I am a skilled illustrator and brand designer with a focus on packaging design and brand development. I have extensive experience launching, developing, and expanding consumer businesses that I value and believe have the potential to be powerful agents of positive change. I spent nine years working as an art director for reputable advertising firms including Access Content Agency and TBWA POINTCARRE. The majority of my career has been spent collaborating with leading brands across technology, automotive, and consumer goods. I also cultivate freelance projects, which motivated me to start my own branding studio. Today I am an expert teacher at the Higher Institute of Fine Arts in Tunis where I teach graphic design specialization and brand strategy. It is my passion to learn, create content, and find new ways to achieve results—and to inspire people with value and aesthetic appeal.

Maroua Khairi

I am a skilled illustrator and brand designer with a focus on packaging design and brand development. I have extensive experience launching, developing, and expanding consumer businesses that I value and believe have the potential to be powerful agents of positive change. I spent nine years working as an art director for reputable advertising firms including Access Content Agency and TBWA POINTCARRE. The majority of my career has been spent collaborating with leading brands across technology, automotive, and consumer goods. I also cultivate freelance projects, which motivated me to start my own branding studio. Today I am an expert teacher at the Higher Institute of Fine Arts in Tunis where I teach graphic design specialization and brand strategy. It is my passion to learn, create content, and find new ways to achieve results—and to inspire people with value and aesthetic appeal.

Available to hire

I am a skilled illustrator and brand designer with a focus on packaging design and brand development. I have extensive experience launching, developing, and expanding consumer businesses that I value and believe have the potential to be powerful agents of positive change.

I spent nine years working as an art director for reputable advertising firms including Access Content Agency and TBWA POINTCARRE. The majority of my career has been spent collaborating with leading brands across technology, automotive, and consumer goods. I also cultivate freelance projects, which motivated me to start my own branding studio. Today I am an expert teacher at the Higher Institute of Fine Arts in Tunis where I teach graphic design specialization and brand strategy. It is my passion to learn, create content, and find new ways to achieve results—and to inspire people with value and aesthetic appeal.

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Experience Level

Language

Arabic
Fluent
French
Intermediate
English
Advanced

Work Experience

Expert Teacher in New Technologies at Higher Institute of Fine Arts in Tunis
September 1, 2022 - November 6, 2025
Current role teaching graphic design specialization and brand strategy; passionate about learning, content creation, and inspiring students with value and aesthetic appeal.
Senior Art Director at Brand ADN
October 1, 2022 - October 1, 2022
In-house and freelance branding agency leadership; directed branding and editorial projects, mentored junior designers, and contributed to agency growth and pitches.
Art Director at Attract+Marketing Agency
July 1, 2019 - July 1, 2019
Led campaigns for Tunisian and Saudi clients, developing concepts, branding, and editorial materials.
Marketing Manager / Art Director at TBWA POINTCARRE / Access Content Agency
July 1, 2018 - July 1, 2018
Managed marketing and art direction; contributed to agency launches, branding strategies, and content creation.
Graphic Designer at TBWA POINTCARRE / Access Content Agency
December 1, 2017 - December 1, 2017
Branding, packaging and editorial design for major clients, supporting campaigns across multiple industries.
Trainer in Graphic Design at Share Studio
June 1, 2013 - June 1, 2013
Trained students in graphic design; delivered courses and workshops in Sousse.

Education

National Diploma of Arts and Crafts, Arts & communication specialty at Higher Institute of Fine Arts of Sousse, Tunisia
January 1, 2008 - January 1, 2014
Bachelor of Science with honors at Girl’s high school of Sousse, Tunisia
January 1, 2007 - January 1, 2008

Qualifications

Dissertation: Advertising in Tunisia apart from the ethical revolution
January 1, 2008 - January 1, 2014

Industry Experience

Education, Professional Services, Media & Entertainment, Software & Internet, Other