I am a multi-hyphenate who is self taught in illustration and design, with a corporate marketing background of 8 years. I am passionate about innovation, creativity and collaboration. I truly just want to make cool stuff and add more visual interest to a world that seems to believe in standardisation.…

Mutsa Munyaradzi

I am a multi-hyphenate who is self taught in illustration and design, with a corporate marketing background of 8 years. I am passionate about innovation, creativity and collaboration. I truly just want to make cool stuff and add more visual interest to a world that seems to believe in standardisation.…

Available to hire

I am a multi-hyphenate who is self taught in illustration and design, with a corporate marketing background of 8 years. I am passionate about innovation, creativity and collaboration.

I truly just want to make cool stuff and add more visual interest to a world that seems to believe in standardisation.

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Language

English
Fluent

Work Experience

Global Digital Marketing & E-commerce Strategy Lead at Digital Marketing
January 1, 2021 - January 1, 2023
Developed a global content strategy for foods category, achieving conversion rates exceeding 10% on social media (Meta) and EUR 178k in revenue. Collaborated with cross-cultural teams to tailor strategies for multiple markets, unlocked online partnerships with major retailers to drive category content strategy, and hosted global workshops to upskill colleagues on digital marketing and e-commerce.
Digital Marketing & E-commerce Assistant Manager at Digital Marketing
January 1, 2019 - January 1, 2021
Managed website development projects integrating 6 brands with 2 agency partners, achieving go-live dates. Brand management for whatsfordinner.co.za delivering positive retailer partnership ROI. Implemented CRM strategy and managed the largest email database in the business. Pioneered online collaborations with retailers for two product categories.
Brand Management and Sales Strategy at Digital Marketing
January 1, 2016 - January 1, 2019
Brand development for local and regional brands in Southern and Western Africa. Activities included product development, brand communication, go-to-market strategy, cross-functional project management, and regional workshops. Authored local sales strategy for South Africa, enabling retailer activations and regional expansion.

Education

BCom Business Management (Cum Laude) at University of Pretoria
January 1, 2012 - January 1, 2014
BCom (Hons) Marketing Management (Post Graduate) at University of Pretoria
January 1, 2015 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet, Consumer Goods, Professional Services
    paper Layout Design for University of Erasmus/TU Delft

    Responsible for the layout design for a book project collaboration between 2 universities.

    paper Social Media Design & Poster for Roast Rotterdam

    Developed Social Media Strategy (Instagram) for a local cafe in Rotterdam called Roast
    Created unique content for posting according to the strategy
    Maintained daily on stories as per client request
    Created unique logo for cafe’s events project - Roast @ Night
    Designed posters for Roast @ Night events
    Managed and executed unique value driver - Find the Roast Gold Card for 10 free coffees