I am an impactful, sophisticated, creative, and visionary leader with deep experience in fashion, beauty, food, and home luxury markets. My expertise covers high-end design, branding, and photography for prestigious clients and international retail brands including Bloomingdale’s, Harrods, and Amazon Fashion. I excel in concept and brand development, creative strategy, typography, layout, fashion photography, packaging, display, and integrated 360 campaigns. With holistic marketing experience, I handle multi-platform creative projects in luxury spaces, including print and digital advertising, video, packaging, social media, and product launches. I am a strong client relationship manager and presenter with excellent decision-making and editing skills, able to lead creative teams and deliver high-quality results efficiently.

Michael Mohrlang

I am an impactful, sophisticated, creative, and visionary leader with deep experience in fashion, beauty, food, and home luxury markets. My expertise covers high-end design, branding, and photography for prestigious clients and international retail brands including Bloomingdale’s, Harrods, and Amazon Fashion. I excel in concept and brand development, creative strategy, typography, layout, fashion photography, packaging, display, and integrated 360 campaigns. With holistic marketing experience, I handle multi-platform creative projects in luxury spaces, including print and digital advertising, video, packaging, social media, and product launches. I am a strong client relationship manager and presenter with excellent decision-making and editing skills, able to lead creative teams and deliver high-quality results efficiently.

Available to hire

I am an impactful, sophisticated, creative, and visionary leader with deep experience in fashion, beauty, food, and home luxury markets. My expertise covers high-end design, branding, and photography for prestigious clients and international retail brands including Bloomingdale’s, Harrods, and Amazon Fashion. I excel in concept and brand development, creative strategy, typography, layout, fashion photography, packaging, display, and integrated 360 campaigns.

With holistic marketing experience, I handle multi-platform creative projects in luxury spaces, including print and digital advertising, video, packaging, social media, and product launches. I am a strong client relationship manager and presenter with excellent decision-making and editing skills, able to lead creative teams and deliver high-quality results efficiently.

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Work Experience

Creative Director at Garrett Wade
July 1, 2022 - February 15, 2025
Lead the development and maintenance of the Garrett Wade brand across multi-channel platforms. Oversaw the design and production of over 15 annual catalogs and packaging projects. Directed and styled photography for catalogs, marketing, and e-commerce content. Managed digital designers creating email, website, and social media content and established image, video, and workflow databases for the creative team.
Creative Consultant / Art Director at Independent / Various Clients
January 1, 2013 - Present
Provided agency and creative consultancy services for clients including Godiva Chocolatier, Macy’s, Lord & Taylor, Hudson’s Bay, Amazon Fashion, and others. Developed creative teams, capability presentations, and RFP responses for new business pitches. Led concept and strategy development, design, mood boards, and photo art direction across print, digital, social media, and video campaigns. Directed fashion, still life, food, and accessories photo shoots both on-set and remotely, managing e-comm studios utilizing Capture One to create up to 150 images daily.
Creative Director at Godiva Chocolatier North America
December 31, 2016 - August 14, 2025
Served as the creative lead for print, visual merchandising, point-of-sale, digital, and marketing initiatives in North America. Supervised teams of art directors, designers, and copywriters to execute catalogs, collateral, in-store visuals, website content, emails, social media, and wholesale partner creative. Directed photography art direction for product, advertising, and editorial. Partnered on the complete redesign of godiva.com and led the NA office creative effort for the 2016 international holiday campaign.
Creative Director at Schawk/SGK
December 31, 2012 - August 14, 2025
Conceptualized and executed beauty campaigns aligned with industry trends across video, print, e-commerce, packaging, and social media for clients including Lord & Taylor, Hudson’s Bay, and Bloomingdale’s. Oversaw talent selection for cosmetics and fragrance shoots, collaborated with beauty and store teams on visual materials for new store openings, and developed brand/type style guides. Established and grew the San Francisco office, managing a large creative team and producing tens of thousands of print pages and product images annually.
Creative Director at AGA Creative & Marketing
December 31, 2005 - August 14, 2025
Led AGA’s rebranding efforts for several UK retailers including MFI, directing photography, copy, and art direction to refresh advertising and catalog design. Managed cross-continental teams interfacing with Lowe’s Home Improvement Stores, developed photography and type style guides, and directed advertising, website relaunches, packaging, and event materials for clients such as Bloomingdale’s, Harrods, JCPenney, Godiva Chocolatier, and Petrossian Paris.

Education

BA, Journalism/Advertising at University of Northern Colorado
January 11, 2030 - August 14, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Retail, Media & Entertainment
    uniE621 Vintage and Fine Jewelry for Gilt.com
    Photo art direction and styling for fine and vintage jewelry for gilt.com website, social media and email. See link for details: https://www.twine.net/signin photo finejewelry vintagejewelry photoartdirection gilt.com
    uniE621 Lord & Taylor Kids
    Design and Photo Art Direction for catalog, website, social media and email. See link for more: https://www.twine.net/signin photo graphicdesigner designer photoartdirector kidsfashion locationphotography
    uniE621 MFI Home UK
    Design and photo art direction for 150 page+ catalog for UK's largest furniture retailer. See link for more: https://www.twine.net/signin
    uniE621 Lord & Taylor Beauty
    Creative director for all photography and design for catalog, instore signage and display, webiste, social media and email. To see more: https://www.twine.net/signin
    uniE621 Godiva Holiday Campaign
    Creative Director for Holiday Campaign including Direct Mail, Godiva.com, Instore signage and visuals, POP, Social Media, email. See link for more: https://www.twine.net/signin
    uniE621 Garrett Wade Holiday Digital Catalog 2023
    Digital version of Holiday Catalog for 2023. I designed and executed photography for all of the printed catalogs and developed this digital catalog to go live during the holiday season until Christmas. See entire project: https://www.twine.net/signin