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I'm Mirian Fernandez, a Content Marketing and SEO Specialist with a journalism background and a track record of driving organic growth. I develop SEO-led content strategies, produce high-converting long-form articles and multi-format assets, and optimize performance across blogs, email, and social media for B2B and B2C audiences. I’m passionate about sustainable growth and am looking to own the content strategy and execution for a brand that values impactful storytelling and data-driven results. With 2+ years of hands-on experience, I’ve boosted website traffic, engagement, and brand authority through strategic content creation, optimization, and cross-channel campaigns. I thrive in collaborative environments and enjoy translating complex topics into clear, compelling content that resonates with target audiences.…I'm Mirian Fernandez, a Content Marketing and SEO Specialist with a journalism background and a track record of driving organic growth. I develop SEO-led content strategies, produce high-converting long-form articles and multi-format assets, and optimize performance across blogs, email, and social media for B2B and B2C audiences. I’m passionate about sustainable growth and am looking to own the content strategy and execution for a brand that values impactful storytelling and data-driven results. With 2+ years of hands-on experience, I’ve boosted website traffic, engagement, and brand authority through strategic content creation, optimization, and cross-channel campaigns. I thrive in collaborative environments and enjoy translating complex topics into clear, compelling content that resonates with target audiences.

Mirian Fernandez

Content Creator, Content Producer, Content Strategist, +2

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I'm Mirian Fernandez, a Content Marketing and SEO Specialist with a journalism background and a track record of driving organic growth. I develop SEO-led content strategies, produce high-converting long-form articles and multi-format assets, and optimize performance across blogs, email, and social media for B2B and B2C audiences. I’m passionate about sustainable growth and am looking to own the content strategy and execution for a brand that values impactful storytelling and data-driven results. With 2+ years of hands-on experience, I’ve boosted website traffic, engagement, and brand authority through strategic content creation, optimization, and cross-channel campaigns. I thrive in collaborative environments and enjoy translating complex topics into clear, compelling content that resonates with target audiences.…I'm Mirian Fernandez, a Content Marketing and SEO Specialist with a journalism background and a track record of driving organic growth. I develop SEO-led content strategies, produce high-converting long-form articles and multi-format assets, and optimize performance across blogs, email, and social media for B2B and B2C audiences. I’m passionate about sustainable growth and am looking to own the content strategy and execution for a brand that values impactful storytelling and data-driven results. With 2+ years of hands-on experience, I’ve boosted website traffic, engagement, and brand authority through strategic content creation, optimization, and cross-channel campaigns. I thrive in collaborative environments and enjoy translating complex topics into clear, compelling content that resonates with target audiences.

Available to hire

I’m Mirian Fernandez, a Content Marketing and SEO Specialist with a journalism background and a track record of driving organic growth. I develop SEO-led content strategies, produce high-converting long-form articles and multi-format assets, and optimize performance across blogs, email, and social media for B2B and B2C audiences. I’m passionate about sustainable growth and am looking to own the content strategy and execution for a brand that values impactful storytelling and data-driven results.

With 2+ years of hands-on experience, I’ve boosted website traffic, engagement, and brand authority through strategic content creation, optimization, and cross-channel campaigns. I thrive in collaborative environments and enjoy translating complex topics into clear, compelling content that resonates with target audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Content Marketing Executive at Jobago

October 1, 2024 - Present

Plan and execute B2B content strategy across blogs, SEO, newsletters, and LinkedIn, increasing website traffic by 19% and LinkedIn impressions by 11% MoM. Write optimised long-form articles, infographics, landing pages, and email content, contributing to a 5% engagement rate and 8% CTR improvement. Conduct keyword research, upload and optimise content in CMS, and implement on-page SEO best practices. Produce monthly performance reports, calendars, analysing organic metrics and recommending optimisations.

Marketing Assistant Volunteer at Ultra Education CIC

September 1, 2024 - December 1, 2024

Managed content and SEO for Instagram, Facebook, and email channels, growing reach by 118% and followers by 114% in 3 months. Produced short-form videos and creative assets aligned with SEO and social trends. Built email sequences achieving 31% open rate and 4.6% conversions. Supported event promotion, landing page updates, and keyword-aligned content planning.

Content Marketing Freelance at Fiverr

October 1, 2023 - Present

Execute end-to-end content plans, producing long-form articles, thought leadership, e-books, blogs, social copy, and email campaigns aligned with brand voice. Translate complex engineering concepts into clear, SEO-optimised content for senior B2B audiences. Increased a client’s LinkedIn impressions by 900% overall (30% MoM) through SEO-driven content structure and keyword strategy. Build automated email workflows (Mailchimp, HubSpot), achieving 31% open rate and 4.6% CTR via segmentation and testing. Conduct keyword research, competitor analysis, and audience segmentation to inform content and paid media strategy.

Marketing & Sales Assistant at Odyssian Sales

November 1, 2020 - May 1, 2024

Assisted with content development for pitches, CRM updates, and sales collateral. Supported market research, data collection, and campaign analysis. Created content and presentations for client-facing and investor communication.

Events Assistant at Host Staffing

January 1, 2017 - January 1, 2020

Supported logistics, customer interaction, and promotional coordination at branded events, developing problem-solving and multitasking under tight timelines.

Restaurant Supervisor at Gordon Ramsay Group & Yo! Sushi

January 1, 2013 - January 1, 2016

Led FOH teams, managed operations and scheduling, and developed leadership, customer service, and communication skills under pressure.

Journalist at El Iberico / TV Galicia

January 1, 2012 - January 1, 2017

Wrote, edited, and published digital news and interviews. Built storytelling, research, and digital publishing skills foundational to current marketing content creation.