I bring strategic and detail-oriented design expertise developed over 25 years, specializing in hands-on design, art direction, and integrated campaigns across e-commerce, events, and experiential activations. I combine technical mastery and brand strategy, ensuring seamless execution from concept to completion for Fortune 500 clients and my own entrepreneurial ventures.…

Mark Lucas

PRO

I bring strategic and detail-oriented design expertise developed over 25 years, specializing in hands-on design, art direction, and integrated campaigns across e-commerce, events, and experiential activations. I combine technical mastery and brand strategy, ensuring seamless execution from concept to completion for Fortune 500 clients and my own entrepreneurial ventures.…

Available to hire

I bring strategic and detail-oriented design expertise developed over 25 years, specializing in hands-on design, art direction, and integrated campaigns across e-commerce, events, and experiential activations.

I combine technical mastery and brand strategy, ensuring seamless execution from concept to completion for Fortune 500 clients and my own entrepreneurial ventures.

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Language

English
Fluent

Work Experience

Owner, Art Director and Designer at DROP CREATIVE
September 14, 2015 - Present
Responsible for the design and development of marketing collateral, product launches, trade show graphics, presentations, social and digital applications. Accountable for ensuring timely execution of projects from inception to completion and communicating with clients to understand their requirements and guarantee customer satisfaction.
Design Specialist at DESIGN WITHIN REACH
August 14, 2023 - September 16, 2025
Cultivated strong relationships with high-end clients, serving as the main point of contact to ensure a seamless and personalized client experience. Developed and executed effective sales strategies to achieve or surpass revenue targets and provided in-studio design services with expert advice and customized solutions.
Senior Art Director, Photography at ACCENTURE SONG
June 18, 2018 - October 14, 2022
Led the planning and direction of recurring product shoots for Walmart and Sam's Club, covering circular, online, and packaging photography. Collaborated with brand teams and designers to ensure consistent, high-quality, and on-brand photography delivery. Introduced new creative styles and techniques, including lighting and set designs, while adhering to product and brand photography guidelines.
Production Design Manager at TARGET
March 3, 2014 - March 2, 2015
Worked closely with team members to understand business needs and guided the creation of compelling design solutions across in-store signage, seasonal campaigns, and key marketing initiatives. Developed content for diverse channels and collaborated with department leads to optimize branding and innovative marketing strategies. Managed a team of four full-time employees and coordinated contracted team members for timely, high-quality project completion.
Art Director at TARGET
September 6, 2004 - March 3, 2014
Led the implementation and maintenance of visual and brand identity, developing and designing meeting and event print collateral along with video content using After Effects and Premiere. Managed ongoing development of internal creative assets, including presentation design in PowerPoint and Keynote, applications, and interactive presentations. Oversaw design quality control and supervised a team while fostering cross-team collaboration.

Education

Associate of Applied Science at School of Communication Arts, Minneapolis, MN
August 15, 1994 - May 24, 1996
Associate of Applied Science in Multimedia and Graphic Design at School of Communication Arts
January 1, 1996 - January 1, 1996

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Education, Financial Services, Healthcare, Media & Entertainment, Retail, Real Estate & Construction, Telecommunications, Professional Services, Software & Internet, Other
    uniE621 CSG
    CSG is a global leader in providing business support solutions. The brand transformation included updating print and digital pieces, along with several new items including a presentation deck.…
    uniE621 Ammann
    Ammann is a world-leading supplier of mixing plants, machines and services to the construction industry with core expertise in road building and transportation infrastructure. They recently rebranded themselves, and needed their company brochure, product brochure and PowerPoint template updated for the sales team to use that was easy and customizable.…
    uniE621 Park Place Technologies
    Park Place Technologies leverages a global parts supply chain, automation, machine learning and a comprehensive portfolio of services and products to optimize data center and networking Uptime and performance. Brand refresh which included accordion-style brochure, email, t-shirt, folder, brochure and tradeshow booth graphics.…
    uniE621 U.S. Bank
    I developed the overall look and feel of U.S. Banks new virtual pay system website, along with social ads and banners to promote their new offerings.…
    uniE621 Photography Art Direction
    • Led the planning and direction of recurring product shoots for Walmart and Sam's Club, covering circular, online, and packaging photography • Collaborated with brand teams and designers to ensure consistent, high-quality, and on-brand photography delivery • Introduced new and creative styles and techniques, including lighting and set designs, while adhering to product and brand photography guidelines. Worked closely with photographers and stylists to consistently exceed client expectations…