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Creative leader shaping brands through concept-driven storytelling, design, and integrated 360° campaign thinking. 10+ years leading cross-channel work across TV, digital, social, and emerging platforms, recognized for elevating ideas from concept to execution. Blends art direction, motion, and AI-driven production to create culturally relevant campaigns that drive engagement, brand lift, and business impact. Experienced mentoring multidisciplinary teams and partnering with stakeholders to bring ambitious work to market.…Creative leader shaping brands through concept-driven storytelling, design, and integrated 360° campaign thinking. 10+ years leading cross-channel work across TV, digital, social, and emerging platforms, recognized for elevating ideas from concept to execution. Blends art direction, motion, and AI-driven production to create culturally relevant campaigns that drive engagement, brand lift, and business impact. Experienced mentoring multidisciplinary teams and partnering with stakeholders to bring ambitious work to market.

Mike Frey

Art Director, Creative Director, Graphic Designer, +2

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Creative leader shaping brands through concept-driven storytelling, design, and integrated 360° campaign thinking. 10+ years leading cross-channel work across TV, digital, social, and emerging platforms, recognized for elevating ideas from concept to execution. Blends art direction, motion, and AI-driven production to create culturally relevant campaigns that drive engagement, brand lift, and business impact. Experienced mentoring multidisciplinary teams and partnering with stakeholders to bring ambitious work to market.…Creative leader shaping brands through concept-driven storytelling, design, and integrated 360° campaign thinking. 10+ years leading cross-channel work across TV, digital, social, and emerging platforms, recognized for elevating ideas from concept to execution. Blends art direction, motion, and AI-driven production to create culturally relevant campaigns that drive engagement, brand lift, and business impact. Experienced mentoring multidisciplinary teams and partnering with stakeholders to bring ambitious work to market.

Available to hire

Creative leader shaping brands through concept-driven storytelling, design, and integrated 360° campaign thinking. 10+ years leading cross-channel work across TV, digital, social, and emerging platforms, recognized for elevating ideas from concept to execution.

Blends art direction, motion, and AI-driven production to create culturally relevant campaigns that drive engagement, brand lift, and business impact. Experienced mentoring multidisciplinary teams and partnering with stakeholders to bring ambitious work to market.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Advertising Illustration

Intermediate

Work Experience

Senior Art Director at The Cooler at Experian

January 1, 2017 - January 1, 2026

Led concept development and execution across high-visibility, integrated campaigns for Experian’s consumer products, partnering with creative directors, strategists, and marketing leadership. Developed an Experian Subscription Cancellation campaign, delivering an award-winning hero TV spot and full-funnel work across TV, digital, and social. Conceived and produced digital video content during Olympic broadcasts to expand reach and elevate brand presence. Drove launch work for Identity Theft Protection, contributing to measurable increases in monthly subscriptions and customer acquisition. Collaborated with product, marketing, and analytics teams to align creative with business goals and performance metrics, earning a Gold ADDY for integrated campaign excellence.

Creative Director at ETA Agency

January 1, 2014 - January 1, 2017

Oversaw creative direction across integrated campaigns for public sector and regional clients, managing both concept development and execution. Led and mentored creative teams across multiple campaigns, guiding work from concept through production. Spearheaded “MissionH20LB” with local artists and stakeholders to drive community engagement around water conservation. Developed “Stolen Collection” OOH, increasing public awareness of property crime by 26% through culturally relevant storytelling. Directed development of an interactive 8-bit video game, increasing website traffic by 34% and enhancing audience engagement via gamification.

Senior Art Director at Walton Isaacson

January 1, 2012 - January 1, 2014

Concepted and executed integrated campaigns for automotive and lifestyle brands, contributing to high-profile brand storytelling initiatives. Led Lexus IS print work featuring Matt Kemp to strengthen positioning and cultural relevance. Concepted and produced Philips Norelco video featuring Second City talent, earning recognition in Creativity. Developed an integrated Lexus GS campaign including an interactive microsite and early adoption of QR-enabled print experiences. Collaborated across copy, strategy, and production to deliver cohesive brand experiences.