and distribution. Maintained profitable annual budget by balancing advertising revenue with operating expenses. Directed content strategy and ensured strong digital presence; led monthly magazine production and timely delivery of high-quality content. Implemented consultative strategies across multiple marketing platforms to deliver measurable client results. Built long-term partnerships with local and national businesses.
Advertising Sales Director at NW Kids Magazine
January 1, 2005 - January 1, 2011
Consistently surpassed sales goals by leveraging consultative sales strategies across diverse media platforms, including print, digital, email marketing, social media, and event marketing. Designed and executed integrated media solutions tailored to local businesses and advertising agencies, driving measurable results. Built and nurtured long-term client relationships, establishing strong partnerships with local and national businesses. Delivered consistent success in meeting and exceeding monthly and quarterly revenue targets through strategic planning and innovative approaches.

Education

Bachelor of Arts in Communications at Washington State University
January 11, 2030 - February 4, 2026
B.A. in Communications (Emphasis in Advertising, Minor in Psychology) at Washington State University, Pullman, WA
January 11, 2030 - February 11, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet

Skills

Experience Level